First Data Unveils Series of New Initiatives with Apple Pay
October 23 2017 - 8:00AM
Business Wire
First Data’s Clover® Go devices will be
sold in U.S. Apple retail stores
First Data to support loyalty and gift card
solutions for Apple Pay through the Clover Platform
Apple Pay now supported for more than one
million First Data merchants
Today First Data (NYSE: FDC), a global leader in
commerce-enabling technology, announced new initiatives with Apple
designed to broaden the distribution of First
Data’s Clover® devices and accelerate the expansion and
digital transformation of Apple Pay. First Data’s Clover
Go device, an EMV and Apple Pay-enabled mobile card
reader that gives business owners the flexibility to accept secure
payments anywhere, will be available in the coming weeks on
Apple.com and in Apple retail stores across the United
States.
Apple Pay is transforming mobile and digital payments with easy,
secure payments that are fast and convenient. First Data is
supporting the further expansion of Apple Pay by enabling merchants
to offer loyalty, gift, and stored value card solutions
through integration with Gift Solutions and the Clover platform.
This collaboration further enhances the Apple Pay user experience
while boosting loyalty for the merchant.
First Data was one of the first payment technology companies to
support the launch of Apple Pay. Today, more than one million
of First Data’s business clients now accept Apple Pay.
“Enabling Apple Pay for our merchant clients allows us to offer
our clients more forms of payment acceptance. This ensures that
they can meet the evolving preferences of
their customers through the secure, user-friendly
experience Apple Pay delivers,” said Dan Charron, Executive Vice
President, Global Business Solutions, First Data. “Apple is
also giving us a great opportunity to create brand awareness
for Clover Go devices, which we expect will benefit all of our
sales channels.”
First Data’s Clover Go Available Soon
on Apple.com and in Apple Stores
Clover Go devices, equipped with Apple Pay acceptance, will
be available in the coming weeks at Apple Stores across the
United States. Clover Go is a fully-integrated card reader that
accepts NFC, EMV, and magnetic stripe transactions all in one sleek
device. Clover Go can be used with iPhone and iPad, and it is one
of the fastest devices on the market with the ability to accept EMV
transactions in less than 3.5 seconds.
Backed by the power of the Clover platform, Clover Go is well
suited for businesses looking for a mobile payment device that will
grow alongside them. Not only can a business owner start accepting
payments quickly and easily with Clover Go, but they also have
access to hundreds of apps in the Clover App Market, which are all
designed to help businesses run more efficiently. The Clover Go app
seamlessly integrates with the full range of First Data’s Clover
devices, enabling a business owner to add point-of-sale solutions
as their businesses grow and their needs evolve.
Apple Pay Support for Loyalty and Gift Cards
Solutions
In order to further enhance the customer experience with Apple
Pay, First Data will enable Apple Pay support for loyalty and
gift cards through integration with First Data’s Clover
platform. As a result of the integration, more businesses
offering Apple Pay can now benefit from First Data’s robust suite
of gift and loyalty solutions. Developers and third party
loyalty providers can also leverage the Clover platform to
facilitate Apple Pay-enabled experiences for Clover merchants.
First Data’s gift and loyalty solutions are designed to
establish a stronger relationship between a merchant and its
customers, while incentivizing consumers to become repeat
customers.
Apple Pay Now Enabled in One Million First Data U.S. Merchant
Locations
First Data is also announcing today that it now supports Apple
Pay transactions at more than one million merchant locations in the
United States. In addition to brick-and-mortar merchants, clients
accepting payments via app and on the web can now offer Apple Pay
to their customers.
Online shopping in apps and on websites accepting Apple Pay is
as simple as the touch of a finger with Touch ID, eliminating the
need to manually fill out lengthy account forms or shipping and
billing information. When paying for goods and services
on-the-go in apps or Safari, Apple Pay works with iPhone 6 and
later, iPhone SE, iPad Pro, iPad (5th Generation), iPad Air 2, and
iPad mini 3 and later. Consumers can also use Apple Pay in Safari
on any Mac introduced in or after 2012 running macOS
Sierra and confirm the payment with iPhone 6 or later or Apple
Watch, or with Touch ID on the new MacBook Pro.
For more information on Apple Pay, visit:
http://www.apple.com/apple-pay/.
About First Data
First Data (NYSE: FDC) is a global leader in commerce-enabling
technology, serving approximately six million business locations
and 4,000 financial institutions in more than 100 countries around
the world. The company’s 24,000 owner-associates are dedicated to
helping companies, from start-ups to the world’s largest
corporations, conduct commerce every day by securing and processing
more than 2,800 transactions per second and $2.2 trillion per
year.
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First DataLiidia
Liuksila212-515-0174Liidia.Liuksila@firstdata.com
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