Audioboom Group PLC Quarterly key performance indicators (1596P)
June 04 2015 - 2:00AM
UK Regulatory
TIDMBOOM
RNS Number : 1596P
Audioboom Group PLC
04 June 2015
4 June 2015
Audioboom Group plc
(the "Company" or "Audioboom")
Quarterly key performance indicators
Audioboom (AIM: BOOM), the leading spoken-word audio on-demand
mobile platform, announced at the time of its 2014 annual results
in February that it would provide quarterly updates on its key
performance indicators (KPIs).
The following KPIs cover the Company's second financial quarter
from March to end-May:
Content partners- over 3,000 active content partners(1) at the
end of May. Approximately 650 new content partners were added
during the quarter, with recent notable additions including the hit
US podcast Undisclosed: The State Vs Adnan Syed, Baseball America,
SNY.TV (New York Giants, New York Jets, New York Mets), ARU
(Australian Rugby Union), Epsom racecourse, 2015 FIFA Women's World
Cup, BBC Hindi, MCM Comic Con and the Bob Harris Legend Series.
(1) Active content partners are those who have posted content
during the period
Registered users- over 4 million at the end of May, with almost
600,000 new registered users signing up in the quarter (including
c. 206,000 in May, a new monthly record).
App downloads- over 1,275,000 total mobile app installs during
the quarter (approximately 60:40 Android to iOS), with more than
550,000 added in May alone, another monthly record.
Although not currently a reported KPI, the number of "listens"
(that is, the number of times users consume Audioboom content
through the website, the iOS and Android apps, and via the
embeddable content players) will become an important metric in the
coming months as it will ultimately drive advertising revenue.
Total listens for the quarter exceeded 75 million, taking the total
lifetime listens for Audioboom content past the 500 million
mark.
Audioboom CEO, Rob Proctor, commented, "May was another record
month, not just for our reported KPIs but also for other key
metrics including monthly active users, listens and follows.
Together with strong performance in March and April, the quarter
was comfortably our best to date. With our current rate of growth
we are on track to meet or exceed the full year expectations for
all these performance measures."
Audioboom Group plc
Rob Proctor, Chief Executive Tel: 020 7403 6688
Officer
Arden Partners plc - NOMAD and Tel: 020 7614 5900
Broker
Chris Hardie/Ciaran Walsh, Corporate
Finance
Walbrook PR Tel: 020 7933 8780 or audioboom@walbrookpr.com
Sam Allen / Paul McManus Mob: 07884 664 686 / Mob: 07980 541
893
About Audioboom (www.audioboom.com)
Audioboom is the leading mobile, web and connected device
platform for the very best spoken-word content in news, current
affairs, business, entertainment and sports.
It operates a digital, on-demand, streaming audio platform
enabling the creation, broadcast and consumption of audio across
multiple global media outlets. Audioboom works with some of the
biggest names in broadcasting across sport, entertainment and
current affairs to bring their content to millions of listeners
worldwide via Facebook, Twitter and other media platforms.
The technology allows partners to embed playlists onto their
sites and apps, use our mobile apps and functionality as listen
again players and re-syndicate their content around the web.
Audioboom also allows the monetisation of audio via the dynamic
insertion of pre and post roll advertising into content as a user
is listening, allowing contemporary advertising selection,
depending on content genre and geographic location of the user.
Audioboom has over 3,000 active content partners, including the
BBC, Telegraph, Guardian, CBS, Sky Sports, Premier League, Southern
Cross Austereo, Reuters, CNBC, Universal and Fox.
Audioboom is using this platform to create the world's first
aggregated audio content syndication and advertising network.
This information is provided by RNS
The company news service from the London Stock Exchange
END
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