Adobe Takes Creativity Mobile at MAX 2014
October 06 2014 - 9:01AM
Business Wire
Latest Creative Cloud Release Drives Deep Connections Between
New Family of Mobile Apps and Enhanced CC Desktop Tools Via All-New
Creative Profile
At Adobe MAX 2014, the world’s leading creativity conference,
Adobe (Nasdaq:ADBE) today announced it is shipping a milestone
release of Creative Cloud that transforms how creatives work across
desktops and devices. This major release includes significant
feature updates to 13 essential CC desktop tools that link to a new
family of integrated mobile apps. In addition, the latest versions
of Photoshop CC and Illustrator CC include breakthroughs in Touch
support for Microsoft Windows 8 and Surface Pro 3. Central to this
release is an all-new Creative Profile that drives deep connections
between CC desktop tools and nine new mobile apps that extend the
power of the Photoshop, Lightroom, Illustrator and Premiere
franchises onto mobile devices.
Adobe also launched a public beta of a Creative SDK that enables
the delivery of mobile apps that connect to Creative Cloud,
kick-starting a new era of third party app innovation for creative
developers. The company also introduced Creative Talent Search,
connecting creatives around the world with job opportunities from
top brands and companies. These innovations and more will be
demonstrated in today’s keynote session at Adobe MAX, beginning at
9:30 a.m. PT. To view the event via a live stream, visit:
www.adobe.com/go/maxkeynote.
“The pace of innovation continues to accelerate with Creative
Cloud and today we are introducing a new family of mobile apps that
are deeply integrated with flagship CC desktop tools like Photoshop
and Illustrator, and taking mobile devices into the creative
mainstream,” said David Wadhwani, senior vice president, Digital
Media, Adobe. “Also, new capabilities such as Creative Talent
Search show that Creative Cloud is evolving into an increasingly
powerful resource for our millions of members.”
All-New Creative Profile is Member’s Creative Identity Within
Creative Cloud
This Creative Cloud release includes a new Creative Profile that
connects creatives to their work, to the assets they use to create,
and the communities that matter to them – no matter where they are.
Files, photos, colors, brushes, shapes, fonts, textstyles, graphics
and any other assets are always at their fingertips. This new
Creative Profile moves with creatives from app-to-app and
device-to-device, so assets automatically appear when they need
them, in the right context.
Mobile Apps Deliver New Creative Cloud Connections
This release includes radical new connections between essential
CC desktop tools and a new family of mobile apps that extend the
power of Photoshop, Illustrator, Premiere Pro and Lightroom onto
mobile devices. The line-up includes:
- In the Photoshop family, Photoshop
Sketch lets creatives draw with new built-in expressive brushes
and enables an integrated workflow with Photoshop CC and
Illustrator CC. Updates to Photoshop Mix extend precise
mobile compositing capabilities and now includes enhanced
integration with Photoshop CC, as well as a new iPhone version. A
new Lightroom Mobile app builds on integrated desktop and
mobile workflows and includes features to allow clients, friends or
family to select favorites and leave comments for photos shared
online; and GPS information from iPhone photos now syncs with
Lightroom desktop.
- In the Illustrator family,
Illustrator Draw (formerly Adobe Ideas) gives users access
to their favorite vector drawing tools and features in a modern,
streamlined interface, high-fidelity integration with Illustrator
CC and enhanced support for Adobe Ink and Slide. Illustrator
Line, a precision drawing app, gives creatives new features for
perfectly distributing shapes as they draw, plus the ability to
send sketches to Illustrator CC where they have full access to
their original vector paths for editing.
- In the Premiere family, the brand new
Adobe Premiere Clip app easily transforms the video shot on
iPhone or iPad into edited videos that are simple to share.
Aspiring videographers can then send their compositions to Adobe
Premiere Pro CC for advanced editing and finishing.
Adobe also introduced a new category of “capture” apps to create
designs and bring them into creative workflows:
- Adobe Brush CC lets designers
craft unique brushes, on iPad or iPhone, to use in Photoshop CC,
Illustrator CC or Adobe Illustrator Sketch. Any photograph can be
made into a brush, so creatives can quickly and playfully design
beautiful, high-quality brushes that can range from photorealistic,
to organic, painterly or graphic.
- Adobe Shape CC is a simple,
unique and fun way to capture and create shapes on iPhone or iPad,
wherever inspiration strikes. A high-contrast photo of anything - a
chair, a pet, or a hand-drawn font - is converted into vector art
that can be used immediately in Illustrator CC and Adobe
Illustrator Line via Creative Cloud Libraries.
- Adobe Color CC (formerly Adobe
Kuler) allows creatives to capture colors and save them as themes
that are immediately available in other Adobe applications,
including Illustrator CC and Photoshop CC.
These mobile apps work with all Creative Cloud plans, giving
everyone – from freelancers to creatives in large organizations –
access to all the benefits of a deeply integrated mobile and
desktop workflow, connected via their Creative Profile. Adobe also
launched the public beta of a Creative SDK that powers the delivery
of new third party mobile apps that connect to Creative Cloud.
Adobe Creative SDK is available at: www.creativesdk.adobe.com.
New Features for Essential CC Desktop Tools
This Creative Cloud release includes powerful new features for
Adobe’s flagship creative desktop tools. Highlights include: Touch
support on Windows 8 devices for key design applications; new 3D
print features and enhanced Mercury Graphics Engine performance for
Photoshop CC; a new Curvature tool in Illustrator CC; interactive
EPUB support in InDesign CC; SVG and Synchronized Text support in
Muse CC; GPU-optimized playback for viewing high resolution 4K and
UltraHD footage in Premiere Pro CC; and HiDPI and new 3D support in
After Effects CC. Through a member’s Creative Profile Adobe is
driving frictionless creative workflows, with CC desktop tools able
to access powerful new mobile apps and services. Building on the
success of Creative Cloud capabilities such as file sharing,
Behance and TypeKit, new services available today, include:
- Creative Cloud Market is a
collection of high-quality, curated content that’s freely
accessible to Creative Cloud members. Access and use thousands of
professionally crafted files, including user interfaces, patterns,
icons, brushes and vector shapes, to speed through desktop and
mobile projects.
- Creative Cloud Libraries is a
powerful asset management service that lets creatives easily access
and create with colors, brushes, text styles and vector images
through Creative Cloud desktop, mobile apps and services. Creative
Cloud Libraries connects desktop tools like Photoshop CC and
Illustrator CC to each other – and to companion mobile apps.
- Creative Cloud Extract is a
cloud-based service that reinvents the Photoshop CC comp-to-code
workflow for Web designers and developers, letting them share and
unlock vital design information from a PSD file (such as colors,
fonts and CSS) to use when coding mobile and desktop designs.
All-New Talent Search Connects Creatives with Job
Opportunities
Adobe also launched Creative Talent Search today. Talent
Search connects creatives across the globe with job opportunities
from top brands and companies. Hiring managers using Talent Search
are able to use advanced discovery tools to find the right talent
for their job – for example, finding experts in Photoshop, who
live in a specific city, and have worked in automotive design is
easier than ever. Custom algorithms recommend candidates for roles
and get smarter the more a recruiter uses the system. Also, public
postings will advertise job opportunities to the millions of
creatives on Behance. More information is available at:
https://www.behance.net/talentsearch.
Pricing and Availability
Today’s updates to Creative Cloud are expected to be available
to Creative Cloud members by the end of the day as part of their
membership at no additional cost. The new and updated mobile apps
are free to everyone. More information will be available later
today at: http://www.adobe.com/creativecloud/catalog/mobile.html.
To join Creative Cloud, special promotional pricing is available to
customers who own Adobe Creative Suite 3 or later. Membership plans
are available for individuals, students, photographers, teams,
educational institutions, government agencies and enterprises. For
pricing details, visit:
http://www.adobe.com/creativecloud.html#buy.
About Adobe Systems Incorporated
Adobe is changing the world through digital experiences. For
more information, visit www.adobe.com.
© 2014 Adobe Systems Incorporated. All rights reserved. Adobe,
the Adobe logo, Creative Cloud, Photoshop, Illustrator, Premiere
Pro, Lightroom, Kuler, InDesign, Muse, After Effects, Behance,
Typekit and Creative Suite are either registered trademarks or
trademarks of Adobe Systems Incorporated in the United States
and/or other countries. All other trademarks are the property of
their respective owners.
Adobe Systems IncorporatedRussell Brady, 408-536-
6048rbrady@adobe.comVanessa Rios, 408-536-2421varios@adobe.com
Adobe (NASDAQ:ADBE)
Historical Stock Chart
From Aug 2024 to Sep 2024
Adobe (NASDAQ:ADBE)
Historical Stock Chart
From Sep 2023 to Sep 2024