By RUTH BENDER AND NOEMIE BISSERBE

PARIS--Hotels group Accor SA (AC.FR) Thursday said sales in the first quarter fell 5.5% as the group moves ahead with its reorganization under recently appointed Chief Executive Sebastien Bazin.

Accor, which owns the Sofitel and Ibis hotel brands, said sales fell to 1.14 billion euros ($1.57 billion) in the first three months of the year from EUR1.2 billion in the same period last year as the depreciation of emerging market currencies weighed.

Stripping out currency moves, acquisitions and disposals, sales rose 2.1% in the quarter, driven by improvements in Europe and strong growth in Latin America and the Middle East.

The French hotels group is seeking to revive growth by splitting the hotels group into two business poles: one that operates the group's 14 hotel brands world-wide and the other focused on ownership and investment in hotels.

Accor earlier this week appointed a new head of its HotelInvest unit after hiring Vivek Badrinath, a former Orange SA executive, as deputy chief Executive.

-Write to Ruth Bender at ruth.bender@wsj.com

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