Fifth Third Bancorp Corporate Social Responsibility Report: Curiosity First Earns 2015 Platinum, Gold MarCom Awards
December 04 2015 - 9:29AM
Business Wire
Fifth Third Bancorp (NASDAQ: FITB) today announced that its 2014
Corporate Social Responsibility Report: Curiosity First earned
industry recognition with two MarCom Awards. Curiosity First was
recognized with top honors, a Platinum Award, in the corporate
social responsibility category. In the annual reports category, the
CSR Report was honored with a Gold Award. The Fifth Third Bancorp
CSR Report is available at www.53.com/csrreport.
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Fifth Third Bancorp's 2014 Corporate
Social Responsibility Report (Photo: Business Wire)
MarCom Awards is an international creative competition that
recognizes outstanding achievement by marketing and communication
professionals. Entries come from corporate marketing and
communication departments, advertising agencies, PR firms, design
shops, production companies and freelancers. MarCom Awards is
administered and judged by the Association of Marketing and
Communication Professionals. This year the competition received
about 6,500 entries from throughout the United States, Canada and
more than a dozen other countries.
Curiosity First was written by Fifth Third Bank communications
professionals and designed by Sanger & Eby, LLC. The report
demonstrates the ways in which Fifth Third uses its curiosity to
help improve lives and make a difference in the communities it
serves. The report features the Company’s signature programs and
illustrates the Bank’s efforts within five major and inter-related
areas of emphasis:
Consumers: Fifth Third Bank is committed to improving
lives. This is illustrated through its industry-first initiative to
help customers find jobs and its L.I.F.E. (Lives Improved through
Financial Empowerment)® Programs, which take financial education
and access to financial services directly into low- and
moderate-income communities.
Communities: The Bank is collaborative in helping to
create and sustain vibrant communities. Local teams allow Fifth
Third to stay close to the issues facing its neighbors, helping to
guide investments and activities. Efforts include Bank-wide support
of U.S. military and their families, the 5-3 Impact initiative, and
philanthropic gifts through the Fifth Third Foundation.
Businesses: Fifth Third Bank actively supports businesses
of all sizes with smart financial solutions. These products and
services ultimately impact individual families and communities, as
businesses fuel the economy and provide employment
opportunities.
Employees: Employees are the ambassadors and embodiment
of Fifth Third, which is committed to its employees’ health and
financial wellness, engagement and inclusion, and employee
volunteerism and outreach.
Environment: Fifth Third is committed to operating its
business in an environmentally sustainable way. In 2014, the
Company formally adopted an environmental sustainability policy,
completed two Leadership in Energy and Environmental Design (LEED)
Volume applications and expanded recycling to 1,194 financial
centers and 90 percent of its retail financial centers
nationwide.
Fifth Third Bancorp is a diversified financial services company
headquartered in Cincinnati, Ohio. The Company has $142 billion in
assets and operates 1,295 full-service Banking Centers, including
99 Bank Mart® locations, most open seven days a week, inside select
grocery stores and 2,650 ATMs in Ohio, Kentucky, Indiana, Michigan,
Illinois, Florida, Tennessee, West Virginia, Pennsylvania,
Missouri, Georgia and North Carolina. Fifth Third operates four
main businesses: Commercial Banking, Branch Banking, Consumer
Lending, and Investment Advisors. Fifth Third is among the largest
money managers in the Midwest and, as of September 30, 2015, had
$297 billion in assets under care, of which it managed $25 billion
for individuals, corporations and not-for-profit organizations.
Investor information and press releases can be viewed at
www.53.com. Fifth Third’s common stock is traded on the NASDAQ®
Global Select Market under the symbol “FITB.” Fifth Third Bank was
established in 1858. Member FDIC.
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Fifth Third BancorpStacie Haas, 513-534-5113
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