By Rory Gallivan
LONDON--Shares in events manager and customer loyalty card
provider Motivcom PLC (MCM.LN) fell after it said first half
trading will miss expectations due to some revenue being delayed
until the second half.
"The board views this matter mainly as a timing issue," the
company, which organizes events for product launches and provides
voucher services to retailers including Amazon.com Inc. (AMZN),
said.
Broker Numis said it believes the delay in spending is due to
clients delaying their spending until after the soccer World
Cup.
"The group has had a satisfactory intake of orders in events
& sales promotions, but due to phasing the
delivery of work will be heavily weighted into H2," Numis
said.
"This enables clients to avoid the heavy marketing and promotion
around the World Cup."
Motivcom said it continues to remain cautiously optimistic about
the group's prospects.
The company reported a pretax profit of 2.8 million pounds ($4.8
million) in 2013, up from GBP2.5 million the previous year despite
revenue falling to GBP96 million from GBP106.6 million as it cut
costs.
Shares at 1105 GMT traded down 20 pence, or 15%, at 116 pence
valuing the company at GBP31.4 million.
Write to Rory Gallivan at rory.gallivan@wsj.com; Twitter:
@RoryGallivan
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