The Leukemia & Lymphoma Society
(LLS) and Burlington Stores Mark 18 Years of Partnership for Cancer
Cures
Burlington Launches Point of Sale Campaign
to Benefit LLS September 9 - December 2, 2019
For the 18th consecutive year, The Leukemia & Lymphoma
Society (LLS) teams up with Burlington Stores to raise critical
funds for research and patient support to help to save lives and
bring smiles to the faces of children and families impacted by
blood cancer. From September 9 through December 2, Burlington
Stores nationwide will encourage its customers to donate $1 or more
at checkout to support LLS and its goal to create a world without
blood cancer. This year, CFDA designer Christian Siriano, joins the
campaign to help young cancer survivors find great fashions that
suit their personal style with looks from Burlington.
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the full release here:
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Today, at Burlington’s flagship store in New York City,
Christian Siriano will outfit young cancer survivors with fashions
that match their personal style while providing his professional
tips for the season. This event will surely bring smiles to the
faces of children and families who prepare to transition from
treatment to living their life. Similar events will take place in
Burlington stores across the country where local survivor families
will be selected for a surprise and delight shopping spree and
styling event.
“Working with LLS and Burlington has brought together two of my
passions, driving awareness for lifesaving cancer research and, of
course, fashion,” said CFDA designer Christian Siriano, “Helping to
find a cure for cancer is near and dear to my heart, and I’m happy
to be able to outfit these young cancer survivors so that they can
feel fabulous and confident.”
“Burlington is our number one National Corporate Partner and
Honored Friend of The Leukemia & Lymphoma Society, having
raised more than $37 million for the cause. LLS is a global leader
in the fight to end blood cancer, and partners like Burlington have
helped us invest nearly $1.3 billion in breakthrough research to
advance lifesaving treatments and cures,” said Louis J. DeGennaro,
PhD, LLS president and chief executive officer. “LLS is doubling
our investment in fighting pediatric cancers, and we are proud to
partner with our friends at Burlington who bring smiles to so many
children and families. Together, we are closer than ever to
cures.”
“At Burlington, we continue to be committed to a world without
blood cancer, supporting survivors and their families through their
journey,” said Michael O’Sullivan, CEO of Burlington Stores. “We’re
thankful for our customers and associates who continue to donate to
support the cause.”
As an organization founded by a family for families, LLS is
celebrating 70 years of impact by looking to the past for
inspiration to propel it forward in the fight for all those touched
by blood cancer. Blood Cancer Awareness Month in September provides
an opportunity to remind the public about the urgent need to
support research to find cures. Childhood Cancer Awareness Month is
also observed during September, and LLS is marking the occasion
with a reinvigorated focus on helping children with cancer live
better, longer lives.
About Burlington Stores
Burlington Stores, Inc., headquartered in New Jersey, is a
nationally recognized off-price retailer with Fiscal 2018 net sales
of $6.6 billion. The Company is a Fortune 500 company and its
common stock is traded on the New York Stock Exchange under the
ticker symbol “BURL.” The Company operated 691 stores as of the end
of the second quarter of Fiscal 2019, inclusive of an internet
store, in 45 states and Puerto Rico, principally under the name
Burlington Stores. The Company’s stores offer an extensive
selection of in-season, fashion-focused merchandise at up to 60%
off other retailers' prices, including women’s ready-to-wear
apparel, menswear, youth apparel, baby, beauty, footwear,
accessories, home and coats. For more information about the
Company, visit www.burlingtonstores.com.
About the Leukemia & Lymphoma Society
The Leukemia & Lymphoma Society® (LLS) is the world's
largest nonprofit dedicated to fighting blood cancer. The LLS
mission: Cure leukemia, lymphoma, multiple myeloma, and improve the
quality of life of patients and their families. LLS funds
lifesaving blood cancer research around the world, provides free
information and support services, and is the voice for all blood
cancer patients seeking access to quality, affordable, coordinated
care.
Founded in 1949 and headquartered in Rye Brook, NY, LLS has
chapters throughout the United States and Canada. To learn more,
visit www.LLS.org. Patients should contact the Information Resource
Center at (800) 955-4572, Monday through Friday, 9 a.m. to 9 p.m.
ET. For additional information visit lls.org/lls-newsnetwork.
Follow us on Facebook, Twitter, and Instagram.
About Christian Siriano
Christian Siriano, Maryland-born CFDA designer and the evening’s
fashion show emcee, launched his eponymous collection in 2008
following his studies in London under Vivienne Westwood and
Alexander McQueen. The Christian Siriano collection is now shown
each season at New York Fashion Week, and presented in New York and
Paris to retailers. Known for whimsical and show-stopping design –
from fantasy evening gowns and cocktail dresses, to tailored
sportswear, to intricately detailed shoes and accessories – the
collection can be found at Neiman Marcus and other department
stores and specialty boutiques around the globe. Most recently he’s
dressed former FLOTUS Michelle Obama, Angelina Jolie, Ariana
Grande, Laurie Metcalf, Julianne Moore, Lady Gaga, Tiffany Haddish,
Lena Dunham, Cardi B, Lea Michele, Amy Adams, Kelly Clarkson,
Scarlett Johansson and Helen Hunt to name but a few. In 2012, the
first flagship Christian Siriano store opened in New York City and
his latest retail venture, “The Curated NYC”, is located in the
heart of midtown and steps from 5th Avenue and Central Park. Dubbed
“the new king of old-school glamour” by Elle, his designs have
appeared in countless editorials and have been worn by the world’s
leading ladies and remain a red carpet favorite. He released a
photographic retrospective with Rizzoli Books in late 2017, titled
Dresses to Dream About, which has now gone into its second
printing. In April 2018, Christian was named among Time’s 100 Most
Influential People in the World for being a pioneer in body
positivity and runway diversity in the fashion industry. He
celebrated the 10 year anniversary of his brand last year with a
milestone show consisting of a jaw-dropping 72 looks. In 2019,
Christian dressed 17 women at The Academy Awards and nine at The
Emmy’s and is fresh off of a historic moment at this year’s Academy
Awards where Billy Porter wore a gown of his on the red carpet as
well as his scene-stealing Janelle Monae look at The Met Gala. He
returned to Bravo’s Project Runway in the role of mentor in early
2019.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20190917005988/en/
For LLS: Kristin Hoose 914-821-8973 Kristin.Hoose@lls.org
For Burlington: Cori Zack 212-388-7660 CoriZ@mbooth.com
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