NEW
YORK, April 25, 2024 /PRNewswire/ -- La
Roche-Posay, renowned for its dermatologist-tested skincare
solutions, is proud to announce the launch of its latest dark spot
innovations – Mela B3 Dark Spot Serum & Mela
B3 UV Daily Moisturizer SPF 30. Powered by Melasyl™, L'Oreal's
new multi-patented ingredient born from 18 years of research, this
launch marks a breakthrough in pigmentation science for those
dealing with skin discoloration.
Born from research on 23,000 people1, Mela B3 Serum
is the first dermatological discoloration and dark spot solution
powered by Melasyl™ with 10% Niacinamide. This anti-aging serum
visibly reduces a range of skin discoloration, including sunspots,
age spots, post-acne marks, and even the most persistent dark
spots, with long-lasting results, while respecting the natural tone
of all skin. Proven and tested on all skin tones.2
In addition to the treatment serum, Mela B3 UV Daily Moisturizer
with SPF 30 helps protect skin against visible signs of sun damage
caused by UVA and UVB exposure. Powered by Melasyl™ and 5%
Niacinamide, it also helps improve the appearance of dark
spots.
"Discoloration is a common complaint by patients, which
occurs in all skin types. Mela B3 serum with Melasyl™ &
Niacinamide will improve facial skin discoloration, fade dark
spots, and correct uneven skin tone," says
board-certified dermatologist Dr. Valerie
Callender. "Mela B3 Lightweight SPF 30 Sunscreen is
formulated with Melasyl™ to correct existing dark spots while
preventing post-inflammatory hyperpigmentation and discoloration
from occurring. I recommend daily use of Mela B3 UV, which provides
broad spectrum protection from UVA and UVB light."
PIGMENTARY DISORDERS & QUALITY OF LIFE:
Discoloration, excess pigmentation, and sun spots were among the
fastest growing skin concerns in 2023,[1] and
according to a study of 23,000 women conducted by La Roche-Posay,
pigmentary disorders can have a profound effect on quality of life.
Of the 23,000 people surveyed, nearly half the people dealing with
pigmentary disorders reported a moderate to extremely large effect
on their quality of life. Among those suffering from pigmentary
disorders such as solar lentigo, melasma, or post-inflammatory
hyperpigmentation:
- 22% feel viewed as dirty
- 21% feel people avoid sitting next to them on public
transportation
- 23% feel treated differently during administrative
procedures
- 21% feel discriminated against at work
"I love that Melasyl is a brand-new technology with a novel
mechanism of action. I am looking forward to incorporating it into
my toolbox for pigmentary issues. In my patients, I would add this
to their morning skincare routine after cleansing and before
sunscreen. At night, I would use an adjunctive therapy, that
addresses the pigment via a different mechanism of action. Using a
multimodal approach is very helpful in patients with pigmentary
skin conditions," says board-certified dermatologist Dr.
Heather Woolery-Lloyd.
MELA B3 DARK SPOT SERUM & MELA B3 UV KEY
INGREDIENTS:
- Melasyl™: helps target look of discoloration while respecting
the natural tone of all skin
- Niacinamide: known for its ability to help visibly fade skin
discoloration
- La Roche-Posay Thermal Spring Water: contains a unique
combination of minerals, trace elements, and a high concentration
of selenium, a natural antioxidant
FORMULATION CHARTER: La Roche-Posay products are
developed using a strict formulation charter with a minimal number
of ingredients. Every product undergoes stringent clinical testing
for efficacy and safety. Mela B3 Serum & Mela B3 UV are:
- Tested on sensitive skin
- Dermatologist tested
- Allergy tested
- Non-comedogenic
- Paraben-free
La Roche-Posay Mela B3 Dark Spot Serum has a suggested retail
price of $44.99.
Mela B3 UV Daily Moisturizer SPF 30 has a suggested retail price of
$34.99. Both can be purchased at CVS,
ULTA, Target, Walgreens/Duane Reade,
Rite Aid and online at www.laroche-posay.us, Amazon,
Dermstore, LovelySkin, SkinStore.
ABOUT LA ROCHE-POSAY
Recommended by 90,000 dermatologists worldwide, La Roche-Posay's
mission is to offer life-changing dermatological skincare. La
Roche-Posay offers a unique range of daily skincare developed for
every skin type to address various skin concerns and complement
prescription treatments. At the center of the brand is the
exclusive selenium-rich La Roche-Posay Thermal Spring Water, a core
ingredient in its skincare formulas known for its soothing and
antioxidant properties that is sourced from its Thermal Center in
France, the first Dermatology
Center in Europe. The products are
developed using a strict safety and formulation charter with a
minimal number of ingredients and are formulated at optimal
concentrations. Additionally, La Roche-Posay products undergo
stringent clinical testing for efficacy and safety with over 750+
studies and 25 years of extensive research, even on sensitive
skin.
For additional information about La Roche-Posay, visit
www.laroche-posay.us and follow La Roche-Posay USA on Facebook, Instagram and Twitter
@LaRochePosayUSA
[1]Spate 2023 Trend Report
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SOURCE La Roche-Posay