Part-time Temp Worker Receives $100,000 to Stay Home and Watch THE DUKES OF HAZZARD Weeknights on CMT
June 04 2005 - 10:00AM
PR Newswire (US)
Part-time Temp Worker Receives $100,000 to Stay Home and Watch THE
DUKES OF HAZZARD Weeknights on CMT New VP Among More Than 1,900
Candidates Who Applied For Dream Job BRISTOL, Tenn., June 4
/PRNewswire/ -- Before a crowd of thousands of DUKES OF HAZZARD
fans at CMT DukesFest 2005 at the Bristol Motor Speedway and
Dragway, Ben "Cooter" Jones announced today that the CMT Good Ol'
Boys & Gals Executive Search Team has chosen Christopher Nelson
as the Vice President, CMT DUKES OF HAZZARD INSTITUTE.* To view the
Multimedia News Release, go to:
http://www.prnewswire.com/mnr/cmt/22009/ Nelson, a 28-year-old
aspiring singer/songwriter, guitar player and part- time temp
worker in New York City, is a native of Texas and a certified DUKES
fanatic. "This job will change my life. I am honored to have been
chosen for this position," said Nelson, still in disbelief about
his new gig that pays a six-figure income. "I've loved the DUKES
since I was a kid. I used to drive my mom crazy 'cause I'd always
get in and out of her car through the window, instead of opening
the door," said Nelson referring to how Bo and Luke Duke enter the
famed Dodge Charger on the show. Nelson was chosen from more than
1,900 candidates throughout the country who applied for the
ultimate fantasy job: being paid $100,000 for one year to stay home
and watch THE DUKES OF HAZZARD on CMT and maybe take The General
Lee for a spin now and then. Making his way the only way he knew
how, Nelson moved to New York City in 2004 in search of success.
Instead, he has been working sporadically as an administrative
assistant. "Being paid $100,000 to stay home and watch my favorite
show is a dream come true," Nelson said. Among ideas submitted by
Nelson in his job application: hosting a show like PIMP MY RIDE
(MTV) called DUKE MY RIDE where a CMT viewer gets their junker
converted into a "Duked out" General Lee car; sponsoring a General
Lee dog sled in the Iditarod and creating DUKES OF HAZZARD cell
phone ring tones. "Now that CMT is home to the original THE DUKES
OF HAZZARD series, it would have been foolish to do business
without a dedicated expert," said CMT Vice President, Creative and
Marketing James Hitchcock. "Chris has the vision, ideas and the
energy for this business. We'd love to see him spearhead a tribute
to the legacy of this cherished TV series by arranging for a pair
of Catherine Bach's original Daisy Dukes shorts to be displayed
permanently in The Smithsonian." Instead of answering phones and
filing in his temp job, Nelson's new VP responsibilities are: -
watching THE DUKES OF HAZZARD every weeknight on CMT - knowing the
words to THE DUKES OF HAZZARD theme song, Good Ol' Boys, written
and performed on the series by the legendary Waylon Jennings -
serving as media expert on THE DUKES OF HAZZARD for the CMT DUKES
OF HAZZARD INSTITUTE: participating in TV, radio and newspaper
interviews to share his expertise and passion for THE DUKES OF
HAZZARD on CMT - writing THE DUKES OF HAZZARD INSTITUTE online blog
for http://www.cmt.com/ - being passionate about THE DUKES OF
HAZZARD on CMT - making appearances at special events such as CMT
DukesFest 2005 in Bristol (6/4-5/05) "Chris is the ideal
candidate," said CMT Director of Consumer Marketing Andy Holeman.
"He's an excellent writer, communicator and he is passionate about
all things DUKES OF HAZZARD." The three-month search inspired a
crush of creativity, including a Job Application served up as a
menu from the Boar's Nest (the fictitious bar from the series),
applications that were delivered in boxes shaped like the General
Lee and a video of a doctor drawing General Lee 'orange blood' from
his patient's vein. CMT continues its celebration of the return of
one of the most beloved pop culture hit series of all time. The
series ran for seven wild and successful years from 1979 to 1985.
The rip-roaring ride of THE DUKES OF HAZZARD showcases modern-day
Robin Hoods -- Bo, Luke and Daisy with their Uncle Jesse --
fighting the corrupt political system of Hazzard County. THE DUKES
OF HAZZARD weekend launch of the hit series on CMT in February drew
23 million viewers and set multiple records at the network,
according to Nielsen Media Research. THE DUKES OF HAZZARD airs
weeknights on CMT at 7/6c and 11/10c on CMT. [8 pm and midnight MT]
Ben "Cooter" Jones, a favorite character on THE DUKES OF HAZZARD
series is a member of the CMT Good Ol' Boys & Gals Executive
Search Team. The nationwide search included recruitment ads in
national magazines and newspapers, and online job postings at
websites. Concept development and execution of the Vice President,
CMT DUKES OF HAZZARD INSTITUTE $100,000/Year Dream Job Search
handled by GREAT!, the Atlanta-based promotion agency of record for
CMT. CMT, America's No.1 country music network, carries original
programming, specials, and live concerts and events, as well as a
mix of videos by established country music artists and new
cutting-edge acts, including world premiere exclusive videos.
Founded March 6, 1983, CMT, owned and operated by MTV Networks,
reaches more than 77.1 million households in the United States. Go
to country music's biggest web site at http://www.cmt.com/. *The
position required the execution of a one-year, $100,000 Independent
Contractor agreement with GREAT! Photo Captions Photo 1: Vice
President, CMT Dukes of Hazzard Institute Christopher Nelson, CMT
Good Ol' Boys & Gals Executive Search Team member Ben "Cooter"
Jones and The General Lee. Photo 2: Vice President, CMT Dukes of
Hazzard Institute Christopher Nelson and The General Lee. Photo 3:
Christopher Nelson will earn $100,000/year to watch Catherine
"Daisy" Bach, Tom "Luke" Wopat and John "Bo" Schneider, here with
The General Lee, on The Dukes of Hazzard weeknights on CMT. Photo
4: While Christopher Nelson won't be working with her as Vice
President, CMT Dukes of Hazzard Institute, Chris will be watching
Catherine "Daisy" Bach in her "Daisy Dukes" short, shorts every
weeknight on CMT. Photo 5: Ben "Cooter" Jones was a member of the
CMT Good Ol' Boys & Gals Executive Search Team for the new Vice
President, CMT Dukes of Hazzard Institute.
http://www.prnewswire.com/mnr/cmt/22009DATASOURCE: CMT CONTACT: Dan
Smigrod of GREAT!, +1-404-303-7311, or ; or Amanda Murphy of CMT,
+1-615-335-8408, or Web site: http://www.cmt.com/
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