KNOXVILLE, Tenn., March 29, 2017 /PRNewswire/ -- Regal
Entertainment Group, a leading motion picture exhibitor owning and
operating one of the largest theatre circuits
in the United States, and Coca-Cola announced
Julian Conner and Tom Teller from Chapman
University are the winners of this year's Coca-Cola and
Regal Films program for their film Crunch Time which can
be viewed at https://youtu.be/-ESDWzAuraY. Julian Conner and Tom
Teller were named the 2017 grand prize winners at CinemaCon,
the annual gathering of the motion picture theater community, in
Las Vegas. A Red Ribbon panel
comprised of Coca-Cola, Regal, RED Digital Cinema (RED) and
entertainment and industry representatives, including Actor and
Producer Giovanni Ribisi, Actor, Director and Writer Clark Gregg, and Director Richie Keen, selected this year's winner based
on set criteria: creativity, creative fit and entertainment value.
Julian Conner and Tom Teller's 35-second film will be shown
exclusively at Regal theatres across the country starting in
May.
"As an actor and filmmaker, I understand the importance of
real-world experience to develop your career. Student film programs
like what Coca-Cola and Regal have created offer a unique
opportunity to learn in this way," said Giovanni Ribisi, star of the new Amazon series
Sneaky Pete and Coca-Cola and Regal Films Red Ribbon
panelist. "I enjoyed watching the final five films from the program
and it was a pleasure to be a part of the process."
Students from more than 20 top college and university film
schools participated in the 2017 Coca-Cola and Regal Films
program. Five teams from American Film Institute, Chapman University, UCLA, Elon University
and New York University advanced to
this year's finals and received $15,000 to create a 35-second film to connect
consumers to the movie-going experience. In addition to the
grand-prize winning film debuting at Regal theaters, RED, the
program's provider of professional technology, gave camera
equipment for each production and awarded the winning filmmakers
with a SCARLET-W 5K camera package and Chapman
University with a RED EPIC-X 6K camera package.
"The Coca-Cola and Regal Films program is a fantastic
opportunity for up-and-coming filmmakers from top film schools to
showcase their talent," said Ken Thewes, Chief Marketing
Officer for Regal Entertainment Group. "We are proud to support
these filmmakers and offer the winners the chance to create the
story they envisioned and share it on our big screens across the
country at all Regal theatres."
Their short film Crunch Time, is about a robot standee
that comes to life in the lobby of a Regal Cinema, when it is
enticed by the sights and sounds of the concessions. Driven by the
irresistible crave, the robot decides to leave its own diorama and
head into the theater and join other guests, with a delicious,
ice-cold Coca-Cola and popcorn in hand.
The six-month Coca-Cola and Regal Films program gives
aspiring film students real-world experiences managing all aspects
of filmmaking, as well as the opportunity to work alongside and be
supported by teams at major global marketing and leading cinema and
cinema equipment companies, The Coca-Cola Company, Regal and
RED.
"Our commitment to the film community starts with the next
generation of passionate filmmakers," said Bill Lathrop, director, Strategic Partnership
Marketing, Coca-Cola North America. "We are proud to support these
filmmakers and are always excited to see how the students bring to
life the simple pleasure of drinking a delicious, ice-cold
Coca-Cola during the special movie experience."
Regal and Coca-Cola partnered in 2016 to mark the return of this
premier student filmmaking initiative to give aspiring student
filmmakers an opportunity to share their talent. RED joined the
initiative in early 2017.
About The Coca-Cola Company:
The Coca-Cola Company (NYSE: KO) is the world's largest beverage
company, refreshing consumers with more than 500 sparkling and
still brands and nearly 3,900 beverage choices. Led by Coca-Cola,
one of the world's most valuable and recognizable brands, our
company's portfolio features 21
billion-dollar brands, 19 of which are available in
reduced-, low- or no-calorie options. These brands include Diet
Coke, Coca-Cola Zero, Fanta, Sprite, Dasani, vitaminwater,
Powerade, Minute Maid, Simply, Del
Valle, Georgia and Gold
Peak. Through the world's largest beverage distribution system, we
are the No. 1 provider of both sparkling and still beverages. More
than 1.9 billion servings of our beverages are enjoyed by consumers
in more than 200 countries each day. With an enduring commitment to
building sustainable communities, our company is focused on
initiatives that reduce our environmental footprint, create a safe,
inclusive work environment for our associates, and enhance the
economic development of the communities where we operate. Together
with our bottling partners, we rank among the world's top 10
private employers with more than 700,000 system associates. For
more information, visit Coca-Cola Journey at
www.coca-colacompany.com, follow us on Twitter at
twitter.com/CocaColaCo, visit our blog, Coca-Cola Unbottled, at
www.coca-colablog.com or find us on LinkedIn at
www.linkedin.com/company/the-coca-cola-company.
About Regal Entertainment Group:
Regal Entertainment Group (NYSE: RGC) operates one of the
largest and most geographically diverse theatre circuits in
the United States, consisting of
7,267 screens in 561 theatres in 42 states along with Guam, Saipan, American Samoa and the District of Columbia as of December 31, 2016. The Company operates theatres
in 46 of the top 50 U.S. designated market areas. We believe that
the size, reach and quality of the Company's theatre circuit not
only provide its patrons with a convenient and enjoyable
movie-going experience, but is also an exceptional platform to
realize economies of scale in theatre operations.
Additional information is available on the Company's website at
www.REGmovies.com.
Media Contact
Regal Entertainment
Richard M. Grover, +1-865-925-9539
Richard.Grover@regalcinemas.com
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SOURCE Regal Entertainment Group