SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
Form 6-K
REPORT OF FOREIGN PRIVATE ISSUER
PURSUANT TO RULE 13a-16 OR 15D-16
UNDER THE SECURITIES EXCHANGE ACT OF 1934
For the month of February, 2015
Commission File Number: 1-13368
POSCO
(Translation of registrants name into English)
POSCO Center, 892 Daechi 4-dong, Kangnam-gu, Seoul, Korea, 135-777
(Address of principal executive office)
(Indicate by check mark whether
the registrant files or will file annual reports under cover of Form 20-F or Form 40-F.)
Form20-F x Form 40-F ¨
[Indicate by check mark whether the registrant by furnishing the information contained in this Form is also thereby furnishing the information to the
Commission pursuant to Rule 12g3-2(b) under the Securities Exchange Act of 1934.
Yes ¨ No
x
[If Yes is marked, indicate below the file number assigned to the
registrant in connection with Rule 12g3-2(b) : 82- .]
POSCO is furnishing under cover of Form 6-K:
Exhibit 99.1: An English-language translation of documents with respect to 2015 Investors Forum
SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by
the undersigned, thereunto duly authorized.
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POSCO |
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(Registrant) |
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Date: February 5, 2015 |
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By |
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/s/ Noh, Min-Yong |
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(Signature)* |
* Print the name and title under the signature of the signing officer. |
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Name: |
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Noh, Min-Yong |
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Title: |
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Senior Vice President |
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Exhibit 99.1
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2015 Investor Forum
February 5, 2015
2014 Operating Performance
2014 Major Business
Activities
2015 Business Plan
Figures in this presentation are based on unaudited financial statements of the company. Certain contents in this presentation are subject to change during the course of auditing process.
2014 Operating Performance
Consolidated Income
Operating profit up, net profit down due to temporary issues
Revenue Operating Profit Net Profit
(in billion KRW)(in billion KRW)(in billion KRW)
65,098 5.7% ROE 5.7% 3.1%
63,604 OP 4.9%
61,865 Margin 4.8% 1.2%
2,386
+3,233 3,653 1,355
3,214 557
2,996 798
+218 2012 2013 2014
Temporary non-operating
losses
· Devaluation losses in investment stocks 490
2012 2013 2014 2012 2013 2014 · Contingent loss from tax dispute 372
(in billion KRW) Revenue Operating Profit Net Profit
2012 2013 2014 2012 2013 2014 2012 2013 2014
Steel 52,869 48,024 49,597 2,896 2,341 2,430 2,246 1,449 857
Trade 26,414 25,919 31,261 212 196 413 325 10 181
E & C 9,726 10,782 10,304 339 464 314 345 147 13
Energy 2,881 3,045 2,663 267 224 137 170 117 33
I C T 1,132 1,213 1,078 29 67 44 19 22 11
Chem/Matl/Others 3,568 3,627 3,325 166 122 119 113 58(35)
* |
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based on simple aggregation |
POSCO Earnings Release February 5, 2015
2014 Operating Performance
Parent Income
Operating profit rose as high-end product sales expanded
Production Sales Income
(in thousand tons)(in thousand tons, thousand KRW/ton)(in billion KRW)
883
37,986 Carbon 776 8.0%
37,650 Steel 727 OP 7.8%
Crude 36,416 Price Margin 7.3%
Steel +1,234
35,048
35,517 +785 35,078 33,929 34,337 35,665 30,544
+408 Revenue 29,219
Steel 34,293 1,325
Products 2,790 2,350
Operating 2,215 +135
Profit
2012 2013 2014 2012 2013 2014 2012 2013
2014
[WP* Product Sales Portion] (thousand tons, %) Portion 30.9 33.3 Sales Volume 9,053 10,207 =1,154
2012 2013 2014 2012 2013 2014
Carbon 36,017 34,467 35,854 Domestic 20,448 19,414 18,368
Steel
S T S 1,969 1,949 1,796 Exports 14,600
14,515 15,969
* (Gwangyang) Completion of No.4 HR mill
in July (Capacity 3,300 thousand tons/yr) Inventories 988 903 1,280 2013 2014
*World Premium: POSCOs high-value added product
POSCO Earnings Release February 5, 2015
4
2014 Operating Performance
Consolidated Financial
Structure
Liabilities ratio went up affected by trade financing of DWI
(in billion KRW)(in billion KRW)(in billion KRW)
85,252
84,455 86.8% 88.2%
+797 45,822
79,266 84.3% 45,291
Liabilities 42,430 531
to
Equity 39,961
38,633
36,836 +1,328
2012 2013 2014 2012 2013 2014 2012 2013 2014
Borrowings of affiliates increased Equity decreased
· DWI +945, P-Energy +738 · Dividend payment 793, Loss assessment
on marketable securities 336
POSCO Earnings Release February 5, 2015
5
2014 Operating Performance
2014 Major Business
Activities
2015 Business Plan
Mid-term Management Plan
Strengthen core
competitiveness/Improve financial structure
Fortify Develop high-end products and fortify
solution-marketing
Steel
Competitive- Improve profitability of overseas affiliates and
ness reinforce global businesses
Acti-
Prioritize New Select and focus to nurture new growth businesses
Growth Biz.
vities
Improve
Financial Conduct business
restructuring and non-debt financing
Structure
Renew
Corporate Spread Project-based Work System(PWS)
Culture
Consolidated (trillion KRW) Consolidated
(trillion KRW)
E B I T D A Capex Debt/EBITDA
Mid-term Result Mid-term Result Mid-term Result
Target 8.5 Target Target
Result 7.3 3.8
6.2 5.6
6.5 4.2 4.4 3.0
5.4 3.0
2014 2015 2016 2014 2015 2016 2014 2015 2016
POSCO Earnings Release February 5, 2015
7
2014 Business Activities
Fortify Steel
Competitiveness
Expanded sales of high-end products through solution-marketing
Solution Marketing High value-added Products
Provided customized technology/product solutions Sales through solution-marketing
- Gained competitive advantage by providing technology
and services that satisfy diverse needs of customers,
such as light-weight and alternatives for high-cost steels
[Case studies for solution marketing]
Renault LG
Electronics
· Lower weight by applying · Cost-reduction by replacing 2013 2014
high- strength steel and Al material to PO*, used for
Mg plate refrigerators pORTION sALES vOLUME 30.9 33.3 9,053 +13% 10,207 (thousand tons, %)
Automobile Ssangyong Motor Home Samsung Electronics WP product sales portion
· Reinforced stability and Appliance · Lowered product weight by
lowered weight of Tivoli
(compact SUV) with POSCOs developing HGI for Television
high-strength steel
UAE No.4 Nuclear Plant Mn
Steel for LNG Tank
· Cost reduction by localizing · Substitute highly priced STS
Construction highly non-corrosive STS Energy product with commercialized
High-Mn Steel for low temp.
* pickled-and-oiled steel 2013 2014
POSCO
Earnings Release February 5, 2015
8
2014 Business Activities
Fortify Steel
Competitiveness
Normalized overseas steel operations and strengthened the edge in technology
Overseas Steel Business Technology Advantage
Sales of overseas affiliates* jumped as Strengthened technology development on
new mills achieved early normalization high-end products
[Technologies developed in 2014]
WF WB
17 types (ex. HR thin foil of 20 types (ex. wire rod cable
CEM premium) for bridges)
* WF/WB® : World First / World Best [Sales volume] (thousand tons) 4,642 +54% 7,164 (thousand tons, %) Utilization rate Sales volume 65 80 599 +118% 1,305
Built base to sell self-developed technologies
2013 2014 by gaining technology leadership
*16
overseas steel affiliates with managerial rights
Indonesian mill normalized operations Type Contents
since the accident and built ground for · Acquired terms needed to earn ratification
profit-making from the Chinese government to build
integrated mill with Chongqing (Nov)
FINEXCapacity: 3 million tons (1.5 mil × 2 plants)
· Signed MOU to relocate No.1 FINEX
demo
plant to Mesco Steel, India (Jun)
· License deal ongoing with a foreign
CEM* engineering company
2014.1H 2014.2H* Compact Endless cast-rolling Mill
POSCO Earnings Release February 5, 2015
9
2014 Business Activities
Prioritize New Growth
Businesses
Verified self-developed technologies for commercialization
Lithium Nickel Extraction Process
Verified direct-extraction technology Completed pilot test to transfer demo
for commercialization plant for PosNEP*
-
Completed construction of pilot plant inDeveloped technology for PosNEP PP2 (Jun)
Argentina to test its
ability to mass-produceStarted test of adopting low-cost materials
(Dec) Proved applicability of PosNEP
technology
- Registered for patent in major countries, with Metal X, Australian miner, which has
such as the U.S. and Japan Limonite mines
- Reviewed objectively for further application
#1
Pilot #2 Pilot #3 Pilot
Plant(11) Plant(13) Plant (14)* POSCO Nickel Extraction Process
2 tons/yr 20 tons/yr 200 tons/yr Raw
material
Limonite(1.5%Ni)
Wet
process
Dry
Process
FeNi(18%Ni)
POSCO Earnings Release February 5,
2015
10
2014 Business Activities
Improve Financial
Structure
Enhanced financial soundness by business restructuring and disposing non-core assets
Raised non-debt financing through selling non-core assets and restructuring businesses that create low synergy with POSCO
Company Buyer Contents Progress
Restruc- POSCO-SS SeAH Besteel 52.1% (2015), 20% (2020) Signed
turing
Posfine Hahn & Company Sold 69.2%
of stakes Signed
Vietnam/Masan Lotte Dept. To pay off the balance by 2015 Signed
Dept. Store
USP Russia) Evraz Disposed 35% of stakes Finalized
Non-core
Asset SKT EB Repaid EB with SKT ADR Finalized
Sales
POS Tower Chosun Refractory P-A&C (50%) · POSMATE (50%) Finalized
Other Unused Apartments/Shopping center of
Gilsan
Steel, etc. Finalized
Assets P-E&C, AST facilities, etc.
Collect & CollectCollect long-term outstanding A/R (DWI) Finalized
Liquida- Long-term A/R*
tion Liquidate A/R* SMBC, etc. P-Energy, P-JAPAN, TMC Finalized
* Account Receivables
POSCO Earnings Release
February 5, 2015
11
2014 Business Activities
Renew Corporate Culture
Settled project-based working culture
Stronger Performance-oriented/ POSCOs Own POSTIM* Model Expert Nurturing Culture
Formed organization system of PWS, Adopted system to educate the employees,
QSS+, SWP to achieve management vision named as expertise qualification system
designed towards engineers, staffs, etc
Provided
vision to grow as an expert,
through expansion of PCP and appointed
executives on expertise
* POSTIM : POSCO Total Innovation Methodology Managing executive Expert executive
Type Contents Leader(division) Expert (PCP,
Research)
-Focused creating actual results through IP*
PWS
Employee
projects to reach profit targets
Promoted Quality/Stability/Safety activities Motivated employees by differentiating
QSS+ to improve work environment fit for
operating facilities bonus by outcome
Supported to focus on ones own task,Widened the salary gap between employees
SWP that creates ideas based on positive work with high/low outcome
environment
* Innovation POSCOStrengthened bonus to results, likely on PJTs
POSCO Earnings Release February 5, 2015
12
2014 Business Activities
Major Subsidiaries
Daewoo International POSCO E&C
Profit contribution from Myanmar Increased orders from overseas markets
gasfield business hiked as productionDiscovered new markets such as Africa and the
reached its full capacity Middle East, as domestic and Asian construction
market remained weak
DWI Total 586 South America
Operating Profit 4,664 3,038 Asia
2013 2014 2013 2014
Explored and developed new
oilfields Major projects Amount Signed
Nigeria Coal-fired Plant 1,162 Sep
Region Mine Stakes Progress Saudi Aramco Sulfur transport facility 404 Sep
Over- Myanmar A-1/A-3 51% 3D Exploration India Uttam integrated mill 1,666 Dec
seas(mgmt rights)(Dec)
East Sea 6-1C 30% Started Ranked No.3 in construction capability
Dome- development (Oct) evaluation
stic 70%
Started drilling Portion of Myanmar gasfield DWI Total Operating Profit 16% 67% 139 347 (in billion KRW)
East
Sea 6-1S(mgmt rights)(Dec)No.4(11) No.5(12~13) No.3(14)
Comprehensive assessment
on companies based on business performance
and financial results of the year before
POSCO Earnings Release February 5, 2015
13
2014 Business Activities
Major Subsidiaries
POSCO Energy POSCO ChemTech
Diversified portfolio through entering Increased sales of cathode for secondary
coal-fired power generation by taking over battery used for IT and mobile devices
Tong Yang Power and building off-gasSupply to domestic secondary battery makers
power plants went up
+229% 1,248
379
2013 2014
able Fulfill the demand with new
cathode
Coal- manufacturing plant
fired [Power generation 3,498 3,950 LNG offgas Renewable coal-fired]
2013 2014Natural graphite coating line (1,200ton/yr, Feb 2015)
[New projects]
Project Capacity Progress
Coil-fired Mong Duong 1,200MW No.1 finished (Dec)
Pos-Power 2,100MW Tong Yang Power (Jun) Expanded Energy Storage System(ESS) sales
Pohang No.2 145MW Finished (Jul)
Off-gas Indonesia 200MW Finished (Apr)ESS to LG Chem Ochang plant (1.5MW, Jul)
LNG Incheon No.7/8 840MW Finished (Oct)ESS to Sinan solar light power (1MW, Oct)
POSCO Earnings Release February 5, 2015
14
2014 Operating Performance
2014 Major Business
Activities
2015 Business Plan
2015 Business Plan
Fortify Steel Competitiveness
Expand global sales and boost profitability through solution marketing
Sales Volume to 50 mil tons Profitability Improvement
Expand sales volume as new facilities Raise high profit WP portion to 36%
start operatingUpgrade sales-mix through solution-marketing
(thousand tons) Projects Change and focus on 7 strategic industries
Pohang) No.3 Finex
Domestic +1,300
Gwangyang) No.4 HR
Overseas Indonesia) Integrated mill +775
India) CR +823
Reinforce solution marketing with
TSC* expansion volume +1,943
Global TSC Network: 14) 23 15) 29 Solution-mkt 1,800
based sales 1,302
2014 2015 [Global sales volume]
(million tons) Overseas productions** POSCO 46.4 50.2 11.8 +3.8 14.3 34.6 35.9
WP portion WP sales volume
Solution-mkt based sales 33.3 36.0 10,207 12,150 +1,943 1,302 1,8000
Strengthen project-based profit-making
activities
Target to reduce 507 billion KRW by reducing
raw material and other cost
Raw materials Materials Sourcing Repair Energy cost Expenses
2014 2015 2,839 143 229 235 655 971
*TSC:
Technical Service Center,
**Including sales volume of processing centers*On a parent basis
POSCO Earnings Release February 5, 2015
16
2015 Business Plan
Fortify Steel Competitiveness
Reinforce marketing of POSCO technologies focusing on creating profits
Strategy for Technology-based Shape up Global POIST Biz. Platform
Sign JVA on building joint mill with Build and operate technology sales
Chongqing Steel process
Grade and form package deals (221 types)
1Q) Ratification from the Chinese governmentRun separate sales by type :
2Q) Korean government to sign FINEX export Strategic sales (S/A grade) and average sales (B grade)
3Q) Decide on Financing, such as inviting FIs
4Q) BOD approval, sign JVA and
pursue JV on CR
and plating [B] 95 types, as highly productive sintering operation
Subsidiaries
Make successful package sales deal of Energy Technology
FINEX/CEM E&C ICT Cooperation
Steel [Technology]
[S] 50 types including Slim
Finex tech.
[A] 76 types, as continuous HR ultrathin tech.
[B] 95 types, as highly productive sintering operation
- FINEX) Sign MOU with potential clients and Co.
proceed feasibility studies Supp-
Optimize design
by region in India and POSCO Platform liers
Vietnam search Re-
- CEM) Joint-marketing with partner company, Finance
in technology cooperation Customer Oxgen power Business
* |
|
POIST : POSCO Innovative Steelmaking Technology Cooperation |
POSCO Earnings Release February 5, 2015
17
2015 Business Plan
Prioritize New Growth
Businesses
Commercialize fundamental materials and clean energy businesses in full swing
Fundamental Materials Clean Energy
Pursue global commercialization ofPursue global commercialization of Strategically respond on SNG business
direct lithium extraction technology considering market conditions
Make options for Syngas production towards
technology as leverage oil price drop
- Conduct self-engineering by utilizingBuild tunnel underwater, links between Yeosu and
know-how in operating pilot plant Gwangyang, to find potential clients
Gwangyang
Secure salar Business grant
Construction
Yeosu
Gradual commercialization of nickel-
smelting
technology Strengthen competitiveness by localizing
- Set the optimal plan by reviewing the risk cell battery
production
in advance regarding size and location
Review business profitability by securingMCFC*: Achieve 100% localization,
stable supply of low-cost raw materials when cell plant completes (Jun, 15)
(Indonesia, New Caledonia, Philippines, etc)SOFC*: Under development targeting for
first domestic commercialization
* |
|
MCFC(Molten Carbonate Fuel Cell) |
* |
|
SOFC (Solid Oxide Fuel Cell) |
POSCO Earnings Release February 5, 2015
18
2015 Business Plan
Improve Financial Structure
Speed up the restructuring and improve financial structure
Restructuring/CAPEX Reduction Debt/EBITDA below 38
Speed up group restructuring Continue to improve financial structure
- Finalize strategic regroupings, such as non-coreImprove operating cash-flow through
asset disposal and share sales of subsidiaries, profit increase
which was planned to enhance corporate valueNon-debt financing, non-core asset disposal, etc
- Execute exit strategy on low-profit and
loss-making businesses [Consolidated borrowings] (trillion KRW) DEBT/EBITDA (times Liabilities to Equity (%) 4.4 3.8 27.4 26.2 88.2 81.8
Consolidated CAPEX : Down by 1.2 tr KRW
Focus only on investments that can empower
core competitiveness
Steel) WP development, rationalization, Thailand CGL
Non-steel) Resource development, energy/source
materials, etc
2014 2015 2014 2015 2014 2015
[Consolidated]
[Parent]
POSCO Earnings Release February 5, 2015
19
2015 Business Plan
Renew Corporate Culture
Improve and spread system for efficient group management
Streamline Group Management Spread POSCOsOwn Mgmt Infra.
Delegate middle-management companies Spread project-based working culture
Put efforts to create results and develop
- Increase efficiency in management through groupwide C/F PJTs
improving corporate governance
Reorganize group
portfolio to 7 major businesses, Combine work Use the Apply industrial
as E&C/Energy/IT etc, to increase
group synergy Method & Innovation + same jargon + particularities
and fortify expertise by sector
Improve operating system of overseas sites Build HR base for Global One POSCO
- Operate regional infrastructures and workforcesAdopt single rank system in group and open
in a group level to boost synergy in overseas recruitments
POSCO Russia Provide opportunities to anyone regardless of backgrounds
POSCO POSCO Japan
Africa POSCO China POSCO America
POSCO South Asia
POSCO Australia Integrate education function and launch an
entity, in charge of education groupwide
11 |
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Middle-management companies by regionProvide top-tier level of education |
P-China, P-Japan, P-America, P-Russia, P-Africa, P-AustraliaUse retired workforces, provide consulting service
P-Thai, P-India, P-Indonesia, P-Vietnam, P-Myanmar
POSCO Earnings Release February 5, 2015
20
2015 Business Plan
Major Subsidiaries
Daewoo International POSCO Energy
Resource : Start gaining profit on Myanmar Power generation: Expand to overseas
- Continue full production (500 million ft3/day) growth markets
- Expand resource development to strategicVenture into overseas markets, such as to
regions, such as Southeast Asia Indonesia(Sumsel-9), Mongolia(Tvan Tolgoli)
Trade: Nurture strategic businesses Fuel cell: Reduce cost and improve quality
Finalize taking over cell technology and
-
Energy pipe, automobile parts, minerals, building the plant (Jun, 15)
provisions, power generations,
etcExpand sales : 14) 13 15) 23 units
POSCO E&C POSCO ChemTech
Expand plant order: Target 5.9 trillion KRW Needle cokes : Set production system(2Q, 15)
- Steel : Expand models for PEPCOM*, POSCO Group
Produce needle/pitch cokes, high-end materials,
developing plants using col tar, byproduct of steel
Overseas: Win more orders from strategic
regions Group synergy for secondary battery biz.
Region Order typesLook for ways to expand overseas and create
Middle East/Africa Steel/Chemical engineering plant synergy, with cooperation of secondary battery-
S.America Energy plant as power plant related affiliates, such as POSCO, P-ICT, ESM, etc.
* Planning/Engineering/Procurement/Construction/Operating/Maintenance
POSCO Earnings Release February 5, 2015
21
2015 Business Plan
Consolidated Business Target
2014 2015(F)
Revenue(trillion KRW) 65.1 67.4
POSCO
Revenue() 29.2. 29.3
Crude Steel Production (million tons) 37.7 38.4
Product Sales() 34.3. 35.9
Investment(trillion KRW) 5.4 4.2
POSCO
Investment() 3.0 2.9
POSCO Earnings Release February 5, 2015
22
Appendix
1. Business Environment Steel
Demand, Raw Materials
2. Financial Statements
Appendix#1. Business Environment
Global Steel
Demand
Chinas Steel Economy Steel Demand in Major Countries
Steel price to rebound Global demand to grow by 2% as emerging as demand for restocking picks up
countries upturned despite slowing China
Domestic price will edge up within 1H, as distributors move to
secure inventories Export price to increase accordingly, as the refund policy for boron-containing steel has been abolished
Demand in advanced countries, such as the US, is to grow steady as demand for automotive steel increased, against the weakening demand in energy pipe due to oil price drop China is to show
low growth as its economy growth remain sluggish and construction demand stays weak
[Chinas Inventories
and Steel PMI]
52.6 Steel PMI
48.3 48.6 48.4
46.4 46.0
44.2 43.6 43.3 44.1
40.7 39.9
20.9 19.4 Inventories (million tons)
15.6 16.7
14.2 13.4 13.0 12.3 11.5 10.4 9.7 9.6 10.7
14.1 2 3 4 5 6 7 8 9 10 11 12 15.1
* Mysteel, China Federation of Logistics & Purchasing
[Steel Demand Outlook for Major Countries]
(million tons)
(million 2012 2013 2014 2015 tons) YoY YoY
US 96
96 102 6.7% 104 1.9% EU 139 140 145 3.6% 148 2.4% China 698 741 737 -0.5% 745 1.1%
India 72 74 76 3.4% 81 6.0%
SE Asia 59 63 65 2.5% 68 4.9% Global 1,475 1,531 1,551 1.3% 1,585 2.2%
* World Steel Association(Oct, 2014), POSRI
POSCO Earnings Release February 5, 2015
Appendix#1. Business Environment
Domestic Steel
Demand
Demand Outlook
Production growth to continue steady due to favorable domestic(thousand units) 4,588
4,559
sales despite slowing export 4,472 4,522
Automobile Domestic sales (thousand units): 1,383 (13) 1,461 (14) 1,498 (15) Production
Export sales (thousand units): 3,089 (13) 3,061 (14) 3,090 (15)(million GT) 31.5
Building to upturn slightly as increased orders from 2013 kicks in 24.7 21.9 23.3
Shipbuilding Building (million GT): 31.5 (12) 24.7 (13) 21.9 (14) 23.3 (15) Building
Orders (million GT): 122.(12) 354. (13) 225.(14) 228. (15) 2012 2013 2014 2015
Investment on construction to go up slightly due to SOC budget(trillion KRW)
Construction increase and recovery in orders 199 203 208
Construction 186
Orders (trillion KRW): 101.5 (12) 91.3 (13) 104.9 (14) 110.0 (15) Investment
* POSRI(Jan, 15), Construction and Economy Research Institute of Korea (Nov,14)
Steel Demand & Supply Outlook
(in
thousand tons)
2012 2013 2014 2015
YoY YoY
Nominal Consumption 54,069 51,762 55,747
+ 7.7% 56,850 + 2.0%
Export 30,485 29,191 32,173 +10.2% 33,325 + 3.6%
Production 72,052 69,146 74,368 +7.6% 76,710 + 3.1%
Import 12,502 11,807 13,552 +14.8% 13,465 0.6%
Incl. Semi-Product 20,706 19,393 22,123 +14.1% 21,100 4.6%
* POSRI(Jan, 15)
POSCO Earnings Release
February 5, 2015
Appendix#1. Business Environment
Raw Materials
Iron Ore Coking Coal
Monthly $average price dropped from 80/ton Despite short supply in some coals, the price stayed
(Oct) to US69/ton, as the steel industry staggered flat as continued slump in the steel industry
2014.4Q 2014.4Q
with Chinese credit crunch and
stricter dragged the demand and Australian dollar remained
environmental sanctions, under the oversupply weak
Annual average price of Fine Ore CFR Annual Average Price of Hard Coking Coal
within US$$US75/ton FOB within 113/ton
2015 2015 u y u u
Outlook fundamental improvement in steel industry, as Outlook helping to resolve the oversupply, the price is
major suppliers still continue to maintain low-cost, expected to be weak as fundamentals for recovery is
not yet seen (oil price drop, Chinese sanctions on
high production stance imported goods)
[Iron Ore Price](US$$/ton)(US[Coking Coal Price] /ton)
148
133 135
126
120 155 166
143
103 122
90 113 112 111
74 74
2013 2013 2013 2013 2014 2014 2014 2014 2015 2013 2013 2013 2013 2014 2014 2014 2014 2015
1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q(f)
*Platts 62% Fe IODEX CFR China (Quarterly Spot Average)*Platts HCC Peak Downs Region FOB Australia (Quarterly Spot Average)
POSCO Earnings Release February 5, 2015
What is Solution Marketing?
It is
solving customers troubles in their perspective, through providing
Steel Product (hardware)
with Application Technology and Commercial
Support (Software)
Hardware
Software
Solution
=
+
+
Steel
Application
Commercial
Technology
Support
Forming
Painting
Welding
Parts
Prompt
Cheaper
Downstream Financial
Technology
Technology
Technology
Evaluation
Delivery
Logistics
Business
Support
Cost
POSCO Earnings Release February 5, 2015
Appendix#2. Financial Statements
Summarized
Statements of Income
(in billion KRW)
2012 2013 2014 YoY
Revenue 63,604 61,865 65,098
+3,233
Gross Profit 7,461 6,860 7,283 +423
(Gross Margin)(11.7%)(11.1%)(11.2%) -
Selling & Admin. Expenses 3,808 3,864 4,069 +205
Operating Profit 3,653 2,996 3,214 +218
(Operating Margin)(5.7%)(4.8%)(4.9%) -
Other Operating Profit 361 422 710 288
Share of
Profit (loss) of
Equity-accounted investees 23 180 300 120
Finance Items Gains 99 448 825 ?377
Foreign Currency Transaction
& Translation
Gains (loss) 790 236 13 223
Net Profit 2,386 1,355 557 798
(Net Margin)(3.8%)(2.2%)(0.9%) -
Owners of the Controlling
Company 2,462 1,376 626
750
POSCO Earnings Release February 5, 2015
Appendix#2. Financial Statements
Consolidated
Statements of Financial Position
(in billion KRW)
2012 2013 2014 YoY
Current Assets 31,566 31,666 32,627 +961
Cash & Financial Goods* 6,530 7,179 5,274 1,905
Account Receivable 11,038 11,493 11,786 +293
Inventories 10,585 9,798 10,471 +673
Non-Current
Assets 47,700 52,789 52,625 164
Other Long-term
Financial Assets** 4,670 5,263 3,600 1,663
PP&E 32,276 35,760 35,241 519
Total Assets
79,266 84,455 85,252 +797
Liabilities 36,836 38,633 39,961 +1,328
Current Liabilities 19,775 20,241 21,877 +1,636
Non-Current Liabilities 17,061 18,392 18,084 308
(Interest-bearing Debt) 24,921 26,247 27,428 +1,181
Equity 42,430 45,822 45,291 531
Owners of the
Controlling Company 39,454 42,046
41,587 459
Total Liabilities & Equity 79,266 84,455 85,252 +797
* Cash & Financial Goods : Cash and cash equivalents, Short-term financial goods, Short-term available for sale
securities, Current portion of held-to-maturity securities,
and Derivatives asset held for trading **Including
Other bonds
POSCO Earnings Release February 5, 2015
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