Multi Platinum Selling, Fan-Fueled Boy Band Turns the Cameras around on Themselves in Second Season of “ROCK THIS BOAT: NEW...
September 16 2015 - 12:45PM
Business Wire
Eight Episode Television Series Gives
Viewers Unprecedented Access Inside the World of NKOTB on Their
Annual, Sold-Out Party Cruise with Their Most Devoted Fans
ROCK THIS BOAT: NEW KIDS ON THE BLOCK (NKOTB), a fan-infused
original series that launched on Pop earlier this year featuring
one of the best-selling boy bands in music history, will return for
a second season. All five members of NKOTB – Donnie, Joey, Danny,
Jordan and Jonathan – will once again jump on-board their wildly
popular, sold out fan cruise which sets sail next month from Miami
to Grand Turk, Bahamas.
This Smart News Release features multimedia.
View the full release here:
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ROCK THIS BOAT: NEW KIDS ON THE BLOCK, a
fan-infused original series that launched on Pop earlier this year,
will return for a second season. (Photo: Business Wire)
“We are excited for season two of ‘Rock This Boat,’ which will
shine a light on our band’s amazing, unsurpassed relationship with
our fans – the best fans in the history of music,” said Donnie
Wahlberg. “We are also excited to show the millions of fans who
cannot attend our cruises just how awesome the NKOTB and Blockhead
relationship is, as we turn the cameras around on ourselves this
time!”
“The unwavering fandom surrounding New Kids on The Block is
exciting and infectious, and there is no better way to reward and
engage their millions of die-hard fans than with unprecedented
access to the band,” said Paul Adler, Senior Vice President,
Original Programming and Development, Pop. “As a network that
celebrates the fun of being a fan, we’re looking forward to once
again aligning ourselves with a band that has transcended time and
continues to pop in fan culture.”
NKOTB has sold more than 80 million albums and continues to
ignite a loyal fan following worldwide. With countless sold out
tours and multiple #1 hit songs, the band’s annual party cruise has
sold out six years in a row.
The first season of ROCK THIS BOAT: NKOTB told the real-life
personal stories and long-awaited journeys of NKOTB’s most devoted
fans with limited backstage footage. In the second season, the
eight-episode television series will turn its focus directly on the
band, giving fans unprecedented access to the entire NKOTB
experience. Cameras will be placed inside each band member’s cabin,
as well as backstage to capture their real interactions, banter and
private moments. To deliver on Pop’s brand mission of celebrating
pop culture through the perspective of a fan, five Blockheads have
been hired as consulting producers on the series to further
represent the enthusiasm and devoted passion of NKOTB fans.
ROCK THIS BOAT is produced by Jarrett Creative Group in
association with Donnie D. Productions. Executive Producers are
Donnie Wahlberg, Julie Insogna Jarrett and Seth Jarrett.
About Pop
Fans don’t sit at the outskirts of pop culture making snarky
comments. They live right smack in the middle of it, sharing,
creating, and connecting their passions with others. At Pop, fans
finally have a destination that celebrates the fun of being a fan.
Fans aren’t even fans anymore — they’re gladiators, tributes, human
beings and blockheads. Seen in more than 80 million homes, Pop
gives fans a dedicated channel that loves being a fan as much as
they do. A channel that respects talent over celebrity. A channel
filled with optimism, passion, humor, and excitement. A channel
that understands the fun doesn’t stop when the credits roll… it’s
really just the beginning.
Pop is a joint venture of CBS Corporation (NYSE: CBS.A and CBS)
and Lionsgate (NYSE: LGF). The partnership combines CBS’s
programming, production and marketing assets with Lionsgate’s
resources in motion pictures, television and digitally delivered
content. Pop’s ownership structure is comprised of the company with
the #1 broadcast network and many of the top first-run syndication
series (“Entertainment Tonight,” “The Insider”) and the studio that
produces and distributes the blockbuster “Hunger Games,” “Twilight”
and “Divergent” franchises and produces such award-winning TV
series as “Mad Men” and “Orange Is the New Black.”
Pop on the Web: www.poptv.comPop Facebook:
https://www.facebook.com/PopTelevisionPop Twitter:
https://twitter.com/PopTV
View source
version on businesswire.com: http://www.businesswire.com/news/home/20150916005369/en/
Pop Press Contacts:Leslie Furuta,
323-856-4062leslie.furuta@poptv.comorHillary Povar,
323-856-4140hillary.povar@poptv.com
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