The 42nd Annual Daytime Emmy® Awards on Pop Become the Network’s Most-Watched Live Event in Eight Years
April 27 2015 - 4:55PM
Business Wire
In Social Media, Daytime Emmy® Awards Finish
Second In Nielsen Twitter TV Ratings, Just Behind “Game of
Thrones”
The 42nd Annual Daytime Emmy® Awards were back with an exclusive
live television broadcast on Pop that was seen by nearly 900,000
viewers last night. The live premiere was the most-watched live
event on Pop in eight years, dating back to when the network
premiered “Live on the Red Carpet with Joan and Melissa” at the
Academy Awards®.
The 42nd Annual Daytime Emmy® Awards ignited fans on social
media and became the second highest ranked show in Nielsen’s
Twitter TV Ratings for the night, just behind “Game of Thrones.”
The live awards show out-ranked the 2015 Radio Disney Music Awards,
“WWE Extreme Rules” and “Keeping up with the Kardashians” in the
Nielsen Twitter TV rankings.
Pop aired two telecasts of the 42nd Annual Daytime Emmy® Awards
on Sunday, April 26, including a live broadcast at 8:00 PM, ET and
5:00 PM, PT with a repeat at 11:00 PM, ET and 8:00 PM, PT. The
television broadcast was a collaboration between the National
Academy of Television Arts & Sciences (NATAS), Pop and Michael
Levitt Productions.
About Pop
Fans don’t sit at the outskirts of pop culture making snarky
comments. They live right smack in the middle of it, sharing,
creating, and connecting their passions with others. At Pop, fans
finally have a destination that celebrates the fun of being a fan.
Fans aren’t even fans anymore — they’re gladiators, tributes, human
beings and blockheads. Seen in more than 80 million homes, Pop
gives fans a dedicated channel that loves being a fan as much as
they do. A channel that respects talent over celebrity. A channel
filled with optimism, passion, humor, and excitement. A channel
that understands the fun doesn’t stop when the credits roll… it’s
really just the beginning.
Pop is a joint venture of CBS Corporation (NYSE: CBS.A and CBS)
and Lionsgate (NYSE: LGF). The partnership combines CBS’s
programming, production and marketing assets with Lionsgate’s
resources in motion pictures, television and digitally delivered
content. Pop’s ownership structure is comprised of the company with
the #1 broadcast network and many of the top first-run syndication
series (“Entertainment Tonight,” “The Insider”) and the studio that
produces and distributes the blockbuster “Hunger Games,” “Twilight”
and “Divergent” franchises and produces such award-winning TV
series as “Mad Men” and “Orange is the New Black.”
About The National Academy of Television Arts &
Sciences
The National Academy of Television Arts & Sciences (NATAS)
is a professional service organization dedicated to the advancement
of the arts and sciences of television and the promotion of
creative leadership for artistic, educational and technical
achievements within the television industry. It recognizes
excellence in television with the coveted Emmy® Award for News
& Documentary, Sports, Daytime Entertainment, Daytime Creative
Arts & Entertainment, Public & Community Service, and
Technology & Engineering. NATAS membership consists of over
14,000 broadcast and media professionals represented in 19 regional
chapters across the country. Beyond awards, NATAS has extensive
educational programs including Regional Student Television and its
Student Award for Excellence for outstanding journalistic work by
high school students, as well as scholarships, publications, and
major activities for both industry professionals and the viewing
public. For more information, please visit the website at
www.emmyonline.tv.
The Emmys on The Web: http://emmyonline.org/Daytime Emmys:
https://www.facebook.com/DaytimeEmmyAwardsDaytime Emmys Twitter:
https://twitter.com/DaytimeEmmys
Pop on the Web: www.poptv.comPop Facebook:
https://www.facebook.com/PopTelevisionPop Twitter:
https://twitter.com/PopTV
Pop Press Contact:Leslie Furuta,
323-856-4062leslie.furuta@poptv.comorNATAS Press Contact:Paul G.
PillitteriSVP, Communicationsppillitteri@emmyonline.tvorNATAS PR
LA/Social Media Contacts:B. Harlan Boll,
626-296-3757h.boll@dcpublicity.comorLisa
Englandlisa.england@dcpublicity.com
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