MELVILLE, N.Y., Jan. 21, 2016 /PRNewswire/ -- Canon U.S.A. Inc., a leader in digital imaging
solutions, announced today the company will return as a Sustaining
Sponsor to the 2016 Sundance Film Festival (January 21–31, 2016).
In sponsorship with Sundance Institute, Canon will pay
tribute to the best of independent film and offer exciting new
programs dedicated to the filmmakers behind the camera.
Canon celebrates the creativity behind every film at the
Festival and is pleased to share that at least 51 of the 247 films
premiering as part of this year's slate -- over 20 percent -- were
shot using Canon equipment. Canon-shot projects screening at
the Festival include the seven-hour true crime documentary O.J.:
Made in America, Miles Ahead, Liz
Garbus's Nothing Left Unsaid: Gloria Vanderbilt & Anderson Cooper, The New Yorker Presents,
Holy Hell, Norman Lear: Just
Another Version of You, and Bryce
Dallas Howard's short film solemates.
"In sponsoring with the Sundance Film Festival, Canon and the
filmmaking industry connect and grow together," said Yuichi Ishizuka, president and COO, Canon
U.S.A. "The Festival is an annual reminder that the tools we
engineer are being used at the highest creative level all over the
world, and the conversations we have with filmmakers here help
shape the new products that we create for the industry."
In 2016, Canon will again invite select Sundance Film Festival
attendees for a hands-on exploration of the filmmaking process at
the Canon Creative Studio (427 Main Street; open Saturday, January 23-Tuesday, January 26, from
11am-6pm). At this daily hub
for cinematographers, directors, editors, producers, and crew,
guests will explore how Canon supports all aspects of filmmaking --
from production design to image capture, through edit and workflow.
The Canon Creative Studio will also serve as host to the
invite-only Raise Your Glass with Canon cocktail party on
Sunday, January 24, Canon's fourth
annual celebration toasting the filmmakers who push creative
boundaries.
Inside the Canon Creative Studio, guests are invited to
experience a touch-and-try display of the latest Canon gear,
including the new EOS C300 Mark II Digital Cinema Camera, an EOS
C500 Digital Cinema Camera mounted on Intuitive Aerial's Aerigon
professional cinema drone and a pitch-black demonstration of the
ME20-FSH Multi-Purpose camera, Canon's exciting new ultra
low-light, four million ISO camera.
Each day, Canon Live Learning will offer hands-on workshops with
Canon's newest cinema camera, the Canon EOS C300 Mark II.
Loren Simons, Canon senior product
and sales trainer, will lead intimate groups on walking tours
through scenic downtown Park City, exploring the camera's
high-sensitivity shooting capabilities, dual-pixel CMOS autofocus,
and internal HD/2K/4K recording system.
To exhibit how Canon serves filmmakers through the
post-production process, Canon is honored to partner with
Adobe® for a live 4K post-production demonstration led
by filmmaker Jon Carr. Utilizing two
of Canon's DP-V3010 4K Reference Monitors, Carr will demonstrate
his tricks of the trade for editing and coloring 4K footage shot
with the EOS C300 Mark II camera in Adobe®
Premiere® Pro CC software.
While motion picture is at the heart of the Sundance Film
Festival, Canon is rooted in supporting the art of still
photography. The walls of the Canon Creative Studio will be
adorned by a never-before-seen gallery of original images from
leading cinematographer Polly Morgan
(Holy Hell, The Intervention), shot with a range of Canon EF
lenses. Festival filmmakers will also have the opportunity to
have their portrait taken by photographer Michael Ori on the
Canon EOS 5DS R DSLR camera. Canon will send their guests home with
an 8x10 copy of their portrait, printed in-house with the new Canon
imagePROGRAF PRO-1000 Professional Inkjet Printer. Canon has
partnered with No Film School to launch a new filmmaking
podcast out of the Sundance Film Festival, debuting with 10 live
episodes recorded on-site at the Canon Creative Studio. The
podcast will feature lively interviews with top festival filmmakers
including Roberto Schaefer, ASC, AIC
(Miles Ahead, Quantum of Solace), Wolfgang
Held (Sophie and the Rising Sun, Years of Living
Dangerously), Nick Higgins
(OJ: Made in America, The Crash Reel), Martina
Radwan (Trapped, The Eagle Huntress), Richard
Henkels (Author: The JT Leroy Story),
Bernardo Britto (Glove,
Jacqueline (Argentina)), and
Bérénice Eveno (solemates, Verbatim: The Ferguson
Case, The Free World).
On Monday, January 25, in the New
Frontier Gateway Microcinema, Canon will present a screening and
panel in celebration of the 10 year anniversary of the Canon EOS 5D
camera called "A Decade of DSLRs: Creative Minds Talk the
Evolution of Hand-Held Filmmaking." Moderated by
Ryan Koo (Founder, No Film School
and author, The DSLR Cinematography Guide), cinematographers
Bryce Fortner (Too Legit,
Portlandia), Tom Hurwitz, ASC
(Nothing Left Unsaid: Gloria
Vanderbilt & Anderson
Cooper), and Joe
Passarelli (Anomalisa) will join photographer,
director, and Canon Explorer of Light Lauren Greenfield (The
Queen of Versailles) and
Canon's Senior Film and Television Advisor Tim Smith in discussing evolution of DSLR
filmmaking, with an eye to the future.
Canon is also pleased to partner again with Indiewire,
the leading news and networking site for the independent film and
television industry, to deliver exclusive content and share
up-to-date happenings from the Canon Creative Studio.
Throughout the Festival, Indiewire will feature a series of
interviews with Sundance cinematographers called "How I Shot That,"
presented by Canon. To read the series, please visit
http://www.indiewire.com/tag/how-i-shot-that.
Indiewire will also feature an online gallery of a
selection of Michael Ori's
photographs taken in the Canon Creative Studio portrait
studio.
For a full schedule of events for Canon's activities at the 2016
Sundance Film Festival and to request access to attend, please
visit http://sff16.splashthat.com.
To find out more about Canon's Festival activities, please visit
our Cinema EOS website or follow us on Twitter and Vimeo.
Join the conversation with #CanonCreativeStudio.
About Canon U.S.A.,
Inc.
Canon U.S.A., Inc., is a
leading provider of consumer, business-to-business, and industrial
digital imaging solutions to the United
States and to Latin America
and the Caribbean (excluding
Mexico) markets. With
approximately $31 billion in global
revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third
overall in U.S. patents granted in 2014† and is one of Fortune
Magazine's World's Most Admired Companies in 2015. Canon
U.S.A. is committed to the highest
level of customer satisfaction and loyalty, providing 100 percent
U.S.-based consumer service and support for all of the products it
distributes. Canon U.S.A. is
dedicated to its Kyosei philosophy of social and
environmental responsibility. In 2014, the Canon Americas
Headquarters secured LEED® Gold certification, a recognition for
the design, construction, operations and maintenance of
high-performance green buildings. To keep apprised of the latest
news from Canon U.S.A., sign up
for the Company's RSS news feed by visiting www.usa.canon.com/rss
and follow us on Twitter @CanonUSA. For media inquiries, please
contact pr@cusa.canon.com.
† Based on weekly patent counts issued by United States Patent
and Trademark Office.
All referenced product names, and other marks, are trademarks
of their respective owners.
Canon U.S.A. Web
Site:
www.usa.canon.com
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