OMAHA, Neb., Sept. 24, 2015 /PRNewswire/ -- Healthy
Choice®, a brand of ConAgra Foods, Inc. (NYSE: CAG), has introduced
a line of frozen meals made with all-natural protein and no
artificial ingredients. The Simply varieties are an extension of
the brand's Café Steamers line, the first and only meals that
feature a special steaming basket to unlock freshness you can see
and taste. With eight varieties, Simply Café Steamers offer various
natural proteins, low carb options and unique flavors
combinations.
"Our consumers are always looking for healthy yet delicious meal
options and they're showing a growing interest in foods with real,
simpler ingredients," said Kat Hrabovsky, senior brand manager.
"Simply Café Steamers deliver the taste, texture and flavor
benefits of steaming, but with 100 percent natural protein, and
absolutely no artificial ingredients."
Hrabovsky also noted the new Simply line is being supported by a
national, integrated marketing campaign that launches in late
September, focusing on how the magic of steam transforms simple
ingredients into vibrant and crisp vegetables, juicy 100 percent
natural proteins and perfectly cooked grains in just four minutes
or less.
The Healthy Choice Simply Café Steamers line contains eight
meals, four classic and four low-carb meals, all with less than 310
calories and more than 18 grams of 100 percent natural protein. The
classic varieties include:
- Meatball Marinara
- Chicken Fried Rice
- Lemon Herb Chicken
- Chicken Pasta Primavera
In addition, Simply offers four meals that contain more than 22
grams of 100 percent natural protein and offer less than 14 grams
of net carbs.
"We are constantly listening to our customers and strive to
provide new options that satisfy their needs," said Hrabovsky. "Our
consumers want higher protein and lower carb options for their
healthy living goals, which is why we created these four Simply
options."
The low-carb varieties include:
- Grilled Chicken & Broccoli Alfredo
- Chicken & Vegetable Stir Fry
- Southwestern Style Chicken
- Grilled Chicken Pesto & Vegetables
All Healthy Choice Simply Café Steamers are available in the
freezer aisle at grocery stores nationwide for the suggested retail
price of $3.29.
From quick lunches and balanced dinners to delicious treats,
Healthy Choice offers a variety of tasty options to help consumers
live a healthy lifestyle. Visit www.facebook.com/healthychoice to
learn more.
ABOUT HEALTHY CHOICE
Healthy Choice is the only major
brand in its category that can call 100% of its products "healthy"
as approved by the FDA. Healthy Choice offers more than 60
deliciously inspired varieties in the frozen food aisle, as well as
low-sodium canned and microwavable soups. From healthy versions of
comfort food classics like Beef Pot Roast to more unique,
flavor-rich offerings like Cajun Style Chicken & Shrimp,
Healthy Choice aims to surprise and delight customers with each and
every meal! For a full list of our deliciously inspired products
from savory soups to great-tasting meals and frozen treats, visit
www.HealthyChoice.com.
ABOUT CONAGRA FOODS
ConAgra Foods, Inc., (NYSE: CAG)
is one of North America's largest
packaged food companies with branded and private branded food found
in 99 percent of America's households, as well as a strong
commercial foods business serving restaurants and foodservice
operations globally. Consumers can find recognized brands such as
Banquet®, Chef Boyardee®, Egg Beaters®, Healthy Choice®, Hebrew
National®, Hunt's®, Marie
Callender's®, Orville
Redenbacher's®, PAM®, Peter Pan®, Reddi-wip®, Slim Jim®,
Snack Pack® and many other ConAgra Foods brands, along with food
sold by ConAgra Foods under private brand labels, in grocery,
convenience, mass merchandise, club and drug stores. Additionally,
ConAgra Foods supplies frozen potato and sweet potato products as
well as other vegetable, spice, bakery and grain products to
commercial and foodservice customers. ConAgra Foods operates
ReadySetEat.com, an interactive recipe website that provides
consumers with easy dinner recipes and more. For more information,
please visit us at www.conagrafoods.com.
For more information, please contact:
Kayla Jaroch
Edelman
312-240-3156
Kayla.Jaroch@edelman.com
Lisa McAvoy
ConAgra Foods
402-240-6336
Lisa.McAvoy@conagrafoods.com
www.HealthyChoice.com
www.conagrafoods.com
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SOURCE ConAgra Foods, Inc.