Citi Mobile Challenge Launches in Asia Pacific
July 23 2015 - 8:22AM
Business Wire
Digital Acceleration Program Fuels FinTech
Innovation through Global Competition; Events in Bangalore, Hong
Kong, Singapore and Sydney
Citi today announced the launch of Citi Mobile Challenge in Asia
Pacific, part of Citi’s drive to foster digital and mobile
innovation in banking.
Citi Mobile Challenge is a next-generation accelerator that
combines a virtual hackathon with an incubator, a worldwide network
of FinTech experts and Citi’s unparalleled global sponsors and
clients to discover solutions across more than 100 markets.
Developers from Asia Pacific and around the world are invited to
build innovative solutions that are capable of running on Citi’s
digital platform globally.
Registration for the Challenge will begin on August 19, and
selected participants will demonstrate their concepts at events in
Bangalore, Hong Kong, Singapore, and Sydney.
“From credit cards to ATMs, Citi has a history of embracing new
technologies to transform how it serves clients. In Asia, recent
examples of Citi’s legacy of innovation include the launch of Citi
Smart Banking and the Citibank Express – new innovations that have
since been rolled out globally. Asia is home to a fast growing
FinTech community, and this initiative will help accelerate and
uncover new and exciting opportunities for Citi to develop
transformational approaches to banking,” said Francisco
Aristeguieta, Citi’s Asia Pacific CEO.
“Through Citi’s Digital Acceleration program we have been
unleashing the power of the tech community, developing new
solutions and challenging ourselves on how we reimagine banking,”
said Heather Cox, Chief Client Experience, Digital and Marketing
Officer for Global Consumer Banking at Citi. “Citi Mobile Challenge
has helped us connect with top developers across the world, and we
are excited to bring this opportunity to Asia Pacific.”
Citi will make available a variety of APIs from the bank and
other leading financial and technology companies to help developers
create real-world innovations that could function with existing
Citi technology. A panel of industry experts and financial
technology leaders will evaluate the solutions at each event.
Finalists compete for an opportunity to take their technologies
into production with Citi’s support, a share of US$100,000 in cash
awards, and a suite of services from Citi Mobile Challenge
sponsors, including the opportunity to participate in accelerator
programs and receive mentoring, office space and investment.
Citi Mobile Challenge in Asia Pacific follows successful
launches in EMEA earlier this year and in Latin America and the
U.S. in 2014. Across the three programs, Citi received nearly 2,000
submissions from more than 100 countries and hosted events in
Buenos Aires, Bogotá, Silicon Valley, New York, Miami, Nairobi,
Jerusalem, Warsaw and London. Citi is currently working with
several top innovations from previous Challenges to launch pilot
solutions for consumer and business clients in various markets.
"Citi is deepening our engagement with developers and connecting
directly with new innovation hubs to integrate new solutions into
our digital business in markets all over the world. The Mobile
Challenge in Asia will help Citi uncover fresh approaches to
expanding financial inclusion through technology," added Jorge
Ruiz, Digital Acceleration Global Program Head, Citi.
For more information about Citi Mobile Challenge, visit
www.citimobilechallenge.com and follow along on social media:
#CitiMobileChallenge.
About Citi
Citi, the leading global bank, has approximately 200 million
customer accounts and does business in more than 160 countries and
jurisdictions. Citi provides consumers, corporations, governments
and institutions with a broad range of financial products and
services, including consumer banking and credit, corporate and
investment banking, securities brokerage, transaction services, and
wealth management.
Additional information may be found at www.citigroup.com |
Twitter: @Citi | YouTube: www.youtube.com/citi | Blog:
http://blog.citigroup.com | Facebook: www.facebook.com/citi |
LinkedIn: www.linkedin.com/company/citi
© 2015 Citigroup Inc. Citi, Citi and Arc Design, Citibank and
Arc Design are registered service marks of Citigroup Inc.
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version on businesswire.com: http://www.businesswire.com/news/home/20150723005686/en/
Media:Citigroup Inc.James Griffiths, (852) 2868
7668james.a.griffiths@citi.comorDeirdre Leahy, (212)
559-3296deirdre.leahy@citi.com
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