California American Water Ventura County Customers Achieve 27 Percent Conservation in June
July 10 2015 - 7:31PM
Business Wire
Customers fall short of goal despite notable
conservation, next stage of plan under consideration
California American Water announced today that customers in its
Ventura County service territory reduced water use by 27 percent in
June, the first official month of the State Water Resource Control
Boards’ drought mandate. The company’s goal is a 32-percent
reduction compared to 2013 usage.
“Our customers made significant, noteworthy strides toward this
challenging goal,” said Rick Saldivar, California American Water’s
Operations Manager. “I applaud and thank them for their effort.
That said, we fell short of our mandate by a little more than 5
percent, and we’ll need our customers to redouble their
conservation efforts to avoid the next stage of our drought
contingency plan.”
To help customers meet the 32-percent mandate, the company
offers a suite of conservation tools. Rebates are available to help
offset the cost of turf removal and replacement, in addition to
rotating sprinkler heads, pool covers and many other water saving
devices. Information about rebates and how to apply is available on
the Company’s website www.californiaamwater.com under the
Conservation and Rebate page.
California American Water is taking numerous steps to help
California achieve its conservation goals and mitigate the state’s
drought emergency. Creating sustainable water supply benefits
homeowners, businesses and the environment, as well as future
generations of water users.
Recently, the company contracted with WaterSmart to help
customers better understand their water usage by providing them
access to a leading behavioral water efficiency platform, which
helps water utilities engage customers, improve operational
efficiency and save money. As part of the offering, California
American Water customers in Ventura County have begun to receive
WaterSmart’s Home Water Reports. Each report details their home’s
water use and compares the use to homes and households of similar
size. Once customers understand their use and how it compares to
others, they often realize they can conserve additional water.
California American Water will be contacting its top 100
residential water customers this month to offer conservation
assistance. Company representatives also will be knocking on doors
in numerous neighborhoods, offering homeowners free water audits
and helpful conservation tips.
“We will be walking the streets, knocking on about 8,000 doors
to offer customers free water audits and discuss our conservation
target,” Saldivar said. “Our goal continues to be achieving our 32
percent conservation mandate while in stage 2 of the plan, but we
also realize that the biggest opportunity to save water occurs
during the warm summer months, and we will need to act quickly if
we see that we’re falling behind the target.”
Currently customers are in stage 2 of the 5-stage plan. A move
to stage 3 would trigger drought surcharges for all monthly water
usage beyond 1,200 cubic feet (CCF), or 8,976 gallons.
“In stage 2, the only penalties are for behavioral violations,
such as watering beyond the two-day limit or hosing down your
driveway,” Saldivar said. “In stage 3, actual usage surcharges
begin.”
According to Saldivar, customers would not have individual water
budgets in stage 3 of the plan. Instead, the 12 CCF threshold would
be based on average winter usage in California American Water’s
Ventura County service territory.
California American Water, a subsidiary of American Water (NYSE:
AWK), provides high quality and reliable water and/or wastewater
service to approximately 600,000 people. California American
Water’s Ventura County service district includes approximately
28,000 households and businesses and serves the cities of
Camarillo, a portion of Thousand Oaks, and the community of Newbury
Park as well as unincorporated portions of Ventura County.
Founded in 1886, American Water is the largest and most
geographically diverse publicly traded U.S. water and wastewater
utility company. With headquarters in Voorhees, N.J., the company
employs 6,400 dedicated professionals who provide regulated and
market-based drinking water, wastewater and other related services
to an estimated 15 million people in 47 states and Ontario, Canada.
More information can be found at www.amwater.com.
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version on businesswire.com: http://www.businesswire.com/news/home/20150710005800/en/
California American WaterBrian A. Barreto, 626-614-2542Mobile:
626-388-7484brian.barreto@amwater.com
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