Accenture Launches Advanced Analytics Applications for the Telecommunications Industry
August 20 2015 - 8:33AM
Business Wire
Accenture (NYSE:ACN) is launching five advanced analytics
applications for the telecommunications industry, equipping users
with customized analytics insights that can empower them to make
smarter, data-driven decisions. Developed through the Accenture
Analytics Applications Platform – a scalable platform that develops
industry- and function-specific advanced analytics applications
that are reusable, configurable and adaptable to meet the needs of
each unique company and its individual users – the new analytics
applications are designed to help telecommunications companies make
more effective pricing, staffing, maintenance and planning
decisions.
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“Countless companies are vying to be the next big digital
disruptor in the highly competitive global telecommunications
industry,” said Marco Vernocchi, senior managing director,
Accenture Communications, Media and Technology – Global Digital
Lead. “One way to have a strong foot in this race is by turning
data into an asset and using it to make insight-driven decisions.
When data is put to work through advanced analytics applications
and smarter decisions, a company can unlock new opportunities for
themselves and their customers.”
Accenture’s new advanced analytics applications for the
telecommunications industry include:
- Network Predictive Fault Management –
Helps providers predict network incidents before they occur,
allowing for pre-emptive maintenance and improved service
assurance. Users receive insights detailing network vulnerabilities
and recommendations for proactive maintenance of the network
infrastructure.
- Revenue Forecasting – Forecasts
revenues in different areas – such as customer base, activations,
cancellations, and traffic – to support revenue-generating business
decisions.
- Bundle Pricing – Supports the
development of effective pricing strategies for offering bundles,
such as bundling a handset and a connection. Insights on customer
preferences enable pricing decisions that can support customer
demands, optimize inventory management, achieve business
objectives, and increase profitability.
- Call Volume Forecaster – Improves the
planning, staffing and management of contact centers by providing
users with insights on forecasted call volumes and the right
staffing resources needed to support the center. Through an
analytics-driven management process, providers can improve customer
service levels and increase customer satisfaction, loyalty and
brand perception.
- IT Governance – Helps providers to
optimize and improve IT infrastructure efficiency, even when
transitioning to virtualized environments. To support
decision-making, users receive insights involving asset mapping,
the impact of future application scenarios, and reporting that can
validate decisions or inform new actions.
Accenture currently has a total of 25 advanced analytics
applications available for the telecommunications, retail,
financial services, and utilities industries. In addition to these
ready-made applications developed through the Accenture Analytics
Applications Platform, custom applications can also be created to
meet a company’s specific needs. For each application, Accenture’s
platform can be used to fully configure the advanced analytics
applications with a company’s exact operational workflow process
and precise user requirements – for example, greater granularity
for data scientists and less data granularity for business users.
Depending on the amount of customization needed, applications can
be ready for use in approximately one week to 60 days.
Accenture’s advanced analytics applications can be run on their
own or through the Accenture Insights Platform. Launched last
month, the Accenture Insights Platform is a cloud-based, end-to-end
analytics-as-a-service solution comprised of an integrated suite of
leading technologies, consumption-based commercial arrangements,
and enterprise support.
Additional details on the Accenture Analytics Application
Platform and existing advanced analytics applications can be
found here and videos can be found here.
About Accenture
Accenture is a global management consulting, technology services
and outsourcing company, with more than 336,000 people serving
clients in more than 120 countries. Combining unparalleled
experience, comprehensive capabilities across all industries and
business functions, and extensive research on the world’s most
successful companies, Accenture collaborates with clients to help
them become high-performance businesses and governments. The
company generated net revenues of US$30.0 billion for the fiscal
year ended Aug. 31, 2014. Its home page
is www.accenture.com.
Accenture Analytics, part of Accenture Digital, delivers
insight-driven outcomes at scale to help organizations improve
their performance. With deep industry, functional, business process
and technical experience, Accenture Analytics develops innovative
consulting and outsourcing services for clients to help ensure they
receive returns on their analytics investments. For more
information follow us @ISpeakAnalytics and
visit www.accenture.com/analytics.
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AccentureKathryn Zbikowski, +
1-917-452-0127kathryn.zbikowski@accenture.com
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