By Matthew Curtin

PARIS--Cie. de Saint-Gobain SA (SGO.FR)is planning to sell its Veralia unit to private-equity firm Apollo Global Management Ltd., concluding a long-standing search for a buyer for the glass-making business by the French building-materials group.

The French company said it is in exclusive talks with Apollo in a deal that could be worth nearly 3 billion euros ($3.3 billion). Apollo itself is in talks with Banque Publique d'Investissement, a French government-owned investment fund, to sell on a minority stake in Veralia.

Veralia is a leading manufacturer of glass bottles and jars, generating operating profit of EUR230 million on revenue of EUR2.39 billion in 2014, excluding its North American operations which Saint-Gobain has sold separately.

-Write to Matthew Curtin at matthew.curtin@wsj.com

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