New Nokia Smart Plan Suite supercharges service providers' ability to monetize and deliver better digital services
October 24 2017 - 3:01AM
24 October 2017
- Cloud-native, 5G-ready Nokia Smart Plan Suite enables new use
cases to improve the user experience, such as integration with
Google's Mobile Data Plan Sharing API that can provide innovative
in-application offerings
- New monetization software provides integrated real-time
charging, policy control and customer engagement capabilities; lets
service providers create more compelling, personalized offers and
unlock new revenue opportunities
- Monetization portfolio is powered by Nokia's advanced analytics
capabilities providing deep, real-time insights; can increase
subscriber campaign take-up rates by more than 400 percent
Espoo,
Finland - Major addition to Nokia's monetization portfolio helps
service providers improve the digital customer experience,
implement innovative business models and unlock new revenue
opportunities.
Today, communications service providers' customers expect
compelling, real-time digital experiences. However, legacy revenue
management systems hinder their ability to build digital
businesses, and efforts to update these systems are often costly,
time consuming and prone to failure.
Nokia's monetization portfolio provides a modern approach. It
features Nokia's new Smart Plan Suite, a truly cloud-native,
5G-ready offering, providing integrated real-time charging, policy
control and customer engagement capabilities. Using continuous
delivery principles and DevOps automation, Nokia Smart Plan Suite
software is updated regularly so that service providers always have
access to the latest and most advanced capabilities.
Nokia's monetization portfolio, inclusive of Smart Plan Suite,
empowers service providers to deliver highly personalized and
contextualized offers at the ideal moment, enabling them to enrich
and monetize subscribers' digital experiences. Nokia Smart Plan
Suite is complemented by Nokia's mediation, digital sales channel,
real-time decisioning and machine learning-powered analytics
software. These technologies provide more precise subscriber
information to enable automated, real-time engagements. As a
result, the solution can increase subscriber take-up rates of
campaigns by more than 400 percent.
The monetization solution simplifies customer engagement through
a variety of self-service and care channels powered by machine
learning and artificial intelligence, and using assistants like
Google Assistant, Amazon Alexa* and others.
Nokia Smart Plan Suite software links service providers with
partner ecosystems to support smart ads, sponsored data, content
and over-the-top providers, enabling the creation of new use cases.
By integrating with webscale offerings, such as Google's Mobile
Data Plan Sharing API, it can deliver a better experience for
mobile subscribers by providing innovative in-application
offerings.
John Abraham, senior analyst at Analysys Mason, said:
"Service providers need a new approach if they are to deliver the
personalized, contextualized and immediate experiences consumers
have become accustomed to from leading webscale companies. Most
revenue management systems in use within telcos today are
monolithic in nature and weren't designed to support such modern
experiences. The industry needs to adopt a different approach, and
solutions based on a cloud-native architecture such as Nokia's
Smart Plan Suite are key to helping CSPs cross the chasm in
enabling a new class of innovative and engaging customer
experiences."
Bhaskar Gorti, president of Applications & Analytics at
Nokia, said: "In order to build thriving digital businesses our
customers must modernize their business and operations platforms.
Our portfolio allows them to engage with subscribers in 'digital
time." This means delivering the right service through the right
channel the moment they need it. We do this by providing 'connected
intelligence' -- we connect insights, people, processes and
technologies to help service providers monetize their services,
push the limits of automation and delight their customers."
About Nokia's Monetization PortfolioWith hundreds of
successful deployments, Nokia's monetization portfolio helps
service providers increase customer satisfaction, deliver
innovative offers, and streamline service development and
deployment. Available today, the portfolio includes:
- Nokia Smart Plan Suite - real-time charging, policy control and
customer engagement
- Nokia digital sales channel (formerly Comptel FWD)
- Nokia Fastermind (formerly Comptel Fastermind) - intelligent
action engine
- Nokia Data Refinery (formerly Comptel Data Refinery) -
mediation
- Nokia Cognitive Analytics Suite
Resources:
- White Paper: Cloud native
- White Paper: Digital partners
- Video: Customer Engagement
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About Nokia We create the technology to connect the
world. Powered by the research and innovation of Nokia Bell Labs,
we serve communications service providers, governments, large
enterprises and consumers, with the industry's most complete,
end-to-end portfolio of products, services and licensing.
From the enabling infrastructure for 5G and the Internet of
Things, to emerging applications in virtual reality and digital
health, we are shaping the future of technology to transform the
human experience. www.nokia.com.
* Google Assistant and Amazon Alexa are trademarks or registered
trademarks of their respective owner.
Media Inquiries:Nokia Applications & Analytics
CommunicationsGeorge Millington Phone: +1 925-683-5471
Email: george.millington@nokia.com
Communications Phone: +358 10 448 4900
Email: press.services@nokia.com
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