CLEVELAND, Dec. 17, 2014 /PRNewswire/ -- The holidays
are all about sharing traditions, new and old, with family and
friends as you celebrate the joy and love of the season. This year,
make the beloved tradition of sending holiday cards anything but
traditional with the latest new-to-the-world greeting card
invention from American Greetings. Share merry wishes with the
exciting new Finishing Touch™ collection of interactive cards.
Put the happy in your holidays with Finishing Touch, an
innovative new line of sound and light cards that capture the magic
of the season. Each card features a whimsical two-panel
illustration on the front that tells a story - as well as an
interactive third panel on the inside that delivers a music and
light surprise when the final piece of the illustrated scene is
moved into place. With cute characters, warm copy, and festive
music and sounds, Finishing Touch is a great way to spread some
holiday cheer. The collection includes three sparkling designs that
feature iconic holiday imagery such as carolers, a snowman and
Santa Claus with his elf.
"Surprising loved ones with a unique greeting to share your
heartfelt wishes is extra fun during this special time of year,"
said Carol Miller, vice president of
corporate innovation at American Greetings. "The brand-new
Finishing Touch collection combines music and lights with festive
illustrations and cheerful messages for an interactive and
innovative way to connect with the important people in your life
this holiday season."
As an industry leader in greeting card inventions, American
Greetings has introduced more than 100 new greeting card formats
under the Inventions™ brand, offering the ultimate selection of
exciting, new-to-the-world ways to celebrate birthdays and other
happy occasions. Incorporating brand-new twists on technology in
cards with carefully written copy and celebratory artwork, the
combined effect is the perfect selection of greeting cards that are
sure to surprise and delight any recipient. Continue the fun and
spread the wow factor of our dynamic greeting card innovations by
sharing your pictures, videos and messages on social platforms with
the hashtag #BestCardEver.
Consumers can find Finishing Touch™ cards, in addition to a
great selection of inspiring cards from American Greetings, at
participating drug chains, grocery stores and mass retailers
nationwide, as well as in American Greetings and Carlton Cards
retail stores. Those who enjoy sending e-cards can share
American Greetings cards online from
www.americangreetings.com. For more information on American
Greetings, visit www.corporate.americangreetings.com. You can
also follow American Greetings on Twitter, Facebook, American
Greetings blog, YouTube, Pinterest, Google+ and
Instagram.
About American Greetings Corporation
For more than 100 years, American Greetings Corporation has been
a creator and manufacturer of innovative social expression products
that assist consumers in enhancing their relationships to create
happiness, laughter and love. The Company's major greeting
card lines are American Greetings, Carlton Cards, Gibson, Recycled
Paper Greetings and Papyrus, and other paper product offerings
include DesignWare party goods and American Greetings and Plus Mark
gift-wrap and boxed cards. American Greetings also has one of
the largest collections of greetings on the Web, including greeting
cards available at Cardstore.com and electronic greeting cards
available at AmericanGreetings.com. In addition to its
product lines, American Greetings also creates and licenses popular
character brands through the AG Properties group.
Headquartered in Cleveland, Ohio,
American Greetings generates annual revenue of approximately
$2 billion, and its products can be
found in retail outlets worldwide. For more information on
the Company, visit www.corporate.americangreetings.com.
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SOURCE American Greetings Corporation