PLANO, Texas and BOLINGBROOK, Ill., July
28, 2016 /PRNewswire/ -- Alliance Data Systems Corporation
(NYSE: ADS), a leading global provider of data-driven marketing and
loyalty solutions, today announced its Columbus, Ohio-based card services business, a
premier provider of branded private label, co-brand and commercial
credit programs, has signed a new long-term agreement to provide
private label and co-branded credit card services for Ulta Beauty
(NASDAQ: ULTA, www.ulta.com). Ulta Beauty, based in Bolingbrook, Ill., is the largest beauty
retailer in the United States,
operating 886 stores in 48 states and the District of Columbia.
Ulta Beauty and Alliance Data have partnered to develop and
manage the Ultamate Rewards Credit Card program which is designed
to enhance the benefits of the popular Ultamate Rewards loyalty
program and increase engagement with the Ulta Beauty brand. The
Ultamate Rewards co-brand credit card program will leverage the
MasterCard network so cardmembers can use it anywhere MasterCard is
accepted around the world. In addition, cardmembers will have
exclusive access to an array of outstanding benefits and unique
experiences, including the Priceless Cities program, available only
to MasterCard cardholders.
"At Ulta Beauty, we keep the guest at the center of all we do.
Enhancing our guests' shopping experience with added convenience
and benefits through this new partnership with Alliance Data is yet
another way for us to do that," said David
Kimbell, chief marketing and merchandising officer at Ulta
Beauty.
Alliance Data will employ its best-in-class data assets and
loyalty marketing expertise and will utilize in-store, online and
mobile channels to acquire new Ultamate Rewards Credit Cardholders.
The program's robust value proposition will be designed to reward
Ulta Beauty guests for visiting more frequently with a shopping
experience that will deepen their connection to the brand by
accelerating benefits of the existing Ultamate Rewards program.
Alliance Data's Conversant® and Epsilon®
businesses are also providing services to Ulta Beauty.
"From the in-store experience to the immensely popular Ultamate
Rewards program, Ulta Beauty has fostered a passionate, loyal
customer base," said Melisa Miller,
president of Alliance Data's card services business. "We will
employ our lifecycle marketing approach to deliver on our promise
of being a valued partner for the entire customer journey. We look
forward to the possibility of existing Ulta Beauty guests becoming
lifelong cardmembers with even deeper brand affinity and
engagement."
About Ulta Beauty
Ulta Beauty (NASDAQ: ULTA) is
the largest beauty retailer in the United States and the
premier beauty destination for cosmetics, fragrance, skin, hair
care products and salon services. Since opening its first store in
1990, Ulta Beauty has grown to become the top national retailer
providing All Things Beauty, All in One Place™. The Company offers
more than 20,000 products from over 500 well-established and
emerging beauty brands across all categories and price points,
including Ulta Beauty's own private label. Ulta Beauty also offers
a full-service salon in every store featuring hair, skin and brow
services. Ulta Beauty is recognized for its commitment to
personalized service, fun and inviting stores and its
industry-leading Ultamate Rewards loyalty program. As of April
30, 2016, Ulta Beauty operates 886 retail stores across 48
states and the District of
Columbia and also distributes its products through its
website, which includes a collection of tips, tutorials and social
content. For more information, visit www.ulta.com.
About Alliance Data's card services business
Alliance
Data's card services business is a leading provider of tailored
marketing and loyalty solutions, delivered through branded credit
programs that drive more profitable relationships between our brand
partners and their cardmembers. We offer private label, co-brand,
and commercial products to many of the world's most recognizable
brands across a multitude of channels.
We uphold our Know more. Sell more.® promise by
leveraging unmatched customer insights, advanced analytics, and
broad-reaching innovative capabilities. It's how we deliver
increased sales to our partners, build enduring loyalty to their
brands, and provide more value to our cardmembers. Alliance Data's
card services business is a proud part of the Alliance Data
enterprise. To learn more, visit www.knowmoresellmore.com or follow
us on Twitter @Know_SellMore.
About Alliance Data
Alliance Data® (NYSE:
ADS) is a leading global provider of data-driven marketing and
loyalty solutions serving large, consumer-based industries. The
Company creates and deploys customized solutions, enhancing the
critical customer marketing experience; the result is measurably
changing consumer behavior while driving business growth and
profitability for some of today's most recognizable brands.
Alliance Data helps its clients create and increase customer
loyalty through solutions that engage millions of customers each
day across multiple touch points using traditional, digital, mobile
and emerging technologies. An S&P 500 and Fortune 500 company
headquartered in Plano, Texas,
Alliance Data consists of three businesses that together employ
more than 16,000 associates at approximately 100 locations
worldwide.
Alliance Data's Card Services business is a leading provider of
marketing-driven branded credit card programs. Epsilon®
is a leading provider of multichannel, data-driven technologies and
marketing services, and also includes Conversant®, a
leader in personalized digital marketing. LoyaltyOne®
owns and operates the AIR MILES® Reward Program,
Canada's premier coalition loyalty
program, and Netherlands-based
BrandLoyalty, a global provider of tailor-made loyalty programs for
grocers.
Follow Alliance Data on Twitter, Facebook, LinkedIn and
YouTube.
Forward Looking Statements
This release contains forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933 and Section
21E of the Securities Exchange Act of 1934. Forward-looking
statements give our expectations or forecasts of future events and
can generally be identified by the use of words such as "believe,"
"expect," "anticipate," "estimate," "intend," "project," "plan,"
"likely," "may," "should" or other words or phrases of similar
import. Similarly, statements that describe our business strategy,
outlook, objectives, plans, intentions or goals also are
forward-looking statements.
We believe that our expectations are based on reasonable
assumptions. Forward-looking statements, however, are subject to a
number of risks and uncertainties that could cause actual results
to differ materially from the projections, anticipated results or
other expectations expressed in this release, and no assurances can
be given that our expectations will prove to have been correct.
These risks and uncertainties include, but are not limited to,
factors set forth in the Risk Factors section in our Annual Report
on Form 10-K for the most recently ended fiscal year, which may be
updated in Item 1A of, or elsewhere in, our Quarterly Reports on
Form 10-Q filed for periods subsequent to such Form 10-K.
Our forward-looking statements speak only as of the date made,
and we undertake no obligation, other than as required by
applicable law, to update or revise any forward-looking statements,
whether as a result of new information, subsequent events,
anticipated or unanticipated circumstances or otherwise.
Contact:
Alliance
Data Ulta
Beauty
Tiffany Louder – Investor
Relations Olivia
Mata
214-494-3048 630-410-5408
tiffany.louder@alliancedata.com omata@ulta.com
Steve Calk
FTI Consulting
212-850-5611
alliancedata@fticonsulting.com
Shelley Whiddon – Media
214-494-3811
shelley.whiddon@alliancedata.com
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SOURCE Alliance Data Systems Corporation