LOS ANGELES, Oct. 17, 2016 /PRNewswire/ -- OgilvyOne Worldwide
(www.ogilvyone.com), the digital and customer engagement arm of
Ogilvy & Mather and a WPP company (NASDAQ: WPPGY), swept the
Direct Marketing Association's ECHO awards yesterday evening,
landing 14 awards in total, including four Gold.
As the world's top advertising and marketing competition solely
dedicated to data-driven marketing, the ECHO Awards showcase global
digital, data-driven, direct marketing campaigns that recognize
creativity, innovation, relevance and fearlessness. Continuing its
streak as the most awarded agency at the ECHOs, OgilvyOne received
four Gold, one Silver and nine Bronze awards, thanks to offices in
Hong Kong, Mumbai, Toronto, Copenhagen, London, Makati
City, New York and
Singapore.
Remarking on the awards, Brian
Fetherstonhaugh, Chairman & CEO of OgilvyOne Worldwide
said, "We're honored to receive 14 ECHO Awards for ground-breaking,
creative, data-driven campaigns that significantly impacted our
clients' businesses. This is a wonderful accomplishment for
OgilvyOne and I couldn't be more proud of this achievement."
A complete list of OgilvyOne's award wins is listed below.
About OgilvyOne Worldwide
OgilvyOne Worldwide is The Customer Agency. It makes brands more
valuable to customers and customers more valuable to brands. With
112 offices spanning 40 countries, it is one of the industry's most
highly awarded agencies and was named a Leader in Gartner's Magic
Quadrant for Global Digital Marketing Agencies report in 2016. The
roster of clients is equally balanced between global clients
including American Express, BlackRock, DuPont, IBM,
Intercontinental Hotels Group, IKEA, Kimberly-Clark, Nestlé,
Unilever and UPS and leading clients in local markets. OgilvyOne
Worldwide is a unit of Ogilvy & Mather, a WPP company (NASDAQ:
WPPGY), one of the world's largest communications services groups.
To learn more, visit ogilvyone.com and follow @OgilvyOne.
OgilvyOne Worldwide 2016 DMA ECHO Award wins
Gold Medals (4)
- Best Use of Mobile: TASKS FOR TOYS, Toys'R'Us (Singapore) Pte Limited – Singapore
- Publishing/Entertainment/Media: The Hashtag 500, NASCAR –
New York
- Business and Consumer Services: Champions League Pub Signs, BT
Sports Commercial – London
- Not-for-Profit: The Last Word, WWF Hong Kong – Hong Kong
Silver Medal (1)
- Best Use of Social Media: #DarkTravelTale, Reliance General
Insurance – Mumbai
Bronze Medals (9)
- Business and Consumer Products: Finger Lickin' Good Edible Nail
Polish, Kentucky Fried Chicken – Hong
Kong
- Best Integrated Campaign: The Last Word, WWF Hong Kong –
Hong Kong
- Best Use of Mobile: See your future in 360˚, The National
Defence Recruitment – Copenhagen
- Business and Consumer Products: The Officers Choice, The
National Defence Recruitment – Copenhagen
- Retail and Direct Sales: Champions League Pub Signs, BT Sports
Commercial – London
- Art Direction: Champions League Pub Signs, BT Sports Commercial
– London
- Best Use of Data and Analytics: MILO Champions Band and App,
MILO – Manila
- Insurance and Financial Products and Services: #DarkTravelTale,
Reliance General Insurance – Mumbai
- Best Customer-Centric Campaign: EHmogi, Tim Hortons - Toronto
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SOURCE OgilvyOne Worldwide