Rocket Fuel (NASDAQ:FUEL), a leading provider of artificial intelligence (AI) advertising and marketing solutions for global agencies and brands, today announced that JoAnn Covington, Vice President, General Counsel and Chief Privacy Officer has been recognized as the winner of Silicon Valley Business Journal’s and San Francisco Business Time’s 2015 Corporate Counsel Award for General Counsel for a Public Company (under $1 billion in revenue).

“JoAnn is a tremendous asset to Rocket Fuel, leading a talented staff of legal experts responsible for corporate governance, commercial transactions, and oversight of our data protection and privacy policies,” said George John, CEO, Rocket Fuel. “To anyone at Rocket Fuel who works with JoAnn, the fact that she rose to the top of an esteemed list of finalists comes as no great surprise. We are privileged to have her expertise on our management team.”

JoAnn was honored at an awards ceremony held on March 12 for all the finalists and recognized for her leadership at Rocket Fuel in the Public Company Under $1B Category.

“I’m honored to be recognized by the Silicon Valley Business Journal and the San Francisco Business Times for this prestigious award,” said JoAnn. “It’s an achievement I share with a brilliant team of legal professionals at Rocket Fuel, who have helped drive best practices and the highest standards of policy and principles throughout all facets of the organization.”

In her role at Rocket Fuel, JoAnn is responsible for all of Rocket Fuel’s legal affairs. She also serves as Rocket Fuel's chief privacy officer, overseeing data protection and privacy policies. She came to Rocket Fuel with 19 years experience providing leadership in legal matters. Prior to joining Rocket Fuel, JoAnn spent 14 years with leading interactive entertainment company Electronic Arts. At various points in her tenure at Electronic Arts, she led an IP legal team, re-invented the company’s patent program, and developed the company's global ecommerce and data protection policies and practices. She began her legal career with Fenwick & West LLP.

To learn more about JoAnn’s journey to Rocket Fuel and the Corporate Counsel Award please visit: http://www.bizjournals.com/sanjose/print-edition/2015/03/13/how-black-belt-in-karate-taught-rocket-fuel-s.html

About Rocket Fuel

Rocket Fuel delivers a leading programmatic media-buying platform at Big Data scale that harnesses the power of artificial intelligence (AI) to improve marketing ROI in digital media across web, mobile, video, and social channels. Rocket Fuel powers digital advertising and marketing programs globally for customers in North America, Latin America, Europe, and APAC. Customers trust Rocket Fuel’s Advertising That Learns® platform to achieve brand and direct-response objectives in diverse industries from luxury cars to financial services to retail. Rocket Fuel currently operates in more than 20 offices worldwide and trades on the NASDAQ Global Select Market under the ticker symbol “FUEL.” For more information, please visit http://www.rocketfuel.com or call 1-888-717-8873.

Rocket FuelKenya Hayes, 650-481-6178pr@rocketfuel.com

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