- Ericsson expands content discovery services
offering to the US, Canada and Australia
- Ericsson's global content discovery and metadata
portfolio now spans more than 10 million movies and program titles
covering over 35 languages
- Ericsson initiates innovation and research study
into the effectiveness of content personalization
Ericsson (NASDAQ: ERIC) today announces the launch
of its global content discovery portfolio, which will make its
debut in April at NAB Show 2016 in Las Vegas.
Ericsson's portfolio of TV and VOD content
discovery services including rich metadata, images, real-time
triggering, analytics, 360 degree search and personalization will
roll out across the US, Canada and Australia in addition to Europe,
where it is already the largest provider of content discovery
services. All services are delivered through Ericsson's real-time
API, providing global data through one interface.
Earlier this year, Ericsson completed its
acquisition of US based global TV metadata and entertainment image
content provider, FYI Television. The acquisition marked a key
milestone in Ericsson's ongoing TV and media growth strategy,
further strengthening the company's market-leading position in
content discovery. Around 150 FYI Television employees joined
Ericsson as part of the acquisition.
Ericsson's global content discovery portfolio now
spans more than 10 million movies and program titles covering over
35 languages. Ericsson's team of 300 editorial specialists create
and deliver rich metadata, along with images from its extensive
library of around 1.7 million stills, to more than 12,000 TV and
VOD channels. Globally more than 200 million people interact with
Ericsson's rich metadata each week.
Ericsson is also initiating an innovation and
research study into the field of content personalization. This
program sets out to better understand how audiences feel about
recommendations today and, through a series of innovative
experiments, looks to identify solutions that better serve both
audiences, broadcasters and TV platforms. The research is being
conducted by experts in the fields of recommender systems and human
computer interaction at Ericsson's R&D facilities in Silicon
Valley and Europe. The findings, which will be unveiled in late
2016, will form an integral role in Ericsson's content discovery
road map.
Thorsten Sauer, Head of Broadcast and Media
Services, Ericsson, says: "85% of consumers tell us that they can't
find anything to watch on a weekly basis; this clearly demonstrates
that we, as an industry, have yet to deliver an effective and
relevant solution to address this challenge.
"We believe that by combining Ericsson's
capabilities and market leading position in Europe with FYI
Television's US expertise, we can offer our clients highly
effective, innovative and personalized content discovery solutions
that will meet the growing demands of audiences worldwide. In a
time of anytime, anywhere TV, where choice prevails, the role of
content discovery has become even more important than ever before.
Whether viewers are watching live or on-demand, at home or on the
go, we will ensure they can discover the content they want whenever
and wherever they want it."
Every day, people on all continents watch
television programs prepared, managed and broadcast by more than
2,500 Ericsson staff based in Europe, the Middle East, Asia Pacific
and the US. Every year, Ericsson Broadcast and Media Services
distributes more than 2.7 million hours of programming in more than
90 languages for more than 500 TV channels worldwide. Additionally,
we provide more than 230,000 hours of captioning each year - over
100,000 hours of which is live.
In April 2015 Ericsson established its first
broadcast and media services hub in North America in Atlanta,
Georgia. The company currently provides closed captioning services
to broadcasters around the world from this hub, with plans to roll
out video description services over the coming months.
NOTES TO EDITORS
Ericsson's Broadcast and Media Services
portfolio
Broadcast and Media Services press backgrounder
For media kits, backgrounders and high-resolution
photos, please visit www.ericsson.com/press
Ericsson is the driving force
behind the Networked Society - a world leader in communications
technology and services. Our long-term relationships with every
major telecom operator in the world allow people, business and
society to fulfill their potential and create a more sustainable
future.
Our services, software and
infrastructure - especially in mobility, broadband and the
cloud - are enabling the telecom industry and
other sectors to do better business, increase efficiency, improve
the user experience and capture new opportunities.
With approximately 115,000
professionals and customers in 180 countries, we combine global scale with technology and services
leadership. We support networks that connect more than 2.5 billion
subscribers. Forty percent of the world's mobile traffic is carried
over Ericsson networks. And our investments in research and
development ensure that our solutions - and our customers - stay in
front.
Founded in 1876, Ericsson has its
headquarters in Stockholm, Sweden. Net sales in 2015 were SEK 246.9
billion (USD 29.4 billion). Ericsson is listed on NASDAQ OMX stock
exchange in Stockholm and the NASDAQ in New York.
www.ericsson.com
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FOR FURTHER INFORMATION, PLEASE CONTACT
Ericsson Corporate Communications
Phone: +46 10 719 69 92
E-mail: media.relations@ericsson.com
Ericsson Investor Relations
Phone: +46 10 719 00 00
E-mail: investor.relations@ericsson.com
Ericsson unveils global content
discovery portfolio
This
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The issuer of this announcement warrants that they are solely
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information contained therein.
Source: Ericsson via Globenewswire
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