Call of Duty: Black Ops III Beta Biggest Ever on PlayStation 4
August 28 2015 - 1:00PM
Business Wire
Treyarch’s Black Ops III Beta Sets New Standard
as the #1 Beta on PlayStation 4
Activision Publishing, Inc., a wholly owned subsidiary of
Activision Blizzard (Nasdaq: ATVI), today confirmed that Treyarch’s
Call of Duty®: Black Ops III Multiplayer Beta, which began
on August 19 and ran through August 23, has become the largest beta
in PlayStation®4 (PS4™) history.
Millions of gamers downloaded and played the beta, which
provided critical feedback and technical data at scale for the
Treyarch development team to further fine-tune and polish in
preparation for the November 6 launch of Call of Duty: Black Ops
III.
“This is about making sure we deliver to our fans the best
possible game at launch,” said Rob Kostich, senior vice president
and general manager of Call of Duty®, Activision Publishing.
“Becoming the biggest beta on PS4 speaks to the excitement felt by
gamers and the quality of work by Treyarch. And remember, this beta
is just a fraction of the overall multiplayer experience and a
portion of what’s coming on November 6 when the full game –
spanning campaign, multiplayer and Zombies hits worldwide.”
“We’ve been looking forward to getting the game into the hands
of the people that matter most – the fans,” said Mark Lamia, studio
head of Treyarch. “We can’t thank them all enough for participating
and providing us with invaluable feedback and data that Treyarch is
already hard at work incorporating into the game for launch. Our
goal is to deliver the best Day One experience possible and this
beta – along with the input from our passionate community of fans –
has helped position us to do just that.”
“Played by millions of PlayStation fans around the world, the
response to the beta was massive and shows the strength when
bringing together the best-selling console franchise with the
best-selling game console,” said Adam Boyes, VP of Publisher and
Developer Relations, Sony Computer Entertainment America.
“Signaling an impressive start of a new era for PlayStation and
this famed franchise, there was no better way to welcome Call of
Duty to its new home on PlayStation 4.”
The Call of Duty: Black Ops III beta set new marks on PS4
delivering the most downloads, gameplay sessions and hours of
gameplay to date, according to Activision and Sony PlayStation.
Call of Duty: Black Ops III is in development at Treyarch
for PlayStation®4 computer entertainment system, Xbox One, the
all-in-one games and entertainment system from Microsoft and PC.
The Call of Duty: Black Ops III multiplayer beta is
available now on Xbox One and PC.
For the latest intel, check out: www.callofduty.com,
www.youtube.com/callofduty or follow @Treyarch and @CallofDuty on
Twitter and Instagram and Facebook. Call of Duty: Black Ops
III is not yet rated.
About Treyarch
Treyarch is a video game studio, driven by the desire to create
epic gameplay experiences that are enjoyed by as many video game
fans as possible. It is an approach that has helped to make the
studio an industry-leading game developer, whose Call of Duty:
Black Ops II set world-wide launch day records, and whose previous
game Call of Duty: Black Ops set an entertainment launch opening
record upon its release in 2010 and continues to be one of the
best-selling games of all time, according to NPD and GfK
Chart-Track. Treyarch is wholly owned by Activision Publishing,
Inc.
About Activision Publishing,
Inc.
Headquartered in Santa Monica, California, Activision
Publishing, Inc. is a leading global producer and publisher of
interactive entertainment. Activision maintains operations
throughout the world. More information about Activision and its
products can be found on the company's website, www.activision.com
or by following @Activision.
Cautionary Note Regarding Forward-looking Statements:
Information in this press release that involves Activision
Publishing’s expectations, plans, intentions or strategies
regarding the future, including statements about the expected Call
of Duty: Black Ops III release date of November 6, 2015, are
forward-looking statements that are not facts and involve a number
of risks and uncertainties. Factors that could cause Activision
Publishing’s actual future results to differ materially from those
expressed in the forward-looking statements set forth in this
release include unanticipated product delays and other factors
identified in the risk factors sections of Activision Blizzard’s
most recent annual report on Form 10-K and any subsequent quarterly
reports on Form 10-Q. The forward-looking statements in this
release are based upon information available to Activision
Publishing and Activision Blizzard as of the date of this release,
and neither Activision Publishing nor Activision Blizzard assumes
any obligation to update any such forward-looking statements.
Forward-looking statements believed to be true when made may
ultimately prove to be incorrect. These statements are not
guarantees of the future performance of Activision Publishing or
Activision Blizzard and are subject to risks, uncertainties and
other factors, some of which are beyond its control and may cause
actual results to differ materially from current expectations.
ACTIVISION, CALL OF DUTY, CALL OF DUTY BLACK OPS, and stylized
roman numeral III are trademarks of Activision Publishing, Inc. All
other trademarks and trade names are the properties of their
respective owners.
"PlayStation" is a registered trademark and "PS4" is a trademark
of Sony Computer Entertainment Inc.
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version on businesswire.com: http://www.businesswire.com/news/home/20150828005096/en/
Activision Publishing, Inc.Kyle Walker,
424-744-5677PR
Directorkyle.walker@activision.com
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