Cubic Wins Contract to Deliver Next-Generation Customer Information System for San Francisco MTA
October 01 2020 - 7:02AM
Business Wire
Cubic Transportation Systems empowers transit
operators with real-time passenger information to improve service
quality and enhance transit rider experience
Cubic Corporation (NYSE:CUB) announced its Cubic Transportation
Systems (CTS) business division was awarded a contract from the San
Francisco Municipal Transportation Agency (SFMTA) to deliver a
comprehensive, next-generation Customer Information System (CIS)
for the San Francisco Municipal Railway (Muni) public
transportation network. Cubic will provide upgraded system
software, multimedia LCD digital signs at bus shelters and railway
platforms, on-board digital sign software, an updated mobile app
with trip planning capabilities, as well as an analytics platform,
all designed to optimize transit operations and enhance the travel
experience for transit riders.
“Not only does Cubic’s system provide insights necessary for
service awareness and responsive planning, it also offers features
especially critical for COVID-19 recovery, such as vehicle
occupancy levels to encourage social distancing and real-time
information to reduce wait and travel time,” said Jeff Lowinger,
president of Cubic Transportation Systems. “A better-informed
traveler is a less stressed traveler – we will provide real-time
information in a multi-channel environment right to the traveler’s
smartphone and modern digital signage. We look forward to
delivering an upgraded system that will ensure a positive customer
experience for transit riders while increasing efficiencies and
creating long-term value for the SFMTA.”
“By adopting technological advancements designed for alignment
with the transportation landscape of today and the future, our
next-generation real-time passenger information system will advise
our riders with intelligent insights on the go and make Muni the
preferred travel choice for San Francisco,” said SFMTA Chief
Technology Officer Lisa Walton. “We are excited to partner with
Cubic to implement this platform solution that sets the pace for
real-time information, just like the first-generation system did
and establish best practice for mobility as a service to fuel
transit revitalization in our community during and post
COVID-19.”
Cubic’s solution delivers the industry’s most intuitive
real-time passenger information (RTPI) for proactive transit
operations. The CIS system will improve the quality and quantity of
information that will allow transit riders to better plan their
trips and make informed decisions about their travel options, both
before and during their journey.
Cubic’s system will include more accurate vehicle arrival
predictions; map views of vehicle locations on signs and mobile
app; transfer connection predictions; directions to alternative
routes; estimates of vehicle occupancy; updated information about
re-routes, delays and services interruptions; and more. By
rearchitecting RTPI and integrating with Muni’s planning and
dispatch systems, Cubic will create an unprecedented API-driven
synchronization of back-end system models that will set a new
standard for providing timely and accurate information to customers
about their journey.
Cubic’s next-generation system is designed to be responsive,
reliable and scalable with a modern user interface. As part of the
system, Cubic will also deliver an updated MuniMobile App,
featuring a new industry standard for mobile apps that allows
riders to ‘look, book and pay.’ The app includes an all-in-one
mobile ticketing and trip planning functionality for transit and
multimodal services. The trip planner offers features such as
point-to-point directions; estimated vehicle arrival times;
personalization for language, accessibility and service
preferences; as well as live trip tracking to inform transit riders
of changes to their journeys.
Cubic’s Analytics Platform will provide access to reporting
tools and dashboards that will help the SFMTA make informed
decisions for service and operational planning, performance
management, customer engagement and customer experience.
About Cubic Corporation
Cubic is a technology-driven, market-leading provider of
integrated solutions that increase situational understanding for
transportation, defense C4ISR and training customers worldwide to
decrease urban congestion and improve the militaries’ effectiveness
and operational readiness. Our teams innovate to make a positive
difference in people’s lives. We simplify their daily journeys. We
promote mission success and safety for those who serve their
nation. For more information about Cubic, please visit
www.cubic.com or on Twitter @CubicCorp.
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Crystal Nguyen Corporate Communications Cubic Corporation PH: +1
858-505-2593 Crystal.Nguyen@cubic.com
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