Exclusive Allied Health Insights Released by National Healthcareer Association:
May 17 2024 - 9:00AM
Leawood, KS—National Healthcareer Association (NHA) today
released its 2024 Industry Outlook Report, providing insights into
the current allied health landscape and findings highlighting the
growing importance of certification, the challenges of hiring and
retention, and the strategies organizations are using to measure
and improve their training programs.
“Our 2024 Industry
Outlook offers key insights and actionable data for allied health
educators and employers to help navigate the sector's evolving
challenges in order to adapt and thrive in this ever-changing
environment,” said Kathy Hunter, Segment Leader for NHA. “This
report highlights workforce demands, the needs of employees, and
which skills are needed for delivering high-quality
care.”
Key insights from the
2024 Industry Outlook include:
- Healthcare Staffing Crisis Prompts Focus on Career Growth
Training
With a reported gap in
practical skills, many employers are developing training programs
for new hires and reskilling existing employees. Career laddering
programs are seen as a retention tool, and 53% of healthcare
organizations that employ patient care technicians, 52% of
healthcare organizations that employ medical assistants, and 50% of
healthcare organizations that employ pharmacy technicians provide
career growth or laddering programs.
- Industry Credential Value Remains Strong Among
Employers
The NHA report reveals
that employers often require certifications for key positions such
as medical assistants, pharmacy technicians, and phlebotomists.
Employers overwhelmingly prefer credentialed candidates, as 83%
said they would choose a certified candidate over an uncertified
candidate, and 74% of employers report increased pay for
credentialed employees.
- Recruitment and Retention Efforts Are
Critical
The report underscores
the importance of retaining the current workforce, with a
significant percentage of employers focusing on reducing turnover.
The survey shows that employers are introducing opportunities for
employees to gain advanced skills, with 86% of employers offering
on-the-job training, 60% of employers offering online training, 55%
offering workshops, and 36% offering labs and
simulations.
The results reported in
the 2024 Industry Outlook Report were conducted by a third-party
research firm from November 9-14, 2023, and included 323
respondents. For more information, the full 2024 Industry Outlook
Report is available here.
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About National
Healthcareer Association NHA is building the
next generation of allied health professionals. Since 1989, we have
helped over 1.25 million people access a better future in
healthcare. From innovative learning solutions to certification and
career development, we partner with individuals, educators, and
employers to elevate the learning experience, ensure practice, and
career readiness and drive positive outcomes for the industry,
allied health professionals, and ultimately patients. For more
information, visit www.nhanow.com.
Jessica Langley-Loep
National Healthcareer Association
913.424.2907
jessica.langley@ascendlearning.com