McorpCX's acquisition of myCXvision to help make experience
capabilities assessments and CX action planning faster, easier, and
more accessible.
SAN
FRANCISCO, March 28, 2024 /PRNewswire-PRWeb/
-- McorpCX, a leading customer and employee experience
consultancy, and CX capabilities builder driving greater customer
centricity since its founding in 2002, today announced the
acquisition of UK-based myCXvision, a customer experience
management assessment and planning platform. Terms of the
transaction were not disclosed.
"The acquisition of myCXvision adds
strength to our portfolio of experience management solutions,
helping companies drive value by putting customers at the core of
their strategies and operations."
Founded in 2021, myCXvision is a self-service cloud platform
that helps businesses improve customer satisfaction and business
KPIs by providing an assessment of customer centricity objectives
and organizational experience management capabilities, and a best
practices-driven roadmap of priority CX initiatives.
"There's a reason that over 800 leaders around the globe have
tapped myCXvision to assess, codify, and improve their CX
strategies," stated McorpCX president Michael Hinshaw. "The acquisition of myCXvision
adds strength to our portfolio of experience management solutions,
helping companies drive value by putting customers at the core of
their strategies and operations."
"One of the challenges we consistently see with organizations
'getting started' with customer-centricity is a need to quickly
understand what 'great' is, and begin charting a clear path to get
there," noted Graham Clark, VP
Market Development at McorpCX. "With myCXvision, companies can
self-assess and manage their experience strategies on their own,
engaging external assistance only if it adds value. I'm excited by
the many ways myCXvision will help make it faster and easier for
companies to get clarity on where they are today, and how to get
where they want and need to go."
McorpCX plans to integrate the acquired technologies and
services into its existing customer experience capabilities
maturity offerings, with a focus on the Experience Operating System
or XOS™. The XOS is a capabilities-based framework that helps
businesses with a structured approach to growing revenue by
focusing on their customers' experience and is based on the
best-practice capabilities of customer experience leaders, academic
and business research, and practitioner models.
Alexis Grabar, the Founder and
Leader of myCXvision, shared, "We are excited to see our hard work
of the past 3 years continue, and to have it aligned with
McorpCX—one of the most well respected CX consulting leaders
globally. This transition marks an exciting new chapter in our
journey and reaffirms our commitment to deliver exceptional value
to our customers by helping them with their CX maturity. We're
really impressed with the vision and expertise the McorpCX team
brings to the table and are excited for future innovations."
About myCXvision
Based in the United Kingdom,
myCXvision (www.mycxvision.com) is a cloud service platform which
has assisted over 800 global professionals to assess, improve, and
codify their CX strategies. Clients complete an online assessment
that analyzes inputs against our CX transformation framework to
provide a comprehensive CX score, prioritized recommendations, and
an activation and implementation roadmap designed to deliver
greater customer experience maturity and measurable business impact
– and the ability to track progress over time.
About McorpCX
McorpCX is an independent, people first consultancy that helps
clients better compete and drive value by improving customer and
employee experience. Recognized by industry analysts as a customer,
employee, and digital experience strategy leader, we unlock growth
by reimagining the ways that organizations leverage human insights
and data analysis to better sell to, serve, and engage with their
audiences. Based in San Francisco
with operations across North
America, the company and its team of accomplished
strategists, analysts, and research experts have helped drive
experience-led business success for mid-market and Fortune 500
organizations since our founding in 2002.
Online at http://www.mcorp.cx, the company has worked with
leading companies including Microsoft, Best Buy, Intel, Biogen,
Roche, and The Hanover, partnering
from strategy to implementation. For more information, call
toll-free in the U.S. +1-866-526-2655 or +1-415-526-2655
XOS™ is a trademark of Michael
Hinshaw and Diane Magers.
Media Contact
Lannette Ingels, McorpCX, 1
415-526-2655 x711, lingels@mcorp.cx, www.mcorp.cx
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SOURCE McorpCX