REDWOOD CITY,
Calif., April 18, 2016
/PRNewswire/ -- Equinix, Inc. (Nasdaq: EQIX), the global
interconnection and data center company, today announced that
ContentBridge, a leading provider of digital supply chain solutions
for the media and entertainment industry, has turned to Equinix to
implement an Interconnection Oriented Architecture™ (IOA™) that
will enable the company to transform its digital content
distribution solution to a fully cloud-based, distributed
model. By utilizing Equinix Cloud Exchange™, ContentBridge is
able to gain secure, direct access to multiple cloud providers to
enable rapid, secure content delivery. Equinix will be
discussing this deployment in booth #11304 (in the Connected Media
Pavilion) at this week's NAB Show, taking place April 16- 21 in Las
Vegas.
ContentBridge enables studios, distributors and
aggregators to deliver movie, television, short-form and music
content to digital media retailers more efficiently than
traditional postproduction operations. Driven by a
need for a robust and scalable solution for its digital supply
chain business, ContentBridge turned to Equinix to improve its
delivery model by gaining access to the thousands of
cloud and network service providers inside Equinix's global
platform of 145 data centers in 40 markets around the world.
In addition to creating a seamless cloud infrastructure, by working
with Equinix, ContentBridge is also able to achieve
industry-leading scalability and expansion, and extremely fast
delivery to multiple content delivery networks
(CDNs).
Highlights / Key Facts
- Working with Equinix, ContentBridge re-architected its IT based
on an Interconnection Oriented Architecture™ or IOA™ model, which
is a transformative approach to interconnecting people, locations,
clouds & data. Developed by Equinix, IOA is a proven and
repeatable engagement model that shifts the fundamental IT delivery
architecture from siloed and centralized to interconnected and
distributed. And, only Platform Equinix™ provides the
critical building blocks to implement this architecture – a global
footprint of data centers, dense cloud and service provider
ecosystems, and the ability to integrate data and analytics at the
edge.
- For multi-cloud access, ContentBridge utilized Equinix Cloud
Exchange, an interconnection-based solution that provides direct,
private access to multiple cloud providers, such as Microsoft Azure
and Google Cloud Platform, via a single port.
- On Tuesday, April
19th, Equinix and ContentBridge executives,
Brian Lillie and Douglas Reinart, will be participating in a
panel at the NAB Show
that discusses how cloud has
shifted the media industry landscape over the last three years, and
looks at the future of technology trends shaping media today.
For more information on this panel, click
here.
Quotes
- Robert Blackburn, Vice
President, Equinix
"Equinix is thrilled to
be working with ContentBridge to help them offer cost-effective,
secure and high-performing digital supply chain solutions for the
entertainment industry. A cloud-based solution will enable
the company to eliminate costly hardware, as well as significantly
improve content delivery time. Ultimately, the relationship
with Equinix will allow ContentBridge to bring advanced digital
supply chain solutions directly to the content, wherever the
content owner chooses to maintain the digital
library."
- Jason Peterson, CEO,
ContentBridge
"Thanks to Equinix, we have access
to an amazing data center with direct interconnection to all of the
major cloud service providers. We were able to consolidate our
operational footprint by relocating our client services team within
the same highly secure facility as our servers and cloud
interconnect. This relationship also clears a path for
ContentBridge to rapidly achieve global reach."
Additional Resources
- Learn more about Equinix's solutions for the digital
media and entertainment
industry [website]
- Interconnection Oriented Architecture Rolls Out the Red Carpet
for Entertainment's Media Cloud Ecosystem [white
paper]
About Equinix
Equinix, Inc. (Nasdaq: EQIX) connects the world's leading
businesses to their customers, employees and partners inside the
most interconnected data centers. In 40 markets across five
continents, Equinix is where companies come together to realize new
opportunities and accelerate their business, IT and cloud
strategies. www.equinix.com.
Forward Looking Statements
This press release contains forward-looking statements
that involve risks and uncertainties. Actual results may differ
materially from expectations discussed in such forward-looking
statements. Factors that might cause such differences include, but
are not limited to, the challenges of acquiring, operating and
constructing IBX centers and developing, deploying and delivering
Equinix services; unanticipated costs or difficulties relating to
the integration of companies we have acquired or will acquire into
Equinix; a failure to receive significant revenue from customers in
recently built out or acquired data centers; failure to complete
any financing arrangements contemplated from time to time;
competition from existing and new competitors; the ability to
generate sufficient cash flow or otherwise obtain funds to repay
new or outstanding indebtedness; the loss or decline in business
from our key customers; and other risks described from time to time
in Equinix's filings with the Securities and Exchange Commission.
In particular, see Equinix's recent quarterly and annual reports
filed with the Securities and Exchange Commission, copies of which
are available upon request from Equinix. Equinix does not assume
any obligation to update the forward-looking information contained
in this press release.
Equinix and IBX are registered trademarks of Equinix,
Inc.
International Business Exchange is a trademark of Equinix,
Inc.
To view the original version on PR Newswire,
visit:http://www.prnewswire.com/news-releases/contentbridge-turns-to-equinix-to-transform-digital-supply-chain-300252675.html
SOURCE Equinix, Inc.