HIPH American Premium Water Corporation (PK)

Alfred Culbreth Announces -- American Premium Water Corporation "APWC" (OTC Pink: HIPH) Has Filed Trademark Application for L'Alpina 9.5pH Water

ALPHARETTA, GA--(Marketwired - Apr 17, 2014) - The trademark application covers 'logo,' 'name,' 'goods i.e. water and slogan 'L'Alpina Water, It Keeps You Young'. The application was filed on April. 16. There is no equivalent trademark on record at the U.S. Patent and Trademark Office. APWC retained legal counsel that specializes in the area of intellectual property on April 16, 2014. We will advise on additional trademark fillings as they crystallize.

Alfred Culbreth, the CEO of American Premium Water Corporation "APWC" Stock Symbol : HIPH. APWC Will Continue Unveiling News Concerning Celebrity Joint Venture, Product and Branding Involvements' and Updates on Where to Buy Our Products. These Products Include L'Alpina 9.5 pH Water Bottled in Glass.

American Premium Water Corporation (OTC Pink: HIPH) (PINKSHEETS: HIPH) is pleased to provide the following update to the investment community and our shareholders. We are serious, determined and committed to growing and protecting our brand L'Alpina 9.5 pH. It was only logical that APWC file for protection of our brand. APWC is pleased to file this trademark application to protect our ever growing product L'Alpina. It was a key step that we took which we feel will help preserve and grow shareholder value. Our product, L'Alpina 9.5 pH is ever becoming a significant asset. Hence APWC was advised to take the step of filing the trademark application at the U.S Patent and Trademark Office.

APWC will be making specific future announcements regarding new distributors, including but not limited to grocery stores, hotels (we are no longer serving Starwood hotels), restaurants, celebrity brand ambassadors, celebrity joint ventures, M&A that is extremely close to completion and will be announced. APWC feels that the addition of this additional revenue and product will increase shareholder value and market cap, new office address and 800 number, new brands, ongoing litigation with former director concerning intellectual properties fraud, theft and the like, additional trademark fillings, suppliers and executive additions as appropriate.

"We are happy to have taken the step of retaining counsel and having them file the trademark application. We feel as sales and brand awareness are rapidly growing it was paramount to have our product L'Alpina protected. We may have additional trademark applications filed for our other brands which are in development. APWC will provide updates on the status and completion of the current trademark application as we are advised." -Alfred Culbreth, CEO of American Premium Water Corporation. In closing APWC believes that the actions in this PR will increase shareholder value and market cap exponentially.

Forward-Looking Statements

This Press Release contains certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements reflect the Company's current beliefs and are based upon information currently available to it. Accordingly, such forward-looking statements involve known and unknown risks, uncertainties and other factors which could cause the Company's actual results, performance or achievements to differ materially from those expressed in or implied by such statements. The Company undertakes no obligation to update or advise in the event of any change, addition or alteration to the information included in this Press Release including such forward-looking statements.

This press release is issued on behalf of the Board of Directors by Alfred Culbreth, CEO and Director.

Safe Harbor Statement

THIS NEWS RELEASE CONTAINS "FORWARD-LOOKING STATEMENTS", AS THAT TERM IS DEFINED IN SECTION 27A OF THE UNITED STATES SECURITIES ACT OF 1933, AS AMENDED, AND SECTION 21E OF THE UNITED STATES SECURITIES EXCHANGE ACT OF 1934, AS AMENDED. STATEMENTS IN THIS NEWS RELEASE, WHICH ARE NOT PURELY HISTORICAL, ARE FORWARD-LOOKING STATEMENTS AND INCLUDE ANY STATEMENTS REGARDING BELIEFS, PLANS, EXPECTATIONS OR INTENTIONS REGARDING THE FUTURE.

THIS NEWS RELEASE HAS BEEN PREPARED BY MANAGEMENT OF THE COMPANY WHO TAKES FULL RESPONSIBILITY FOR ITS CONTENTS. NO SECURITIES REGULATORY AUTHORITY HAS APPROVED OR DISAPPROVED OF THE CONTENTS OF THIS NEWS RELEASE. THIS NEWS RELEASE SHALL NOT CONSTITUTE AN OFFER TO SELL OR THE SOLICITATION OF AN OFFER TO BUY NOR SHALL THERE BE ANY SALE OF THESE SECURITIES IN ANY JURISDICTION IN WHICH SUCH OFFER, SOLICITATION OR SALE WOULD BE UNLAWFUL PRIOR TO REGISTRATION OR QUALIFICATION UNDER THE SECURITIES LAWS OF ANY SUCH JURISDICTION.

Contact: American Premium Water Corporation 1111 Alderman Drive Suite 210 Alpharetta, GA 30005 (404) 704-6800 Stock Symbol : HIPH iperson@americanpremiumwater.com www.americanpremiumwater.com