KNOXVILLE, Tenn., Nov. 3, 2016 /PRNewswire/ -- Regal
Entertainment Group, a leading motion picture exhibitor owning and
operating one of the largest theatre circuits
in the United States, today announces they are the first
theatre circuit to pair loyalty programs with Disney Movie
Rewards. This exciting new development will enable guests to
link their Regal Crown Club memberships and their Disney Movie
Rewards accounts.
"We are thrilled for Disney Movie Rewards and the Regal Crown
Club to get together to reward movie fans for seeing Disney movies
at Regal theatres," said Kelly
Hawkins, Vice President of Loyalty Marketing at Regal
Entertainment Group. "The Regal Crown Club is an industry
leading loyalty program that offers flexibility in reward choices.
Disney produces memorable movies that appeal to adults and children
of all ages. This is a winning combination, and the fans are
reaping the rewards."
The program includes Disney, Pixar, Marvel Studios, and
Lucasfilm releases and begins with Marvel Studios' Doctor
Strange in theatres, Friday, November 4. Crown Club
members who link accounts will be rewarded with special bonuses and
offers starting with a free* Doctor Strange poster. Crown
Club members can link their Disney Movie Rewards account through
either MyRegal.com or DisneyMovieRewards.com. For additional
information, please visit http://regmovi.es/2e5nNNh.
Regal fans are encouraged to like Regal Cinemas' Facebook page
and download the Regal Movies app. Moviegoers can program their
favorite theatre and purchase tickets all from their mobile device.
The Regal app also gives patrons the ability to upload their Regal
Crown Club card straight to their phone for easy access while
on-the-go. Through the industry-leading Regal Crown Club,
13-million patrons each year accumulate credits at the box office
and concession stand to earn rewards including free popcorn, soft
drinks and movies. Free membership is available at the box office
or online at REGmovies.com/Crown-Club.
*Plus $3.75 SHIPPING AND
PROCESSING. Offer good in the U.S. only. Void where prohibited.
Offer expires 11/17/16, while supplies last. Limited
quantities.
About Regal Entertainment Group:
Regal Entertainment
Group (NYSE: RGC) operates one of the largest and most
geographically diverse theatre circuits in the United States, consisting of 7,310 screens in
565 theatres in 42 states along with Guam, Saipan, American Samoa and
the District of Columbia as of September 30, 2016. The Company operates theatres
in 46 of the top 50 U.S. designated market areas. We
believe that the size, reach and quality of the Company's theatre
circuit not only provide its patrons with a convenient and
enjoyable movie-going experience, but is also an exceptional
platform to realize economies of scale in theatre operations.
Additional information is available on the Company's website
at www.REGmovies.com.
Media Contact:
Richard
M. Grover
Vice President of Marketing & Communications
Regal Entertainment Group
richard.grover@REGmovies.com
865-925-9539
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SOURCE Regal Entertainment Group