GLENDALE, Calif., Jan. 25, 2017 /PRNewswire/
-- Today, IHOP® Restaurants announced
the kick off of its 12th annual National Pancake Day®
campaign – and for one day, the humble, delicious pancake will
serve a much bigger purpose. As part of its celebration, IHOP has
partnered with three inspiring charities – Children's Miracle
Network Hospitals, The Leukemia & Lymphoma Society, and
Shriners Hospitals for Children – with the goal of raising
$3.5 million for finding cures and
eradicating life-threatening diseases affecting children and
families everywhere.
On Tuesday, March 7, from
7 a.m. to 7 p.m. – with select
locations participating until 10:00
p.m. – guests can receive a free short stack* of the brand's
world-famous, freshly made buttermilk pancakes at IHOP Restaurants
coast to coast. In return, guests are asked to help make a
difference by leaving a donation of any size on-check or
in-restaurant with all funds going to the charity partners' local
hospital affiliate.
The most anticipated Breakfastarian event of the year, IHOP
National Pancake Day is the brand's signature day of giving and
underscores its longstanding commitment to helping families create
more moments together. This year, IHOP expects to serve a
record-breaking five million pancakes in a single day.
"IHOP and our franchisees are honored to partner with leading
non-profit organizations like Children's Miracle Network Hospitals,
The Leukemia & Lymphoma Society, and Shriners Hospitals for
Children for our National Pancake Day event and help fight serious
childhood illnesses," said Darren
Rebelez, President, IHOP Restaurants. "Year after year, we
look forward to celebrating with our guests and fans, and are
amazed by their generosity. Every pancake served on IHOP National
Pancake Day has a purpose, and every penny raised goes a long way
in making a meaningful, and lasting, impact on so many kids and
families in our communities."
Since launching in 2006, IHOP National Pancake Day has become a
pop-culture phenomenon with millions of guests and communities
helping IHOP and its franchisees raise $24
million to-date for youth health and wellness organizations.
All of the money raised on IHOP National Pancake Day stays local
and directly helps children in need.
To further amplify IHOP National Pancake Day efforts, the brand
has joined with leading global service organization, Kiwanis
International, and has inked an agreement that makes the non-profit
the official volunteer partner for this year's event. Thousands of
Kiwanis Club and Key Club members, along with local hospital
volunteers, are expected to turn out at IHOP restaurants nationwide
on event day to support fundraising efforts.
Now through March 7, guests
visiting any IHOP restaurant in the U.S. can help reach the
ambitious $3.5 million goal by
purchasing a "Wall Icon" to publicly pledge support or donate on
check. Select IHOP restaurants will be offering a discount coupon
that can be used on a future visit with the purchase of a Wall
Icon.**
In addition to restaurants throughout the United States, IHOP restaurants in
Mexico, Canada and the
Philippines will also celebrate National Pancake Day on
March 7. For the fourth consecutive year, funds raised in
Canada will benefit Children's
Miracle Network. IHOP locations in Mexico will once again raise money for
Asociación Mexicana de Ayuda a Niños con Cáncer (AMANC). And, funds
raised by IHOP restaurants in the
Philippines will benefit The Kythe Foundation.
For more information on IHOP National Pancake Day, including
restaurant hours and charity support by restaurant, and please
visit www.ihoppancakeday.com.
*Guests can receive one free short stack of buttermilk
pancakes at participating IHOP Restaurants nationwide on
Tuesday, March 7, 2017 (National
Pancake Day) from 7a.m.-7p.m.; some
locations hours may vary. Please check with your local IHOP for
exact hours of participation. Limit one offer per guest. Dine-in
only.
**Guests should check with their local IHOP Restaurant to see
about qualifying Wall Icons that include a coupon for a future
visit.
ABOUT INTERNATIONAL HOUSE OF PANCAKES, LLC
For 58
years, IHOP has been a leader, innovator and expert in all things
breakfast, any time of day. The chain offers 65 different
signature, fresh, made-to-order breakfast options, a wide selection
of popular lunch and dinner items as well as meals under 600
calories. IHOP restaurants offer guests an affordable,
everyday dining experience with warm and friendly
service. Today, there are more than 1,700 IHOP restaurants
worldwide, including locations in all 50 states and
the District of Columbia, Puerto
Rico and Guam as well
as Canada, Mexico, Guatemala, the Kingdom of
Saudi Arabia, Kuwait, the United Arab Emirates,
Bahrain, Qatar, The
Philippines, and Panama. IHOP restaurants are
franchised and operated by Glendale,
Calif.-based DineEquity, Inc. (NYSE: DIN) and its
affiliates.
ABOUT CHILDREN'S MIRACLE NETWORK HOSPITALS
Children's
Miracle Network Hospitals® raises funds and awareness
for 170 member hospitals that provide 32 million treatments each
year to kids across the U.S. and Canada. Donations stay local to fund critical
treatments and healthcare services, pediatric medical equipment and
charitable care. Since 1983, Children's Miracle Network Hospitals
has raised more than $5 billion, most
of it $1 at a time through the
charity's Miracle Balloon icon. Its
various fundraising partners and programs support the nonprofit's
mission to save and improve the lives of as many children as
possible. Find out why children's hospitals need community support,
identify your member hospital and learn how you can Put Your Money
Where the Miracles Are, at CMNHospitals.org and
facebook.com/CMNHospitals.
ABOUT SHRINERS HOSPITALS FOR CHILDREN
Shriners Hospitals for Children is changing lives every day through
innovative pediatric specialty care, world-class research and
outstanding medical education. Our 23 facilities, located in
the United States, Canada and Mexico, provide advanced care for children
with orthopedic conditions, burns, spinal cord injuries, and cleft
lip and palate. Learn more at
www.shrinershospitalsforchildren.org.
ABOUT THE LEUKEMIA & LYMPHOMA
SOCIETY
The Leukemia & Lymphoma Society®
(LLS) is the world's largest voluntary health agency dedicated to
blood cancer. The LLS mission: Cure leukemia, lymphoma,
multiple myeloma, and improve the quality of life of patients
and their families. LLS funds lifesaving blood cancer research
around the world, provides free information and support services,
and is the voice for all blood cancer patients seeking access to
quality, affordable, coordinated care. Founded in 1949 and
headquartered in Rye Brook, NY,
LLS has chapters throughout the United
States and Canada. To learn
more, visit www.LLS.org. Patients should contact the
Information Resource Center at (800) 955-4572, Monday through
Friday, 9 a.m. to 9 p.m. ET.
ABOUT KIWANIS INTERNATIONAL
Founded in 1915, Kiwanis
International is a global organization of clubs and members
dedicated to serving the children of the world. Kiwanis and its
family of clubs, including Circle K International for university
students, Key Club for students age 14–18, Builders Club for
students age 11–14, K-Kids for students age 6–12 and Aktion Club
for adults living with disabilities, annually dedicate
more than 18.5 million service hours to strengthen communities and
serve children. The Kiwanis International family
comprises more than 702,000 adult and youth members in more
than 79 countries and geographic areas. Visit
www.kiwanis.org for more information.
Forward-Looking Statements
Statements contained in
this press release may constitute forward-looking statements within
the meaning of the Private Securities Litigation Reform Act of
1995. You can identify these forward-looking statements by words
such as "may," "will," "should," "expect," "anticipate," "believe,"
"estimate," "intend," "plan" and other similar expressions. These
statements involve known and unknown risks, uncertainties and other
factors, which may cause actual results to be materially different
from those expressed or implied in such statements. These factors
include, but are not limited to: the effect of general economic
conditions; the Company's indebtedness; risk of future impairment
charges; trading volatility and the price of the Company's common
stock; the Company's results in any given period differing from
guidance provided to the public; the highly competitive nature of
the restaurant business; the Company's business strategy failing to
achieve anticipated results; risks associated with the restaurant
industry; risks associated with locations of current and future
restaurants; rising costs for food commodities and utilities;
shortages or interruptions in the supply or delivery of food;
ineffective marketing and guest relationship initiatives and use of
social media; changing health or dietary preferences; our
engagement in business in foreign markets; harm to our brands'
reputation; litigation; third-party claims with respect to
intellectual property assets; environmental liability; liability
relating to employees; failure to comply with applicable laws and
regulations; failure to effectively implement restaurant
development plans; our dependence upon our franchisees;
concentration of Applebee's franchised restaurants in a limited
number of franchisees; credit risk from IHOP franchisees operating
under our previous business model; termination or non-renewal of
franchise agreements; franchisees breaching their franchise
agreements; insolvency proceedings involving franchisees; changes
in the number and quality of franchisees; inability of franchisees
to fund capital expenditures; heavy dependence on information
technology; the occurrence of cyber incidents or a deficiency in
our cybersecurity; failure to execute on a business continuity
plan; inability to attract and retain talented employees; risks
associated with retail brand initiatives; failure of our internal
controls; and other factors discussed from time to time in the
Company's Annual and Quarterly Reports on Forms 10-K and 10-Q and
in the Company's other filings with the Securities and Exchange
Commission. The forward-looking statements contained in this
release are made as of the date hereof and the Company assumes no
obligation to update or supplement any forward-looking
statements.
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SOURCE IHOP