OAKLAND, Calif., Sept. 20, 2016 /PRNewswire/ -- The Clorox
Company (NYSE: CLX) has launched a new corporate website to offer
an improved user experience for its key stakeholders interested in
obtaining general company information or learning more about
Clorox's leadership or governance practices, environmental
sustainability initiatives, product ingredients and more.
The redesigned site, at www.thecloroxcompany.com, incorporates
best practices in website development. A mobile responsive design
allows it to be accessible and legible across all devices. Improved
navigation makes the site more intuitive and easy to use, while a
new visual design showcases high-quality photography representative
of Clorox employees and locations as well as user-friendly, dynamic
content that's been edited and reformatted to be more digestible.
Visitors to the site will find completely redesigned sections,
including investor relations, careers and the corporate blog. In
addition, with a mobile-responsive website, the company's
pioneering Ingredients Inside program, which provides a list of
product ingredients for cleaning and disinfecting products in the
U.S. and Canada, is even easier
for consumers to use, providing access to the information whether
they're on their desktop computer or mobile device.
"Just as we're investing in technology as part of our business
strategy to adapt the way we market to and interact with consumers,
we're also tapping it to respond to how all our stakeholders – from
investors to NGOs to prospective employees – are obtaining
information," said Chairman and CEO Benno
Dorer. "Our new corporate website represents who we are
today: a company that is staying true to our values built over more
than a century, with a continued focus on our people and
responsible growth, while at the same time transforming our
capabilities in innovation and technology so we're well-positioned
for the future."
The Clorox Company
The Clorox Company (NYSE: CLX) is a leading multinational
manufacturer and marketer of consumer and professional products
with about 8,000 employees worldwide and fiscal year 2016 sales
of $5.8 billion. Clorox markets some of the most trusted and
recognized consumer brand names, including its namesake bleach and
cleaning products; Pine-Sol® cleaners; Liquid Plumr® clog removers;
Poett® home care products; Fresh Step® cat litter; Glad® bags,
wraps and containers; Kingsford® charcoal; Hidden Valley® dressings
and sauces; Brita® water-filtration products; Burt's Bees® natural
personal care products; and Renew Life® digestive health products.
The company also markets brands for professional services,
including Clorox Healthcare® and Clorox Commercial Solutions®. More
than 80 percent of the company's sales are generated from brands
that hold the No. 1 or No. 2 market share positions in their
categories.
Clorox is a signatory of the United Nations Global Compact, a
community of global leaders committed to sustainability. The
company also has been broadly recognized for its corporate
responsibility efforts, most notably receiving two Climate
Leadership Awards for Excellence in 2015 and a Safer Choice Partner of the Year Award in 2016
from the U.S. Environmental Protection Agency as well as being
named to CR Magazine's 2016 Best Corporate Citizens list and
included in the 2016 Newsweek Green Rankings. The Clorox
Company and its foundations contributed
nearly $17 million in combined cash grants, product
donations, cause marketing and employee volunteerism in the past
year. For more information, visit TheCloroxCompany.com,
including the Good Growth blog, and follow the company on
Twitter at @CloroxCo.
CLX-C
Logo - http://photos.prnewswire.com/prnh/20160913/407107LOGO
To view the original version on PR Newswire,
visit:http://www.prnewswire.com/news-releases/the-clorox-company-launches-new-corporate-website-300330542.html
SOURCE The Clorox Company