MELVILLE, N.Y., Feb. 7, 2017 /PRNewswire/ -- On February 5th, top sports photographers
from across the country gathered in Houston to cover the Big Game between the
teams from New England and Atlanta. With an estimated 75 percent*
of the photographers in the Houston stadium using Canon EOS DSLR cameras
and EF lenses, Canon's iconic white lenses filled the sidelines
from the opening kickoff to the final whistle. In addition to the
EOS DSLR cameras and EF lenses on the sidelines, Canon's line of HD
broadcast lenses were also used extensively to help deliver the
game to more than 110 million television viewers.
"It's an honor to see yet another major sporting event where the
country's most talented and acclaimed sports photographers captured
exciting moments with Canon equipment. These images will be seen by
millions of people around the world and will forever be etched in
sports history. We understand there are many equipment options for
professional photographers and Canon is honored to serve these
professionals and provide assurances that both our products and
support live up to the requirements and expectations of our devoted
customers," said Yuichi Ishizuka,
president and COO, Canon U.S.A.,
Inc.
A full complement of friendly and knowledgeable staff from the
Canon Professional Services (CPS) team, a fixture at major sporting
events throughout the year, were on site at the stadium for most of
the week leading up to game day providing comprehensive equipment
maintenance, extensive equipment loans and expert technical support
to the major photo agencies and individual professional (or media)
photographers covering the game.
For veteran sports photographer and Canon Explorer of Light
Damian Strohmeyer, this was his 30th time covering the big game as
a professional, and he was well stocked with Canon cameras and
lenses. "Leading up to the game, I always make sure to meet with
the Canon Professional Services team to run through my settings and
firmware, and ensure that my gear is as ready for the big game as
the players are," Strohmeyer said. "During the game, there's so
much action that you can't be worried about how your equipment will
perform. Depending on where the play is, I need to stay prepared
for anything that may happen, with no time to switch lenses. For
this reason, I used three EOS-1D X Mark II cameras, equipped with
EF 400mm f/2.8L IS II USM, EF 70-200mm f/2.8L IS II USM, and EF
24-70mm f/2.8L II USM lenses. After the game, I switched to an EF
16-35mm f/4L IS USM wide angle lens for post-game reaction shots.
Everything performed fabulously, and my images came out looking
great!"
Canon Professional Services will be proudly attending to
professional photographers at over 30 events this year including
major sporting, auto racing, Hollywood, and political events throughout the
year.
For more information about CPS:
http://www.cps.usa.canon.com/
About Canon U.S.A.,
Inc.
Canon U.S.A., Inc.,
is a leading provider of consumer, business-to-business, and
industrial digital imaging solutions to the United States and to Latin America and the Caribbean (excluding Mexico) markets. With approximately
$31 billion in global revenue, its
parent company, Canon Inc. (NYSE: CAJ), ranks third overall in U.S.
patents granted in 2016† and is one of Fortune Magazine's World's
Most Admired Companies in 2016. Canon U.S.A. is committed to the highest level of
customer satisfaction and loyalty, providing 100 percent U.S.-based
consumer service and support for all of the products it
distributes. Canon U.S.A. is
dedicated to its Kyosei philosophy of social and environmental
responsibility. In 2014, the Canon Americas Headquarters secured
LEED® Gold certification, a recognition for the design,
construction, operations and maintenance of high-performance green
buildings. To keep apprised of the latest news from Canon
U.S.A., sign up for the Company's
RSS news feed by visiting www.usa.canon.com/rss and follow us on
Twitter @CanonUSA. For media inquiries, please contact
pr@cusa.canon.com.
†Based on weekly patent counts issued by United States Patent
and Trademark Office
*Based on Canon U.S.A.,
Inc., survey and data, as of February 6,
2017.
Canon U.S.A.
website:
http://www.usa.canon.com
For sales information/customer support:
1-800-OK-CANON
ccenter@cits.canon.com
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SOURCE Canon U.S.A., Inc.