ePals(TM) Partners With Neumedias to Provide Children's Digital Media Apps Throughout China
April 16 2014 - 8:42AM
Marketwired
ePals(TM) Partners With Neumedias to Provide Children's Digital
Media Apps Throughout China
WASHINGTON, DC--(Marketwired - Apr 16, 2014) - ePals Corporation
(TSX-VENTURE: SLN), an education media and social learning company,
today announced an agreement with Dalian Neumedias Information
Technology Co., Ltd to develop and distribute interactive digital
media products based on ePals' award winning children's magazines
for children throughout China. Under the agreement, four
brands of dual English-Chinese language apps and content for
toddlers and young children will be offered on smartphones, tablets
and smart TVs through Neumedias' NeuStore digital media platform,
with the potential to expand to additional ePals' brands.
"We are very excited to partner with Neumedias to meet the
growing demand among Chinese parents for high-quality, educational
digital apps that help their young children acquire vital reading
and English language skills," said Katya Andresen, CEO of
ePals. "Through this agreement, we will offer throughout
China, products that enlighten and educate children in the home and
on the go, across all the devices their families use."
Neumedias is a digital publishing company owned by Neusoft, the
largest IT services company in China. Under the agreement,
Neumedias will be producing bi-lingual interactive magazine apps
based on the award-winning Babybug, Ladybug, Click and Ask
brands. The products are expected to be released this
summer.
"In China, families want their children to gain strong English
language and academic skills at the youngest of ages. The
Neumedias platform's capabilities of digital media production and
distribution with a focus on mobile is a strong offering for the
home market -- and the ePals brands and highest quality content
when offered in English and Chinese together -- makes it even
stronger," said Jianning Wu, CEO of Neumedias.
China represents a rapidly expanding marketplace, where parents
and schools have shown enthusiasm for purchasing digital services
that increase their children's knowledge and academic
performance. The Neumedias partnership allows ePals to extend
into the early childhood and home markets as a complement to its
joint venture NeuPals' focus on the school market and the Chinese
Ministry of Education's 2010-2020 Medium and Long-term National
Educational Reform and Development Plan to impact more than 150
million Chinese students from primary through secondary levels.
This partnership between ePals and Neumedias builds on the
relationship in China between ePals and the Neusoft family of
companies, which includes the NeuPals joint venture providing
Chinese schools with a platform for collaborative
learning. The relationship between ePals and Neumedias is
separate from that joint venture.
About Neumedias Neumedias Information Technology Co., Ltd
is a leading provider of digital publishing in China. Based on
Neusoft's Information Technology expertise and educational
resources, Neumedias provides an industry changing digital media
platform. Its core business is to provide a digital publishing
platform for clients to create digital solutions for distribution
both domestically and internationally. The platform provides a
quality reading experience for mobile digital readers and features
state-of-the-art data collection and analysis for targeted
marketing. For more information, please visit
http://www.neumedias.com/intro/index.html.
About ePals Corporation
ePals Corporation, operating under the brand Cricket Media is an
education media company that provides award-winning content on a
safe and secure learning network for children, families and
teachers across the world. Cricket Media's 14 popular media
brands for toddlers to teens include Babybug, Ladybug, Cricket® and
Cobblestone® with multiple language editions and apps in English,
Spanish and Chinese. The Company's innovative web-based K12
tools for school and home include the ePals community and virtual
classroom for global collaboration as well as In2Books®, a Common
Core eMentoring program that builds reading, writing and critical
thinking skills. Cricket Media serves approximately one
million classrooms and millions of teachers, students and parents
in over 200 countries and territories through its platform and
NeuPals, its joint venture with China's leading IT services company
Neusoft. Cricket Media also licenses its content and platform to
top publishing and educational companies worldwide. For more
information, please visit www.Cricketmag.com, www.ePals.com and
www.In2Books.com.
Neither TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in policies of the TSX Venture
Exchange) accepts responsibility for the adequacy or accuracy of
this release.
FOR FURTHER INFORMATION PLEASE CONTACT: Aric Holsinger Chief
Financial Officer (703) 885-3400
aholsinger@corp.epals.com Cory Pala Investor Relations (416) 657-2400
cpala@corp.epals.com
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