RANCHO CORDOVA, Calif., Feb. 26, 2015 /PRNewswire/ -- Did you know one in four children has an undetected vision problem?  While ten million American students have vision conditions that can impact learning, a simple comprehensive eye exam can help ensure that correctable visual problems don't become permanent. To help children see their full potential, VSP® Vision Care, the largest not-for-profit vision benefits and services company in the U.S., has launched #EyeGiveBack.

Now through June 30, 2015, when a VSP Direct™ individual vision insurance plan is purchased through VSPDirect.com/EyeGiveBack, VSP will donate an eye exam and glasses to a child in need - up to a retail value of $1 million.  

"Our mission is to help people see and we're excited to share an opportunity with consumers to not only provide a benefit for themselves and their families, but also help a child in need," said Ken Stellmacher, General Manager of VSP's Individual Plans, "Through #EyeGiveBack, we're increasing the impact of every vision plan purchase by amplifying how many people can experience life to the fullest."   

Learn more at VSPDirect.com/EyeGiveBack.

About VSP Global
VSP Global® unites industry-leading businesses to bring the highest quality eye care and eyewear products and services to help people see across the globe. VSP Global businesses include not-for-profit VSP® Vision Care, the largest vision care company with more than 72 million members and a network of 30,000 eye doctors in the U.S., Australia, United Kingdom, Canada and Ireland; Marchon® Eyewear Inc., one of the three largest global manufacturers, designers and distributors of quality fashion and technologically advanced eyewear and sunwear; Eyefinity®, the largest EHR and premier practice management software company for the eye care industry; VSP Optics Group, industry leaders in new lens technologies, production processes, service and logistics; and VSP Retail, delivering a memorable consumer experience through a variety of channels that meet the diverse needs of VSP customers. VSP Global businesses operate in 100 countries on 6 continents.

Video - http://origin-qps.onstreammedia.com/origin/multivu_archive/PRNA/ENR/178204-EyeGiveBack-v_4-Mobile.mp4

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SOURCE VSP Global