DUBLIN, Dec. 22, 2014 /PRNewswire/ --Research and
Markets
(http://www.researchandmarkets.com/research/fx4bg3/the_global)
has announced the addition of the "The Global Watermarking and
Fingerprinting Markets" report to their offering.
http://photos.prnewswire.com/prnh/20130307/600769
This insight provides an overview of the global digital media
watermarking and fingerprinting markets. Watermarking aims to
control and monitor piracy by securely and invisibly embedding
identifiable information into audio and/or video content.
Fingerprinting enables content identification and facilitates
content indexing for a variety of automation and measurement
applications.
The study provides market sizes by revenue, short-term revenue
forecasts, and base-year market shares. It also discusses
significant trends, and the drivers and restraints that are
expected to shape the markets. The base year is 2013; the forecast
period is from 2014 to 2016.
Key Findings:
- The watermarking market has been struggling for growth because
a few vendors dominate it and rely primarily on licensing for their
revenues.
- Watermarking is expected to grow in relevance as 4K content
becomes more prevalent and closing the analog hole once again
becomes a necessity.
- Fingerprinting is the key to automated workflows, improved
asset management efficiency, and improved content analytics. While
the segment remains a stronghold of homegrown and walled garden
solutions, it is gradually approaching maturity.
- As with watermarking, core fingerprinting revenues are small
and are closely tied to content identification and indexing
databases. The broader ecosystem this technology enables is
thriving.
- The rise of over-the-top (OTT) content consumption on unmanaged
devices is driving uptake of both technologies in terms of
application diversity and unit installations. Restraining factors
include limited standalone market value and high
fragmentation.
- This insight provides a quantitative analysis of both markets
in the base year of 2013, with short-term forecasts for the core
technology and the surrounding ecosystem.
Key Topics Covered:
1. Executive Summary
2. Introduction
3. Analysis of the Watermarking Market
4. Analysis of the Fingerprinting Market
5. Conclusions
Companies Mentioned:
- Civolution
- Digimarc
- Verance
For more information visit
http://www.researchandmarkets.com/research/fx4bg3/the_global
Media Contact: Laura Wood
, +353-1-481-1716, press@researchandmarkets.net