Saks Fifth Avenue Unveils THE FIFTH MAN, the Newly Renovated Men’s Store in Chicago
October 11 2013 - 5:19PM
Business Wire
THE FIFTH MAN is officially coming to the second city.
Saks Fifth Avenue announces a newly renovated men’s store within
its historic Chicago flagship on Michigan Avenue, opening in
January 2014. Named THE FIFTH MAN, the store will offer a
one-of-a-kind shopping experience highlighted by new designer
presentations, one of the largest men’s shoe shops in the Midwest
and the debut of a new restaurant, Sophie’s at Saks Fifth
Avenue.
The renovation’s focus is a total redesign of floors Six and
Seven, creating an open environment devoted to the modern man.
THE FIFTH MAN will be easily accessed by a new express
elevator that will swiftly guide passengers directly to the men’s
floors.
“Saks is thrilled to offer our customers exciting new lifestyle
shopping experiences all under one roof,” says Tom Ott, Senior Vice
president and GMM for Men’s, Home and Gifts at Saks Fifth Avenue.
“The greatly expanded men’s shoe salon, the deeper focus on
designer and denim and the open shopping environment are sure to
make Chicago’s Fifth Man a unique shopping destination.”
On Six: A Modern Haberdashery
Inspired by the Library of Congress rotunda with its strong
circular form and reading tables, Six will be a classic and clubby
environment with a warm, rich material pallet of brass and bronze
metals, cerused oak and handmade wall coverings inspired by men’s
suiting fabrics.
A radial layout on Six will feature an ever-evolving assortment
of luxury brands such as Kiton, Isaia, Brioni, Ermenegildo Zegna
and Brunello Cucinelli as well as the new addition of Salvatore
Ferragamo. The floor will also house the latest prototype shop for
the exclusive Saks Fifth Avenue Men’s Collection. A new Customized
area will house Made-to-Measure Suiting.
Spotlight on Shoes
Centrally positioned in the rotunda of Six, customers will
discover an expansive new shoe shop that extends through an open
ceiling linking floors Six and Seven. The new shop will feature
more than 500 unique styles. Newly added brands will include
Brioni, Gravati, Pierre Cathay, Adidas’ collaboration with Raf
Simons, Y3 and Opening Ceremony.
On Seven: Designer + Denim
Seven will be a contemporary environment inspired by the great
modern architecture pioneers of Chicago such as Mies Van der Rohe
and Gordon Bunshaft of Skidmore, Owings & Merrill with
materials and details that allude to industrial media. Raw and
blackened steel, gray cerused oak and wall coverings feel inspired
by the machine age.
On Seven, customers will find new offerings from Givenchy, Dior,
Y3, Carven and Ami, making THE FIFTH MAN an unequaled
destination for advanced designer sportswear in Chicago. Brands
such as Alexander McQueen, Burberry London, Dolce & Gabbana,
Etro, Versace and Z Zegna will receive elevated exposure. The space
on Seven will also include a revamped denim offering with brands
such as AG Adriano Goldschmied, DL1961, Hudson, J Brand, Nudie,
Raleigh Denim, Rag and Bone and Willis & Walker. Sophie’s, an
innovative new restaurant and bar, will boast expansive views of
the Magnificent Mile.
The Environment
THE FIFTH MAN—short for “The Saks Fifth Avenue Man”—is
dedicated to men who are not only interested in clothing but a
distinctive lifestyle. THE FIFTH MAN is designed by Saks
Fifth Avenue with award-winning luxury retail designers Jeffery
Hutchison & Associates and will be home to commissioned,
revolving art installations, high-end amenities and more. The floor
opening, uniting Six with Seven, features a custom bronze and steel
sculpture cutting through both levels. Nine large floor-to
ceiling-vitrines are strategically placed on both floors,
spotlighting collection highlights, much like the effect of
exterior windows on the street. Both floors are softened with
residential-style touches including mixed-oak plank flooring from
the Netherlands, mid-century modern architectural touches, and an
eclectic collection of classic and contemporary furniture.
The Restaurant
Sophie’s at Saks Fifth Avenue, a new signature restaurant, will
debut in the Chicago store. Sophie’s is inspired by American
fashion designer Sophie Gimbel, the iconic arbiter of style at Saks
for nearly 40 years. Award-winning architect Andre Kikoski was
selected to create the sleek, contemporary design that will define
the Sophie’s aesthetic. Barcelona-born chef Alexandro Reyes created
the Sophie’s menu, which will offer an array of globally influenced
yet decidedly American cuisine and libations. Sophie’s is slated to
open January 2014 in Chicago.
About Saks Fifth Avenue
Saks Fifth Avenue, one of the world’s pre-eminent specialty
retailers, is renowned for its superlative American and
international designer collections, its expertly edited assortment
of handbags, shoes, jewelry, cosmetics and gifts, and the
first-rate fashion expertise and exemplary client service of its
Associates. Today, Saks operates 41 full-line stores in 20 states,
five international licensed stores, 71 Saks Fifth Avenue OFF 5TH
stores and saks.com, the company’s online store.
Saks Fifth Avenue is proud to be named a J.D. Power and
Associates 2012 Customer Service Champion and is only one of 50
U.S. companies so named.
XA, The Experiential AgencyAmanda Puck, 312-239-2370Executive
Vice PresidentAmanda@expagency.comorSaks Fifth Avenue ChicagoJulie
Saunders, 312-799-5317Marketing
DirectorJulie_saunders@s5a.comorSaks Fifth AvenueCaroline McDonald,
212-940-5524Corporate PR DirectorCaroline_McDonald@s5a.com
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