CARLSBAD, Calif., Jan. 14, 2015 /PRNewswire/ -- Callaway Golf
Company (NYSE: ELY) today announced a new line of golf clubs built
for outrageous speed: the XR Drivers, XR Fairway Woods, XR Hybrids
and the XR Irons. The new clubs feature innovations in each product
category that promote speed and power, including the new Speed Step
Crown in the XR Driver that maximizes -- along with the driver
shape -- aerodynamic efficiency, and Cup 360 in the XR Irons,
making it the first high speed, cavity back, cup-faced iron.
As part of the products' introduction, Callaway Golf launched
this speed-inspired webpage today:
http://cmp.callawaygolf.com/xrspeed/. The page features a suite of
branded content, including product feature videos, audio clips, a
photo gallery and more. A sampling of the branded videos can be
previewed below:
- XR Driver Video:
http://cmp.callawaygolf.com/2015/01/14/xr-driver-built-for-outrageous-speed/
- XR Irons Video:
http://cmp.callawaygolf.com/2015/01/14/xr-irons-technology-built-for-speed/
- Speed Step Crown Tech Video: http://youtu.be/UOgC6kvM4jI
- XR Fast Pitch with Jim Furyk:
http://youtu.be/kNAr_Jld8xA
- XR Teaser: https://www.youtube.com/watch?v=62y9IpLykBA
XR Drivers, Fairway Woods, Hybrids and Irons will each include a
standard and pro model to offer a range of options to golfers. The
first XR clubs will be available online and at retailers nationwide
beginning in February. For more information, please visit:
www.callawaygolf.com
About Callaway Golf
Callaway Golf Company (NYSE: ELY) creates products designed to
make every golfer a better golfer. Callaway Golf Company
manufactures and sells golf clubs and golf balls, and sells golf
accessories, under the Callaway Golf® and Odyssey® brands
worldwide. For more, please visit http://www.CallawayGolf.com
CONTACT:
Scott
Goryl
Callaway Golf Company
Scott.Goryl@CallawayGolf.com
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Logo - http://photos.prnewswire.com/prnh/20091203/CGLOGO
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SOURCE Callaway Golf