NEW YORK, May 20, 2016 /PRNewswire/ -- Y&R New Zealand
took home Best of Show at last night's New York Festivals
International Advertising Awards ceremony.
Y&R New Zealand's "McWhopper" campaign also scooped Grand
Prize in Avant-Garde/Innovation as well as First Prize in
Avante-Garde/Innovation and Second Prize in Digital.
Tony Granger, Global Chief
Creative Officer of Y&R, credited the Burger King client for
making the idea a reality.
"We are thrilled to be awarded Best of Show at tonight's
ceremony. This was an idea that we believed in passionately, but it
would not have been possible without our client, Fernando Machado, who supported and inspired us.
Tonight's award is proof that brave clients get the work that they
deserve," said Granger.
This recognition follows Y&R New Zealand's recent GRANDY win
for "McWhopper" at this year's ANDY awards in April.
Also last night, Y&R New Zealand was named Most Awarded
Agency of the Year at London's
D&AD Awards, with 11 Pencils, 8 of which were for the McWhopper
campaign.
Contact:
Olivia Chamberlain
Y&R New York
Olivia.chamberlain@yr.com
212.210.3901
Y&R
Y&R is one of the largest and most iconic
agencies in the world. It has 189 offices in 93 countries around
the world, with clients that include Bel Brands, Campbell's Soup Company, Colgate-Palmolive,
Danone, Dell, GAP, Telefonica and Xerox, among many others. Y&R
is part of WPP (NASDAQ: WPPGY).
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SOURCE Y&R