WOONSOCKET, R.I., March 3, 2016 /PRNewswire/ -- Born
Free®, a leader in premium infant feeding
products, announces the launch of the Breeze bottle collection. The
new sleek and streamlined baby bottles, consisting of only two
pieces, are the latest invention from a company that has remained
at the forefront of innovation in baby bottles and juvenile feeding
products since its inception.
Born Free was the first company to introduce a BPA-free bottle
line, pioneering the BPA-free movement that has since become the
industry standard. Then, upon realizing what a critical issue colic
can be for infants and their families, the bottle manufacturer went
on to create its signature ActiveFlow® venting system to help
reduce gas and colic symptoms. In an effort to help educate and
support parents of colicky babies, Born Free also declared March as
the nationally recognized Colic Awareness Month. Now, the launch of
the Breeze bottle, a unique, user-friendly design consisting of
only two pieces – the bottle and an all-in-one silicone nipple – is
the latest extension of the brand.
The new Breeze bottle was developed with the assistance of
lactation consultants and feeding experts. Its two-piece
construction and wide mouth makes preparing and cleaning bottles
easier than ever, while its slender neck offers a comfortable grasp
during feedings for parents and for babies who are capable of
holding their own bottles.
"Through extensive research, we found that parents frequently
experience frustration with all of the parts associated with
traditional multi-piece baby bottles," said Georgi Morin, vice president of marketing at
Born Free. "Eager to carry on our tradition of creating products
that enhance the bond that takes place between babies and their
families during feeding time, we were inspired to design a more
efficient baby bottle with our same anti-colic properties."
Breeze bottles, recently named Best Bottle 2016 in The Bump's
Best of Baby Awards, are now available in store and online at
buybuy Baby and will be available in the spring at Babies"R"Us,
specialty stores and online retailers. The Breeze is available in
BPA-free plastic and in ThermaSafeTM glass. Breeze
bottles start at $10.99 for a 1 pack
and $23.99 for a 3 pack. Breeze Glass
bottles start at $14.99 for a 1 pack
and $23.99 for a 2 pack. The Newborn
& Preemie bottles start at $19.99
for a 2 pack. Gift sets for all versions are available, prices
start at $49.99.
Other bottle accessories include the uniquely designed Breeze
2-in-1 Bottle Brush and the Breast Pump Adapter that is compatible
with popular breast pumps. These products are available at buybuy
Baby. The Breeze 2-in-1 Bottle Brush starts at $8.99 for a 1 pack. The Breast Pump Adapter
starts at $8.99 for a 2 pack.
For more information on Born Free Breeze bottles, visit:
www.newbornfree.com.
About Born Free
Born Free, a leader in juvenile
feeding products, introduced the first line of BPA-free baby
bottles in 2006 upon the company's inception. Born Free now
distributes an innovative portfolio of feeding products and
accessories worldwide for babies and toddlers, including:
bottles, training and drinking cups, pacifiers and teethers,
feeding pillows and more. Born Free is a division of Summer
Infant.
Additional information about Born Free can be found at:
www.newbornfree.com. 'Like' Born Free on Facebook at
www.facebook.com/BornFreeBaby. Follow on: Twitter @NewBornFree,
Instagram @NewBornFree and Pinterest at
www.pinterest.com/newbornfree.
About Summer Infant, Inc.
Based in Woonsocket, Rhode Island, Summer Infant,
Inc. (NASDAQ: SUMR) is a designer, marketer and distributor of
branded durable juvenile health, safety and wellness products for
ages 0-3 years, which are sold principally to large U.S. retailers.
The company sells proprietary products in a number of different
categories, including nursery audio/video monitors, safety gates,
bath products, bed rails, nursery products, booster and potty
seats, infant bedding, bouncers, travel accessories, highchairs,
swings and nursery furniture. For more information, visit:
www.summerinfant.com.
Media Contact:
Hollywood Public Relations
Kim MacKenzie
774-773-9571, kim@hollywoodpr.net
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SOURCE Born Free