SAN JOSE, Calif., Feb. 5, 2016 /PRNewswire/ -- Realtor.com®, a
leading destination of online real estate services operated by News
Corp [NASDAQ: NWS, NWSA]; [ASX: NWS, NWSLV] subsidiary Move, Inc.,
today announced that its website attracted 50 million unique users
in January 2016. The traffic
milestone is the site's latest breakthrough that follows a period
of rapid expansion following News Corp's acquisition of its parent
company, Move, Inc., in November
2014.
In 2015, the number of unique visitors to realtor.com® on
desktop and mobile devices grew more than 40 percent year over
year, reaching a previous peak of more than 48 million unique users
in July. Total page views and the average time users spent on the
site also grew more than 30 percent during the year, based on
internal statistics. Data from independent analytics provider
comScore has shown that realtor.com® was the fastest growing online
real estate destination in 2015, significantly surpassing industry
competitors in areas including unique visitor growth and page view
growth.
"Our primary focus is to simplify the process of buying and
selling a home, one of the biggest financial decisions most people
will ever make. That means ensuring that realtor.com® is the
trusted source when it comes to providing consumers with the
information and expertise they need," said Ryan O'Hara, chief executive officer of Move.
"With more listings, the most accurate information and ability to
connect with a real estate professional when the time is right,
it's clear why realtor.com® is the fasting growing online real
estate destination. We believe this pace will only continue as we
provide consumers with what they want, where and when they want
it."
Realtor.com®'s January 2016 total
of 50 million unique users was 34 percent larger than its previous
record for January of 37 million, set in 2015. The site's sharp
growth in traffic and engagement is the latest sign that the
strength of News Corp's unparalleled editorial platform, which
includes The Wall Street Journal, Barron's and
MarketWatch, is giving realtor.com® a competitive
advantage.
Realtor.com®'s listing superiority and ability to provide
consumers with best-in-class listings continues to distinguish it
from competitors. An analysis conducted by realtor.com® in
October 2015 found that the site
provides at least 20 percent, or approximately 300,000, more
for-sale listings sourced by multiple listings services (MLS)
nationwide than its nearest competitor. In some markets, the gap
widens significantly to as much as twice as many listings. At any
given time, realtor.com® features more than 97 percent of all MLS
for-sale listings, 90 percent of which are updated every 15
minutes, leveraging relationships with nearly 800 MLS.
About Move, Inc. and realtor.com®
Move, Inc. operates the realtor.com® website and mobile
experiences, which provide buyers, sellers and renters of homes
with the information, tools and professional expertise they need to
discover and create their perfect home. News Corp [NASDAQ: NWS,
NWSA] [ASX: NWS, NWSLV] acquired Move in November 2014, and realtor.com® quickly
established itself as the fastest growing online real estate
service provider as measured by comScore.
As the official website of the National Association of
REALTORS®, consumers know they can look to realtor.com® for
the most comprehensive and accurate information anytime,
anywhere. With relationships with nearly 800 multiple listing
services (MLS), realtor.com® has more than 3 million for-sale
listings, which account for more than 97 percent of all MLS-listed
for-sale properties. More than 90 percent of the listings are
updated every 15 minutes. Move's network of websites provides
consumers a wealth of innovative tools,
including Doorsteps®, Moving.com™,
SeniorHousingNet℠ and others. Move supports real estate
professionals by providing many services to grow their businesses
in an increasing digital, on-demand world, including ListHub™,
the nation's leading listing syndicator and centralized
intelligence platform for the real estate
industry; TigerLead®; Top Producer® Systems;
and FiveStreet℠ and Reesio as well as many free
services.
Forward-Looking Statements
This document contains certain "forward-looking statements"
within the meaning of the Private Securities Litigation Reform Act
of 1995. These statements are based on management's views and
assumptions regarding future events and business performance as of
the time the statements are made. Actual results may differ
materially from these expectations due to changes in global
economic, business, competitive market and regulatory and other
factors. More detailed information about these and other factors
that could affect future results is contained in News Corp's
filings with the Securities and Exchange Commission. The
"forward-looking statements" included in this document are made
only as of the date of this document and we do not have any
obligation to publicly update any "forward-looking statements" to
reflect subsequent events or circumstances, except as required by
law.
Media Contact: Janice
McDill, realtor.com, 408-558-4620
Lexie Puckett, realtor.com,
805-557-3151
To view the original version on PR Newswire,
visit:http://www.prnewswire.com/news-releases/realtorcom-achieves-monthly-users-milestone-on-heels-of-record-year-of-growth-300215826.html
SOURCE realtor.com