Mutual investment in practice dashboard to support members
with real-time data and analytics regarding practice
health
WESTBROOK, Maine,
Sept. 23, 2015 /CNW/ -- IDEXX Laboratories, Inc. (NASDAQ:
IDXX) announced today its partnership with the Ontario Veterinary
Medical Association (OVMA) in the creation of a dashboard for OVMA
members. The dashboard provides a revolutionary way to support
members with real-time data and analytics regarding practice health
and to identify areas of opportunity within the practice to become
more client-centric.
IDEXX and OVMA recognize that a client-centric approach helps
develop an important bond between the hospital and their clients,
the pet owners, ensuring the best possible care for pets. Recent
analysis showed that practice marketing, regular newsletters,
client education, and post visit report cards generate positive
word of mouth, stronger pet owner loyalty, and more consistent
compliance to care recommendations.1
"Veterinarians want to spend their time taking care of their
patients' health, not poring over practice management data," said
Dr. Mark Gemmill, president, OVMA.
"The OVMA-IDEXX dashboard pinpoints key practice management metrics
and benchmarks, enabling veterinary hospitals to quickly identify
areas that need attention and address them in a timely
fashion."
"We believe that a client-centric approach provides profound
opportunities for practice growth and improved pet health, which is
why we are building this innovation into our software offerings,"
said Peter Mosney, director and
country manager, IDEXX Canada. "This approach recognizes that
strong bonds between hospitals and their clients are critical to
providing the best possible care to pets. We are proud to partner
with OVMA, an innovator in their own right, to invest in and
support the veterinary profession."
About OVMA
OVMA represents more than 4,400
Ontario veterinarians in private
practice, government, academia, industry and public service with a
mission to advance and promote excellence in the veterinary
profession in Ontario—contributing to better animal and human
health. Its mandate includes the provision of economic research,
continuing education and professional development, increasing
public awareness, government relations, and member
services.
About IDEXX Laboratories, Inc.
IDEXX Laboratories,
Inc. is a leader in pet healthcare innovation, serving practicing
veterinarians around the world with a broad range of diagnostic and
information technology-based products and services. IDEXX products
enhance the ability of veterinarians to provide advanced medical
care, improve staff efficiency and build more economically
successful practices. IDEXX is also a worldwide leader in providing
diagnostic tests and information for livestock and poultry and
tests for the quality and safety of water and milk. Headquartered
in Maine, IDEXX Laboratories
employs more than 6,000 people and offers products to customers in
over 175 countries.
1. Survey conducted in August and September, 2012. Data on
file at IDEXX Laboratories, Inc. Westbrook, Maine USA.
Contact
Media
IDEXX Laboratories
Elizabeth Hunt
1-207-556-4650
elizabeth-hunt@idexx.com
MSLGROUP
1-781-684-0770
idexx@mslgroup.com
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SOURCE IDEXX Laboratories, Inc.