SANTA ANA, Calif., Oct. 1, 2015 /PRNewswire/ -- Behr is inspiring
DIYers everywhere to rejuvenate their homes with the release of
their 2016 Color Trends collection, available now exclusively at
The Home Depot®. These 20 brand-new, captivating hues feature four
coordinating designer palettes that bring impact and dimension to
any living space.
"We enjoy exploring the cultural worlds of art, product, fashion
and architecture to forecast the coming shifts in color trends,"
said Erika Woelfel, Vice President
of Color Marketing at BEHR Paints. "One of the common trends we've
continually found is how the hypnotic draw of technology and
increased screen time have driven the need for authentic
stimulation. The BEHR 2016 Color Trends are made up of unique
colors, textures and patterns, lending sensory delights and
allowing us a way to truly disengage and unwind."
In addition to trending colors and coordinated palettes, the
BEHR 2016 Color Trends offer looks that increase visual interest on
all surfaces—floors, walls and ceilings—in the year to come.
Contrasting colors, tactile elements, sharp or soft edges and matte
or glossy finishes will further stimulate the senses, while adding
volume and structure to a variety of hues.
BEHR 2016 COLOR TRENDS COLLECTION
- HIGH CONTRAST: Chromatic accents mingle with moody
shades, glossy surfaces and layered textures. Spaces enveloped in
these hues will activate the senses with a playful interaction of
color, texture and patterns. Dark colors create an illusion of
depth, while brilliant pops of tropical color showcase an
adventurous style. Corresponding BEHR Colors include:
- Black Pearl T16-01
- Pagoda T16-02
- Emperor's Silk T16-03
- Galapagos T16-04
- Canary Diamond T16-05
- LUXE DIMENSIONS: Traditional décor gets a stylish update
with bold pops of color, gold detailing and bold geometric
patterns. These colors, along with translucent surfaces, help make
any space feel brighter and more expansive. Sapphire blue is a
terrific accent on furniture, but can also help pump up the volume
when paired with an over-scaled geometric design in Citronné yellow
on an accent wall. Corresponding BEHR Colors include:
- Penthouse View T16-06
- Coralette T16-07
- Fifth Olive-nue T16-08
- Citronné T16-09
- Blue Vortex T16-10
- BLURRED BOUNDARIES: Modern style softens with organic
shapes, subtle color combinations and natural materials. Smooth
curves and gentle silhouettes combine with washed blue and green
for a relaxed, serene space. An ombré alcove is reminiscent of a
misty, atmospheric landscape and is anchored by black furniture and
abstract artwork. Pop accents of orange and turquoise provide a
sense of optimism. Corresponding BEHR Colors include:
- Celadon T16-11
- Modern Mint T16-12
- Stratus T16-13
- Raw Copper T16-14
- Charcoal Plum T16-15
- LYRICAL LIVING: Feminine elegance is embodied through
tonal hues, plush textures, and reflective surfaces. A warm
foundation of dark gold, ivory and taupe brown can keep a room
feeling elegant, but also full of energy. By adding punches of
color in unexpected places, such as doorways and artwork, spaces
can suddenly transform into a charming and lighthearted
environment. A high-gloss finish on a ceiling, trim and cabinetry
reflects light to a dazzling effect. Corresponding BEHR Colors
include:
- Symphony Gold T16-16
- Ivory Keys T16-17
- Mauve Melody T16-18
- Bowstring T16-19
- Opus T16-20
DIYers can explore, preview and purchase samples of the BEHR
2016 Color Trends exclusively at The Home Depot Color Centers. All
of the 20 new colors can also be viewed on the ColorSmart by BEHR®
Tool, available online at BEHR.com or as a free download for
iPhone®, iPad® and Android™ compatible devices. The ColorSmart by
BEHR® Tool also allows consumers to preview their color choice in a
room setting and estimate the amount of paint they need to
purchase.
Unmatched Color, Unmatched Quality
BEHR Interior
Paint was ranked highest in customer satisfaction, according to the
J.D. Power 2015 Paint Satisfaction StudySM. The study
found that BEHR interior paint ranked higher than all other
interior paint brands and performs particularly well against key
satisfaction factors including durability and
warranty/guarantee.
BEHR Paint's most advanced interior paint product, BEHR MARQUEE®
Interior Paint & Primer, was also recognized this year and
rated #1 by a Leading Consumer Survey. BEHR MARQUEE® features an
exclusive one-coat color collection that's guaranteed*. The
revolutionary paint formula is both low VOC and GREENGUARD Gold
Certified.
To stay in touch with what's happening at Behr, follow the brand
on Twitter @BEHRPaint, Facebook at facebook.com/BEHRPaint,
Instagram at @BEHRPaint and on Pinterest at
pinterest.com/BEHRPaint. Visit BEHR.com for inspiration and how-to
information, and the blog, Colorfully, BEHR® to learn more about
the 2016 Color Trends.
*For details and limitations,
visit BEHR.com/MARQUEEguarantee
About BEHR Process Corporation
Founded in 1947, BEHR
Process Corporation is one of the largest suppliers of
architectural paint and exterior wood care products to the United States and Canadian do-it-yourself
channel. BEHR manufactures paints, decorative finishes, primers,
stains and surface preparation products. Professional contractors
can visit BEHRpro.com to learn more about BEHR® Products and
BEHRPro® Services. BEHR is a subsidiary of Masco Corporation (NYSE:
MAS) and is headquartered in Santa Ana,
CA.
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