DALLAS, May 4, 2016 /PRNewswire/ -- Cottonelle and
Giuliana Rancic are teaming up to
provide women with everything they need to achieve an elevated
clean and approach any social situation with confidence, whether
it's a night out with friends, a red carpet event or even a trip to
the gym. The working mother, best-selling author and expert in red
carpet fashion is joining Cottonelle brand's ongoing Go Commando
program. The program, which launched last year, boldly dares
Americans to go commando as a reminder that only Cottonelle
CleanRipple Texture bathroom tissue is designed to clean
better.†
"It's well known that I'm not afraid to speak my mind and ask
the hard questions, which is why I'm excited to encourage others to
test their clean and go commando," Rancic said. "This opportunity
allows me to provide my own insight around ways to stay clean with
Cottonelle CleanRipple Texture and beyond, as someone that knows
the importance of clean confidence and easy tricks for achieving it
firsthand. Feeling clean everywhere means you can feel confident
anywhere."
Feeling clean enough to go commando isn't just a consideration
when it comes to fashion. In a Cottonelle survey, nearly two in
five respondents reported having gone commando for
fitness.‡ For many, being comfortable is key to
performance during their workout. To feel clean and confident
Rancic
suggests:
- Pony Up. I keep hair ties and bobby pins in my bag to
keep my hair out of my face when I work out. The best part? Those
same items can easily transform gym hair into a sleek pony that's
stylish for any occasion. If a polished pony isn't working for me,
I throw in a head band to get rid of that "I just came from the
gym" look. Or try a little dry shampoo or hair spray to keep that
hair in check. And if all else fails, having a black, plain
baseball cap handy is perfect for covering up bad hair when nothing
else is working.
- Always Stay Chic. "Athleisure" is a trend I can get
behind. Most days I'm on the go and by wearing versatile layers, I
can turn my workout clothes into a cute daytime look with little to
no effort. I always keep a pump or high boots in my car in case
something comes up last minute. The other day, I went from dropping
Duke off at school to a light workout
at the gym in my black leggings to dinner that night at one of the
fanciest hotels in Beverly Hills – all with just a change of shoes
and some creative layering.
A Cottonelle survey commissioned by Braun Research found that
men and women consider going commando for different reasons – no
matter the reason, it's about feeling clean and confident. Data
revealed that two-thirds (62 percent) of Americans would be more
likely to consider going commando if they felt cleaner 'down there'
and nearly half of respondents (48 percent) would be more likely to
go commando if they felt more confident.
"We're making a bold statement to let people know that
Cottonelle CleanRipple Texture offers a confident clean and a great
experience inside and outside of the bathroom," said Amanda O'Connor, Cottonelle Senior Brand
Manager. "Being clean means you can feel comfortable enough to keep
your mind on your health, wellness and wellbeing."
For more information and chances to win great prizes throughout
the year, visit Cottonelle.com or follow the conversation using the
hashtag #GoCottonelle.
About Cottonelle Brand
The Cottonelle brand provides
innovative comfort solutions for perineal personal care. Only
Cottonelle has CleanRipple Texture which is available in all
Cottonelle toilet paper and flushable cleansing cloth products.
Cottonelle toilet paper is available in three forms: Cottonelle
Ultra ComfortCare, Cottonelle GentleCare and Cottonelle CleanCare.
To help people feel cleaner and fresher than with toilet paper
alone, the brand offers Cottonelle FreshCare flushable wipes. For
the latest product information, visit www.cottonelle.com.
About Kimberly-Clark
Kimberly-Clark (NYSE: KMB) and
its well-known global brands are an indispensable part of life for
people in more than 175 countries. Every day, nearly a quarter of
the world's population trust Kimberly-Clark brands and the
solutions they provide to enhance their health, hygiene and
well-being. With brands such as Kleenex, Scott, Huggies, Pull-Ups,
Kotex and Depend, Kimberly-Clark holds the No.1 or No. 2 share
position in 80 countries. To keep up with the latest news and to
learn more about the company's 144-year history of innovation,
visit www.kimberly-clark.com or follow us on Facebook and
Twitter.
† per sheet versus the leading national value
brand
‡ According to 2015 Cottonelle Omnibus Survey
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SOURCE Kimberly-Clark