BATTLE CREEK, Mich.,
June 1, 2016 /PRNewswire/
-- Pop-Tarts® is mashing up the sweetest
parts of summer with exclusive access to hot music artists and cool
new tunes from Universal Music Group. For the first time, NE-YO,
DNCE, Keke Palmer and Easton Corbin are blending pop, R&B, rock
and country music like never before, inspired by Pop-Tarts'
new mash-ups with soda pop flavors – Frosted Crush™ Orange and
Frosted A&W™ Root Beer.
Experience the interactive Multimedia News Release here:
http://www.multivu.com/players/English/7842551-pop-tarts-soda-mazing/
Available now on mash-up app, Smule, Pop-Tarts released
NE-YO and DNCE's first-ever duets – the artists harmonized their
hits, "Let Me Love You (Until You Learn to Love Yourself)" and
"Cake by the Ocean." Fans can download the app and record their own
mash-ups with the musicians to share with friends, and check out
YouTube.com/KelloggsPopTarts for the behind-the-scenes video of
NE-YO and DNCE recording their songs with Pop-Tarts. Keep an
eye out for Keke Palmer and
Easton Corbin's Smule mash-ups and
behind-the-scenes video this summer!
"We had a blast with NE-YO, celebrating Pop-Tarts' new
flavor mash-ups with our collaborations," said Joe Jonas, DNCE lead singer. "We're excited to
watch our fans' Smule duet recordings and hear what they think of
our songs with NE-YO."
NE-YO and DNCE also will headline a one-time, free concert later
this summer, where they will perform their mash-ups live for the
first time.
For updates about the concert, and to learn how to have a
Soda-Mazing summer with Pop-Tarts, be sure to check out
Facebook.com/KelloggsPopTarts and follow @PopTarts411 on Twitter
for other exciting announcements.
About Kellogg Company
At Kellogg Company (NYSE: K), we
strive to make foods people love. This includes our beloved brands
– Kellogg's®, Keebler®, Special
K®, Pringles®, Kellogg's Frosted
Flakes®, Pop-Tarts®, Kellogg's Corn
Flakes®, Rice Krispies®,
Cheez-It®, Eggo®, Mini-Wheats®
and more – that nourish families so they can flourish and thrive.
With 2015 sales of $13.5 billion and
more than 1,600 foods, Kellogg is the world's leading cereal
company; second largest producer of cookies, crackers and savory
snacks; and a leading North American frozen foods company. Through
our Breakfasts for Better Days™ global hunger
initiative, we've provided more than 1.4 billion servings of cereal
and snacks to children and families in need around the world. To
learn more, visit www.kelloggcompany.com or follow us on Twitter
@KelloggCompany, YouTube and on Social K.
About Dr Pepper Snapple Group
Dr Pepper Snapple Group
(NYSE: DPS) is a leading producer of flavored beverages in
North America and the Caribbean. Our success is fueled by more than
50 brands that are synonymous with refreshment, fun and flavor. We
have 6 of the top 10 non-cola soft drinks, and 13 of our 14 leading
brands are No. 1 or No. 2 in their flavor categories. In addition
to our flagship Dr Pepper and Snapple brands, our portfolio
includes 7UP, A&W, Canada Dry, Clamato, Crush, Hawaiian Punch,
Mott's, Mr & Mrs T mixers, Peñafiel, Rose's, Schweppes, Squirt
and Sunkist soda. To learn more about our iconic brands and
Plano, Texas-based company, please
visit DrPepperSnapple.com. For our latest news and updates, follow
us at Facebook.com/DrPepperSnapple or
Twitter.com/DrPepperSnapple.
About Universal Music Group
Universal Music Group
(UMG) is the world leader in music-based entertainment, with a
broad array of businesses engaged in recorded music, music
publishing, merchandising and audiovisual content in more than
60 countries. Featuring the most comprehensive
catalog of recordings and songs across every musical genre, UMG
identifies and develops artists and produces and distributes
the most critically acclaimed and commercially successful
music in the world. Committed to artistry, innovation
and entrepreneurship, UMG fosters the development of services,
platforms and business models in order to broaden artistic and
commercial opportunities for our artists and create new
experiences for fans.
Universal Music Group is a Vivendi company. Find out more
at: http://www.universalmusic.com
About NE-YO
GRAMMY Award-winning singer, composer,
producer, and actor NE-YO (born Shaffer C.
Smith) has three #1 albums, over 10 million albums sold
worldwide and three GRAMMY Awards of his own, in addition to having
written and produced chart-topping hits for today's biggest stars
including Rihanna, Beyoncé and many more. His latest
album, Non–Fiction was released in January of
2015, which reached number five on the US Billboard Top 200, making
NE-YO the second male R&B artist to have six consecutive top 10
albums. Recently, NE-YO joined the most popular television
series, Empire, as music writer and featured cast mate, in addition
to joining the star studded cast of The Wiz Live!, as
the Tin Man, which aired live on NBC last December. NE-YO is
currently featured on the compilation album We Love
Disney with NE-YO on the Oscar and Golden Globe
Award-winning song Friend Like Me, from 1992's
Aladdin.
About DNCE
Formed in the summer of 2015, DNCE first
introduced themselves to audiences worldwide with the unexpected
release of their debut single "Cake By The Ocean," their now
certified double-platinum breakout smash which has made them one of
2016's most buzzworthy acts. Released in September 2015 and included on the group's
4-track debut EP, SWAAY(Republic Records), the
song entered the Top 10 on the Billboard Hot 100 chart. The
song is a certified smash at radio across multiple formats,
reaching #1 at HAC, Top 10 at AC, and Top 5 on the Top 40 radio
airplay chart, becoming one of the most played songs of the year.
Internationally, "Cake By The Ocean" reached Top 10 on iTunes in
over 10 countries and has generated over 200 million streams on
Spotify. Their latest single "Toothbrush" has already been
added to powerhouse Top 40 radio stations like New York's Z100 and Los Angeles' KIISFM. The recently
released music video for the song stars sultry supermodel
Ashley Graham and has garnered wide
critical praise from media outlets like Entertainment Weekly,
InStyle, People and Rolling
Stone. Assembled by frontman Joe
Jonas in the summer of 2015, DNCE's all-star bandmates
include bassist & keyboardist Cole
Whittle, who co-founded the band Semi Precious Weapons,
South Korean bred guitarist JinJoo, who has toured with the Jonas
Brothers, Charli XCX, and CeeLo Green, and drummer Jack Lawless, who has previously joined the
Jonas Brothers, Night Terrors of 1927, and Soft Swells on the
road. The band is currently on tour through the summer in
support if their debut EP, SWAAY, with multi-platinum
singer and actress Selena Gomez.
About Keke
Palmer
Keke Palmer is
an actress, singer, author, and humanitarian who has a passionate
voice for her generation. April
22nd marked the drop date for "Enemiez" the
first single off her forthcoming album for Island Records with more
new music coming this fall. She also stars as 'Zayday
Williams' in Ryan Murphy's hit
show Scream Queens, which is due to return later this
year. Next up, she will be heard on the big screen in this summer's
fifth instillation of the Ice
Age saga, Ice Age: Collision
Course, opening this summer and her film Brotherly
Love can currently be seen on Netflix. She has appeared in
such films as Akeelah and the Bee, Barbershop
2, Ice Age: Continental Drift, Madea's Family Reunion, Longshots
& Joyful Noise. She became the youngest talk show host
in history with her show "Just
Keke," and also made history as the first black 'Cinderella'
in Rodgers and Hammerstein's musical on Broadway. She previously
starred in her own Nickelodeon television series True
Jackson, VP; as well as Grease
Live!, a Fox live musical television
special that debuted to 12.5 million viewers.
About Easton
Corbin
Mercury Nashville recording artist Easton Corbin is lauded for his traditional
country sound, authentic lyrics and mastery of
understatement. American Songwriter
says, "Easton Corbin has one of
those rare, glorious voices that was made—just made—for singing
country music." His self-titled debut album released in
2010 and spawned back-to-back hits "A Little More Country Than
That" and "Roll With It;" making him the first country male artist
in 17 years to have his first two consecutive singles reach No.
1. In 2012 the Gilchrist County
Florida native released his sophomore album, All Over The
Road, which included the Top 5 hits "Lovin' You Is Fun" and
"All Over The Road." Corbin set a career-best debut on
Country Airplay with his top 5 hit single, "Baby Be My Love Song," from his No. 1 debuting
album About To Get Real. Corbin is currently on tour
with Carrie Underwood's The
Storyteller Tour.
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SOURCE Kellogg Company