SHANGHAI, Jan. 29, 2015 /PRNewswire/ -- Wenjuan.com, a
Chinese leading online survey and feedback management platform
announced it has raised $5.5 million
equity financing from joint investors including Huayi Capital,
Legend Star and LeFund by Lenovo. The deal was settled in
December 2014.
The funding, according to Xiang Shoujun, founder of wenjuan.com,
will be spent to attract more users as well as on product
improvement and innovation. The boom of the Internet and the
proliferation of mobile devices in China have been fueling the use of online
surveys, forms and rating services, which are estimated to receive
responses from around 3 billion people by the year 2016.
Wenjuan.com saw a surge in user numbers following a rapid expansion
in market demand, and is expected to host over 1.5 million
registered users and 500 million visitors by the end of 2015.
Huang Guohe, Managing Director of Huayi Capital says the
investment decision was made based on China's huge market, the company's talented
management team and its innovative products. The deal, initiated by
Huayi's proposal of acquiring over 10% of wenjuan.com's shares, was
finalized with a $5.5 million
investment from Huayi for a mixture of equities and debentures, as
the board of governance and management team of wenjuan.com opted
for a stock dilution, indicating strong confidence in promising
future growth.
Wang Mingyao, Executive Director of Legend Star, believes the
competent management team and distinctive market position of
wenjuan.com will project the company as China's SurveyMonkey in the near future, as
the business services market is only at the burgeoning stage in
China.
Launched in July 2013, Wenjuan.com
provides an array of services including online surveys, forms and
ratings. Customers are offered with convenient choices of making
easy yet professional surveys, forms, rosters or fun quizzes, the
results of which are accessible to survey-senders after
distribution via Wechat, Weibo or OA and CRM systems.
Wenjuan.com boasts over 600 thousand users, including Alibaba,
Xiaomi, China Mobile, China Youth Daily and Tsinghua University,
among other well-known firms and institutions. Since its founding
18 months ago the company has helped over 100 million online
participants to be reached by companies, media, governments and
colleges. Its previous round of financing was received in 2013 from
Legend Star, Lenovo Group and Suzhou Industrial Park.
Photo - http://photos.prnewswire.com/prnh/20150127/171561
SOURCE Wenjuan.com