SHELTON, Conn., Aug. 25, 2016 /PRNewswire/ -- In 2016, being a
woman is all about speaking freely. From breaking down glass
ceilings, to proclamations of feminism, women are speaking up about
topics that affect their world. While 63% of women are comfortable
discussing some feminine care issues with friends, there are still
topics like sweating and bladder leaks that are off limits,
according to a national survey by Carefree®
completed by 1,000 women ages 25 to 54.
To inspire women to speak freely about all of their feminine
care issues, Carefree® has partnered with
actresses and moms Tia Mowry and
Ana Ortiz, to deliver confidence to
women, and ask them to share their stories – no matter the topic.
Whether it's experiencing body changes as a new mom, or receiving
an unexpected visitor during date night,
Carefree® wants to help women feel like
they can speak freely about handling whatever life brings,
including feminine hygiene concerns.
"As an actress and mom, I've experienced plenty of unexpected
moments," said Tia Mowry. "I'm
excited to partner with Carefree® as part
of their Speak Freely campaign, which encourages women to embrace
life's little surprises."
Carefree®, Tia
Mowry and Ana Ortiz are also
encouraging women to share their own stories on handling life's
unexpected moments by launching a Speak Freely video series and
hosting a national contest on
www.speakfreelywithcarefree.com.1 Women across the
country will have a chance to share their own stories and could be
selected to win a trip for two to Los
Angeles or New York City
(winner's choice) for 4 nights and 5 days!
As the brand that helps women around the world feel confidently
fresh and prepared to make the most of each day,
Carefree® Liners offer discreet feminine protection so
thin, soft and absorbent, you'll hardly notice it's there.
For more information about Carefree® Liners, please
visit www.carefreeliners.com.
1 NO PURCHASE NECESSARY TO ENTER OR WIN. A
purchase will not increase your chances of winning. Open to legal
residents of the 50 United States and D.C., 18 and older (19+ in AL
& NE). Void where prohibited. Contest ends at 11:59:59 am ET on 10/3/16. Subject to Official
Rules. Sponsored by: Edgewell Personal Care Brands, LLC, 6 Research
Dr., Shelton, CT
06484.
About Carefree®
Carefree® is a
feminine care brand with a collection of soft, thin and absorbent
daily liners that deliver the freshness you need to feel confident
and carefree every day. The Carefree® product line
includes liners ideal for daily use offering odor control,
comfortable absorbency and discreet protection, including
Carefree® Acti-Fresh®, Carefree®
Thong and Carefree® Original. Carefree® is an
Edgewell Personal Care brand, with products available nationally
and online at mass, grocery and drug retailers. For more
information, please visit www.carefreeliners.com.
About Edgewell Personal Care
Edgewell Personal Care
(NYSE: EPC) manufactures and markets a diverse range of personal
care products in the wet shave, skin care, feminine care and infant
care categories with well-established brand name products such as
Schick® and Wilkinson Sword® men's and
women's shaving systems and disposable razors; Edge® and
Skintimate® shave preparations; Playtex®,
Stayfree®, Carefree® and o.b.®
feminine care products; Banana Boat® and Hawaiian
Tropic® sun care products; Playtex® infant
care products and gloves; Diaper Genie® and Litter
Genie® disposal systems; and Wet Ones® moist
wipes. ©2016 Edgewell. The Playtex®
trademark is used under license.
Media Contact:
Leah Martin/ Edelman
212.738.6087
leah.martin@edelman.com
To view the original version on PR Newswire,
visit:http://www.prnewswire.com/news-releases/study-finds-that-63-of-women-still-consider-some-feminine-care-topics-off-limits-300317772.html
SOURCE Edgewell Personal Care