Panasonic Releases Bathroom Heater/dryer/ventilation Systems with a Sauna-like Mist Function in China
February 04 2013 - 2:10PM
JCN Newswire (English)
Panasonic Ecology Systems Co., Ltd. (Panasonic Ecology Systems),
a Panasonic group company, today announced that it will release a
new bathroom heater/dryer/ventilation system equipped with a
sauna-like mist function for sale in the Chinese market from
February 2013. This product will also be rolled out in Hong Kong
and Taiwan.
Since 2004, Panasonic Ecology Systems has sold bathroom
heater/dryer/ventilation systems in the Chinese market. The company
currently offers a lineup of eight models, ranging from standard to
high-end models, and has worked to create a comfortable bathroom
environment, focusing on luxury apartments and holidays houses. The
increasing awareness in China of the need for beauty and health has
led to growing interest in saunas, and this has prompted Panasonic
to develop bathroom heater/dryer/ventilation systems equipped with
a sauna-like mist function. This is the first time for the company
to sell products of this nature in China.
Panasonic Ecology Systems is aiming to penetrate the market early
on by opening demonstration spaces where customers can try out the
products and a special promotional website, and will expand sales
by establishing an installation and maintenance system in order to
respond to the needs of both newly-built and renovated houses in
China.
Bathroom Heater/dryer/ventilation Systems with Sauna-like Mist
Function
The product is equipped with a sauna-like mist function that
maintains the bathroom atmosphere at 30 degrees C to 45 degrees C
with high humidity. Based on technology implemented in similar
products sold in Japan, a centrifugal microspray structure, a first
for China, atomizes water into droplets smaller than 1 micro-m in
diameter and releases them into the bathroom.
The product is further equipped with two modes: Moisture Mode, for
creating a highly humid atmosphere at around 35 degrees C that is
ideal for skin and hair care, and Sauna Mode, which encourages
sweating in a high-humidity atmosphere at around 40 degrees C. The
sauna-like mist function creates a medium-temperature high-humidity
atmosphere, which is less stressful on the body than a traditional
high-temperature sauna.
The product is also equipped with a ventilation and drying function
for cleaning the bathroom. The company is now preparing
demonstration spaces, through tie-ups with hotels and esthetic
clinics, where people can experience the new steam mist room for
themselves. A special website will also be opened to promote the
benefits of the product.
Special website (Chinese): http://pro.panasonic.cn/mist/lp
Installation and Maintenance System
The company has installed demonstration spaces in its factories in
Beijing and Shunde in Guangdong. Dealers are invited to inspect
them and try them out for themselves. Training sessions for
installers and maintenance staff will also be held to provide the
knowledge and skills needed to maximize customer satisfaction and
comfort in the steam mist room.
Sales Channels
Initially, the product will be sold by certified dealers who
already have the installation and maintenance capabilities needed
to guarantee optimal customer service. In the future, to expand
sales channels, the number of certified dealers will be increased
and supported by the provision of dedicated training and
certification services.
Panasonic Ecology Systems will continue to contribute to the
creation of healthy and comfortable indoor environments with its
IAQ (Indoor Air Quality) products.
About Panasonic
Panasonic Corporation is a worldwide leader in the development and
manufacture of electronic products in three business fields,
consumer, components & devices, and solutions. Based in Osaka,
Japan, the company recorded consolidated net sales of 7.85 trillion
yen for the year ended March 31, 2012. Panasonic's stock is listed
on the Tokyo, Osaka, Nagoya and New York (NYSE:PC) Stock Exchanges.
The company has the vision of becoming the No. 1 Green Innovation
Company in the Electronics Industry by the 100th year of its
founding in 2018. For more information on Panasonic, its brand and
commitment to sustainability, visit the company's website at
http://panasonic.net/.
Source: Panasonic
Contact:
Tokyo Public Relations Office
Panasonic Corporation
Tel: +81-3-3574-5664
Fax: +81-3-3574-5699
Copyright 2013 JCN Newswire. All rights reserved. www.japancorp.net
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